Match Song

Beijing City, China China

Marketing Services Director, Greater China at DWA

Advertising / Marketing / PR

Major in Mathematics, Match has 5 years experience for digital marketing covers digital media and most up to date technology. With both B2B and B2C marketing experience, Match focus on ROI driven results by taking deep insight through data analysis to measure campaign success. Match has rich experience for digital performance channels and digital analytics tools. To use dynamic content strategy for demand generation, and also manage full marketing and sales funnels to make the marketing budget investment most effectively.