1. Project: Victoria’s Secret Fashion Show Viewing Party
Role: College and Lifestyle Marketing Representative for Universal Music Group
Description: Advertised and created hype for the event through social media and later executed a Twitter and
Shazam contest.
Result: Helped to increase attendance at the event, increased Twitter followers and increased Shazam use for
performing artists.
Promoted the event through social media.

3. Social interactions secured throughout the event.