Personal Information
Organization / Workplace
Phoenix, Arizona Area United States
Occupation
Spark Marketing www.spark-mktg.com
Industry
Advertising / Marketing / PR
Website
http://www.rtc.com
About
Pioneer in the development and execution of Shopper Marketing!
Proven ability to grow revenue and market share through innovative brand management, shopper marketing, category management and in-store activation strategies. Successful team leader with strong analytical skills and success in developing new business. Track record in leading cross-functional teams in major global marketing programs for multinational corporations.
Major contributions
- Developed integrated consumer and shopper insights based on different sources of research and information using innovative, state-of-the-art research methodologies.
- Developed and implemented highly successful, innovative shopper marketing and...