Martijn van Lambalgen

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Specialized in building research departments/ knowledge centers, with continuous datasets like audience measurements, media spendings, sales data, online metrics, social media performances and campaign monitoring. On national- and international level. Besides strategic data, I am specialized in setting up and consulting ad-hoc studies such like concept- , usability- , Brand Health, Forecasting and Segmentation studies, for large advertisers. This always with innovative solutions to measure unconscious behavior in combination with claimed responses.

media roi impact advertising primer priming

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How to create impact in the crucial first 2 seconds

6 years ago • 121 Views

Specialized in building research departments/ knowledge centers, with continuous datasets like audience measurements, media spendings, sales data, online metrics, social media performances and campaign monitoring. On national- and international level. Besides strategic data, I am specialized in setting up and consulting ad-hoc studies such like concept- , usability- , Brand Health, Forecasting and Segmentation studies, for large advertisers. This always with innovative solutions to measure unconscious behavior in combination with claimed responses.

media roi impact advertising primer priming

Martijn van Lambalgen

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How to create impact in the crucial first 2 seconds