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Comms School #2: Blogging 102
- 1. Comms School Webinar #2 🔴Blogging 102: Building a blog and making writing a habit Marcel Klebba Stephen Waddington March 17, 2019 #CommsSchool 💬 👬👫👭 ✏'
- 2. Build community, createcontent, get ahead March 17, 2019 2 Comms School is all about helping students – and everyone else – to take advantage of existing digital platform and benefit from it in their careers. #CommsSchool 💬 👬👫👭 ✏'
- 3. Your presenters Marcel Klebba Accountexecutive, Metia University of Westminster PR graduate Vuelio’s Top 10 PR blogger 2019 Vuelio’s UK best PR blogger 2017 marcelkl.co.uk @marcelkl Stephen Waddington Managing director, Metia Professor, Newcastle University Vuelio’s Top 10 PR blogger 2019 Books including: #BrandAnarchy and #BrandVandals wadds.co.uk @wadds March 17, 2019 3
- 4. March 17, 20194 #CommsSchool
- 5. Last session’s homework • Identifyblogs that you admire • Write a #CommsSchool welcome post and share it on LinkedIn or Medium • Share with@wadds @marcelkl on Twitter or in the Facebook community • We’ll feature some examples during the next webinar • Contact us if you’ve any questions. March 17, 2019 5 #CommsSchool 💬 👬👫👭 ✏'
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- 12. How do Istart a blog? March 17, 2019 12 #CommsSchool 💬 👬👫👭 ✏'
- 13. Use a platform:LinkedIn or Medium March 17, 2019 13
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- 16. Create a WordPress.comaccount March 17, 2019 16
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- 19. Picking a WordPressplan March 17, 2019 19
- 20. Navigating the WordPresscontent management system (CMS) March 17, 2019 20
- 21. Follow the WordPressto-do list March 17, 2019 21
- 22. Add a headerimage 22 March 17, 2019
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- 27. Draft your firstblog post 27 March 17, 2019
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- 32. Make writing ahabit March 17, 2019 32 #CommsSchool 💬 👬👫👭 ✏'
- 33. Routine • Find yourroutine • Find the environment that works for you. Public v private space • What’s your soundtrack? Quiet vs writing music* March 17, 2019 33 #CommsSchool 💬 👬👫👭 ✏' *bit.ly/MKwriting
- 34. Scheduling time • Scheduletime for writing • Make it achievable • Stick to it • Turn the notifications off, don’t look at social media March 17, 2019 34 #CommsSchool 💬 👬👫👭 ✏'
- 35. Writing • Start witha plan… • …or just start writing – trial and error method will get you there • Find your flow • Nike’s got it right – just do it. Don’t overthink it, start writing March 17, 2019 35 #CommsSchool 💬 👬👫👭 ✏'
- 36. March 17, 201936 Questions? #CommsSchool 💬 👬👫👭 ✏'
- 37. This week’s homework • Ifyou've no blog set up yet, do so with the guidelines we’ve shared during today’s session • If you already have a blog, create a post about your writing routine • Share with@wadds @marcelkl on Twitter or in the Facebook community • We’ll feature some examples during the next webinar • Contact us if you’ve any questions. March 17, 2019 37 #CommsSchool 💬 👬👫👭 ✏'
- 38. Next time… March 17,2019 38 🔴 Social presence and personal branding online Tips on how to make a standout social media profile that will help landing a top role Join Stephen Waddington and Marcel for Facebook Live webinar in the Comms School Facebook community on 2 April 2019, 6:30pm BST. Remember to bring your homework! @wadds | @marcelkl | #CommsSchool #CommsSchool 💬 👬👫👭 ✏'
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