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Page 2 Grow Your BusinessPage 2 RE Investment News
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MAREI.org Page 3MAREI.org Page 3
THECALENDAR
MAREI.ORG/CALENDAR
Mailing Address:
6709 W 119th #332
Overland Park, KS 66209
Phone: 913-815-0111
Web: MAREI.org
Web: MAREIMember.com
Email: Kim@MAREI.org
Views and advertising expressed
in the RE Investment News are
not necessarily endorsed by
Mid-America Association of Real
Estate Investors.
The information contained within
Page 4 Grow Your Business
Business
Member
Options
BUSINESS MEMBERSHIP
Business Memberships are $499 Annually or
$135 Quarterly and include a listing in our Busi-
ness Directory at MAREI.org and MAREIMem-
ber.com, a listing in our Friday digital newsletter
and a listing in our Monthly Print Newsletter.
Here are other options to help grow your busi-
ness.
There are many ways that the Business Associ-
ate can get their business in front of all the MA-
REI members and this article will take a look at
a few of the options.
BUSINESS LISTING
Be sure to visit www.MAREI.org and click on
Business Directory. Look up the listing for your
company and double check some items:
1. Is everything correct.
2. Is the listing in the right category (ies)
3. Do we have the right logos or photos
We have several sections on business listings
that we can fill in.
 Company Name
 A Text Section for your ad or video or noth-
ing . . Some want info here some do not.
 Main Contact
 Website
 Phone (this is the main one that shows)
 Cell Phone (this one only shows if they click)
 Fax
 Email
 Twitter
 Facebook
 LinkedIn
 Excerpt: Short Blurb About You
 Logo or a photo—Ideally square.
PRINTED NEWSLETTER
We print one newsletter a month that goes out
to our entire email list and on social media sev-
eral times. We are working hard to build views
by sending a couple of times and posting feature
articles that link back to the newsletter.
At the back of this newsletter is a business di-
rectory where we list our business associates.
Each entry includes the following:
 Category to List
 Company Name to Use
 Website
 Phone Number
Advertising in Printed Newsletter
MAREI.org Page 5
We also feature advertisements in the newslet-
ter. The entire newsletter is color in its digital
form and in the printed version, only the outside
cover is color. Costs for Business Associates to
place an advertisement are as follows.
 Full Page Inside Cover (Color): $150
 Full Page Inside Back Cover (Color): $125
 Full Page Interior (Black & White): $100
 Half Page Ad Interior: $75
MEMBER BENEFIT MAGAZINE
We also send out a digital copy of the Member
Benefits Magazine to every new and renewing
member. We update the business directory in
this annual document every few months. It is
also available for download in the member li-
brary and in MAREIMember.com.
For Business Members that offer a discount for
members, we would love to include a full or 1/2
page ad about your company and the discount
and details on how to obtain the discount as a
member.
Please get with kim@MAREI.org to share details
of your discount.
THE MAREI BLOG
We have several opportunities for Business
Members to showcase their knowledge and ex-
pertise as well as for us to showcase what they
have to offer.
Every blog post shows up on the MAREI.org
website, and is also shared to our Facebook
Page, our LinkedIn Page, our Twitter Feed and
our Google Plus Page.
Business Associate Spotlight: We are
working to create a series of posts that come
out once per week on the MAREI Blog and Social
Media featuring a different business associate.
We would love for our Business Associates to
share with us, what they would like included.
 Services & Member Discounts
 A Give Away item that is featured on the
Business Associate Website: for example
RentPerfect.com has a e-book that they offer
as a way to capture contact information.
 An action shot of the Business Associate do-
ing something in the industry or a profes-
sional photo, which ever works best..
 Business Logo and link to the Business Asso-
ciates website that may be the main page or
possibly a landing page just for MAREI mem-
bers.
Share Your Knowledge
For our members that have a lot of knowledge
to share in our industry we would love to feature
educational articles on the MAREI Blog and to
flow through to the MAREI Social Media.
We are looking for well thought out, information
articles, quick tip videos, how to videos, case
studies, or other real estate investing or small
business education.
THE WEEKLY E-UPDATE
This is our digital newsletter that comes out
once a week on Fridays. In it we feature up
coming events, member properties posted on
the website, MAREI blog posts and articles, sto-
ries, videos from the industry. We are looking
for local experts that host their own blog or You
Tube or other online digest that has a post we
can feature in our weekly e-update as well as
our social media.
VENDOR TABLES
We host our Business Associates at each and
every meeting from 6 pm to 7 pm. This is an
opportunity for our business members to talk to
people and share their products and services.
There is a fee for this and Business Members
can prepay $150 for 3 months of premeeting
tables.
This past year we tested out a back door entry
into the meeting room with vendors down the
hallway, that didn’t work so well, people by
passed the vendors. So we are going back to
the main entry and limiting our Vendor Tables to
10 tables. We will send out an email to all Busi-
ness Members the Tuesday a week prior to the
meeting and reserve tables first come first
served and if you can’t get a table for that
month, you get the first table the following
Page 6 Grow Your Business
month.
There are a lot of opportunities for you to con-
nect with people as a Vendor:
 Hosting the table, so be sure to come pre-
pared with business cards and brochures.
 A large Stand Up Banner behind your table
or a smaller one on your table is always
helpful. You might check with our Office De-
pot Max Discounts and our Build a Sign Dis-
counts to find the best price.
 Social Media: Take a photo of your booth
or people at your booth or the booths around
you and post to social media and tag the
people and the businesses in the photo as
well as MAREI. This is a great way to get
your business in front of others via social
media.
Give Away: Have some item that you might be
offering as a give away. Collect business cards
and draw the next morning. Take a photo of the
item and announce the winner on social media,
tagging the winner and MAREI and getting your
business and photo in front of the 3800 follow-
ers MAREI has on Facebook.
GUEST HOST
We are doing away with having all the vendors
speak 1 minute at the beginning of the meeting
to give us more time to feature a bit more edu-
cation. So rather than 10 to 15 one minute
pitches, we hope to offer an educational piece
from one person that is about 10 to 15 minutes
long.
Looking for topics and education such as a case
study on how a recent investor deal you assisted
with worked, great for our lenders. For our con-
tractors we would love to teach members what
they are looking for when deciding a roof is bad,
or a window needs replaced or if a furnace or air
may need replaced or repaired. We would love
some tenant screening or other tips from our
property managers and market updates or ne-
gotiation tips from our real estate agents.
Wholesalers, we would love case studies or mar-
keting ideas. Marketing or Networking Tips.
You get the idea, something educational that the
guest host could cover in about 10 to 15
minutes.
Right now this is a FREE feature for our business
members and invited hosts, but it may grow to
have a fee.
ALL STAR MEETING
At the July MAREI meeting we partner with our
Vendor Members to raise money for Harvesters
Community Food Network through vendor booth
fees, door fees at our Annual Trade Show.
Please mark your calendar for Tuesday July 9th
this year and we would like to form a committee
of Vendor Members to coordinate and make this
the biggest and best All Star Trade Show Ever.
We see a lot of one time guests at this event
who come to meet all the vendors.
SPEED NETWORKING
At the December MAREI meeting, all vendors
have the chance to help MAREI collect Toys for
Tots, get their photo posted, liked and tagged
across social media and to talk to a ton of peo-
ple We suggest getting creative with your
Speed Networking to make yourself and your
pitch memorable.
MAREI.org Page 7
SPEED NETWORKING
Because its all about who knows you!
Speed networking is a fast-paced
and structured event facilitating
participants connecting with oth-
ers. Typical connections are a
series of brief one-on-one infor-
mation exchanges.
Taking its cue from speed dating,
speed networking is an event
where individuals are allowed a
very brief amount of time to
meet a number of prospective
dates, one at a time and then
choose who they would like to
share their contact information
and potentially lead to a date.
Speed networking is the business
version of speed dating. Howev-
er, in the business version, the
participants readily share contact
information with each other and
decide themselves who they will
follow up with.
Providing a lot of exposure to a
lot of people in a short amount of
time, speed networking is a way
to let others know who you are
and what you are seeking: for
example new customers, poten-
tial buyers for your list, potential
private lenders, a contractor or a
mentor. Real Estate Investor
groups often offer events where
buyers and sellers, borrowers
and lenders, customers and ser-
vice providers, and even folks
looking for mentors or jobs in the
industry can meet each other.
Here at Mid-America Association
of Real Estate Investors, the
Speed Networking event is in De-
cember and is a part of our an-
nual toy collection for Toys for
Tots.
Format Moves Briskly
The typical format for speed net-
working is called a round robin.
The timekeeper will usually blow
a whistle to indicate the begin-
ning and end of each round. In
each round, one person will in-
troduce themselves and their
purpose for being there, share
their business card or bro-
chure. Often there might be a
question or two and then at the
halfway point, the other person
takes over, introducing them-
selves and repeating the pro-
cess. After both people in the
pair have their turn, the whistle
will sound and you will move to
the next pairing.
Over the course of about 90
minutes, the group continues to
change partners and meet indi-
viduals one at a time. Then at
the end of the speed networking
rounds, the open networking be-
gins giving those who want to
connect more with one or two
people to connect right then and
there or talk to individuals that
may not have crossed
paths And some head home
right after the speed rounds and
follow up later in the week. Just
remember that follow up is the
Speed Networking 2017
Page 8 Grow Your Business
key. Some variations of speed
networking include meeting with
a succession of small groups of
individuals throughout the event.
Upon arrival, pre-registered par-
ticipants are assigned a sequence
of groups or tables to follow dur-
ing the event, ensuring that they
are always meeting new people
in each group. Another variation
matches people up ahead of time
based on their purpose for attending
the speed networking event. Howev-
er, at Speed Networking 2018, MAREI
will just be doing a standard rotation.
Preparation for Speed Network-
ing
• Time is short, so having a 60-
second statement that you have
practiced is key. Be sure to in-
clude your name, title or occupa-
tion, and what you are looking for,
such as information, leads, a job
or mentoring. Some people like
speed networking because you
get right to the point and there is
no time for small talk. Not pre-
pared or new, then just learn
about the other person.
• Be sure to bring about 50 busi-
ness cards and a way to keep
them organized. If you don’t have
business cards, you can get a few
for free from VistaPrint.com or
print up a few just for the event.
• Assemble brochures, lender pack-
ages, case studies or other types
of handout, if applicable.
• Bring a pen, notepad, and your
appointment calendar with you.
• Usually, the attire is either busi-
ness or business casual. At MA-
REI it is that or Christmas casual.
• Remember that you have a few
seconds to make a positive first
impression.
During the Event
• First of all, have fun. The fast
pace of this kind of event contrib-
utes to a high level of energy in
the room.
• Usually, 2-3 minutes are allowed
for each round; the leader will in-
form the group about the time
frame.
• As you meet each person, shake
hands and exchange names and
business cards. A good practice
to keep organized is to have a
shirt or jacket with a pocket and
have one pocket for your cards
and the other pocket for cards you
receive. And often a small bag
that might go over your shoulder
is helpful for brochures and flyers
you might give or receive.
• Be extremely aware of the time
factor so the second person
doesn’t get their time cut short.
Talking too long in a situation like
this is highly insensitive and dam-
ages your first impression.
• Take notes on the back of your
partner’s business card. This may
include notes on how they look or
what they are wearing to help you
remember them.
• Suggest a next step, if appropri-
ate. Talking more at the meeting
after the meeting or planning how
to follow up the next day can be
helpful.
• Above all, respect the process. At
the signal, end your conversation
immediately and move, or allow
the other person to move, to the
next person. You can always con-
tinue conversations later.
Items You Might Not Think
About
• Seats are changed every 2 or 3
minutes so having a lot of stuff to
carry can be difficult. So be sure
to hang up your coat and leave
any purses or computer bags at
home or in the car.
• This is thirsty work. You will be
talking, A LOT, and talking over
50 to 60 other people. And keep-
ing track of a little glass of water
the hotel provides can be
tough. We suggest bringing a
refillable water bottle with you with
room temperature water and pos-
MAREI.org Page 9
sibly a bit of citrus or honey to
help sooth.
• We tell you to have business
cards, brochures, a pen, and a
notepad, to collect business cards
and brochures from others and
also a bottle of water. That’s a lot
to keep in place. We suggest a
small over the shoulder bag or
basket
After the Event
After the speed networking event, re-
view the business cards of the individ-
uals you met and scan or enter the
information into the contact database
software you may use. We suggest
sending a follow-up email within 24 to
48 hours to everyone you want to fol-
low up with. And as it takes 8 to 10
contacts to remember someone, you
might further follow up with a friending
on social media, a phone call to ask a
question or refer business, and possi-
bly coming to the next MAREI meeting
to connect again.
Remember not everyone has what
you need or needs what you have
right at the time of the event. Its all
about building relationships to grow
your business in 2019.
Outcomes
Certainly, one of the goals of speed
networking is to meet new individuals
who can directly be of help to you. But
your goal shouldn’t stop there. Each
person you meet has a network of
individuals they know, and it may be
one of those persons who will be a
good match for you. By meeting indi-
viduals during the course of a speed
networking event, you potentially “plug
in” to the people they know, greatly
extending your ability to connect with
individuals related to your goals.
By sharing what you need with every-
one or potentially what you offer with
everyone, there are 40 to 50 more
people who might know someone who
has what you need or wants what you
have to offer. By connecting with
these people, you may be able to re-
fer business to each other if you don’t
do business directly.
To be effective at your business, man-
age your company and find new op-
portunities, it’s not just what you know
and what you can do, but also as Jer-
ry Ratway from Weber Flooring &
Joe’s Carpet tells us at every meeting,
who you know and who knows you.
Speed networking can be another tool
in your professional toolkit to contrib-
ute to your success.
I Can’t Do That
Every year we have 2 or 3 people who
show up expecting a meeting with a
presenter and are horrified that we are
asking them to talk to people. They
often decide they will partner with their
spouse and let the spouse do all the
talking while they keep all the stuff
organized. Ten times out of ten our
shy person pushes the spouse out of
the way by about the 3rd round as
they are not doing it right and saying
the right thing.
I Might be Late or Leave Early
Every effort is taken to rotate our late-
comers into the networking. We have
never had to have anyone sit out for
more than 5 minutes, so join us even
if you might be a few minutes late.
Page 10 Grow Your Business
MAREI.org Page 11
For Members of MAREI
The Art of the Deal
What Successful Investors Master!
Do you ever wonder why some inves-
tors do a lot of deals and other inves-
tors can’t seem to find even one deal?
I have wondered this for a few years.
So I started looking for the key dif-
ferences in what makes a successful
investor. What I observed came
down to one thing. Communica-
tion!!!
Twenty years ago, I became a real es-
tate investor. I had a job, a wife and a
baby on the way. I had a decision to
make. Work for the rest of my life or do
something to change it. I made
a commitment then and there that I was
going to become a real estate investor.
I was going to take action and I wasn’t
going to let anyone or anything stop
me. Twenty years later, I have a life I
would never have dreamed of and you
can too!!
Did you know that 90% of the worlds
millionaires made most of their money
in real estate? So you want to live the
life of a millionaire, you have to invest
in real estate. But, you have to invest
the right way in real estate.
The buy and hold way!!!
In the beginning years of my investing, I
did it all. Rehabs, short-sales, apart-
ments, houses, wholesaling. Here is
what I quickly realized. The only way I
was going to get out of a job, was
to hold onto the properties that I was
buying. When I was doing rehabs and
wholesales, I realized that this type of
investing was really just creating anoth-
er job. Once I sold the house, I had
to do it all over again to get paid again. I
didn’t want another job. I wanted free
time. You see we
all say we want to be millionaires, but
the reality of it is we just want the free
time that a million dollars can provide.
This business is not about money, it’s
about time freedom.
Over the years, I began to see what
worked and what didn’t. That’s when I
figured out there were really only 4 im-
portant action items. Forget everything
else. If you master these 4 things,
you will be successful.
Leads - Not just any lead, a focused
lead. That means a lead that is con-
sistent with your investment goals. A
lead that is specifically aligned with your
investment strategy.
Analyze - Know your numbers inside
and out. You have to also realize who is
in control of your deal. If you are bor-
rowing money from banks, they are in
control of your deal. Do deals creatively
and you can take back control.
Offers - You have to write offers. You
won’t be successful without writing of-
fers. Remember though, words have
meaning and can determine whether a
seller says yes or no.
Negotiate - Language controls every-
thing. If there is one area I would sug-
gest new investors study the most, it is
the use of language and how that af-
fects negotiations.
These are the four things that all inves-
tors need to do on a consistent basis to
be successful.
In addition to studying the different
Page 12 Grow Your Business
types of investors, I began to watch
closely at the education events they
were attending and the subject matter of
what the educations were teaching. It
was very interesting to me that almost
all of the educators taught three (3) of
the four (4) items above. Their strate-
gies all had the same three (3) items
packaged up.
They taught you how to generate leads,
how to analyze the deal and how to
write up the offers. Curiously, I don’t
recall any of them that taught or sold on
how to negotiate.
As I finalized my observations, it came
to me. Everyone focuses on Leads,
Analysis and Offers, but only the suc-
cessful investors focus on Negotiation.
It is well documented that the extent of
your wealth is in direct correlation to
your ability to communicate. It’s why
public speaking is the highest paid pro-
fession on the planet. What the suc-
cessful real estate investors realize is
that the entire process is negotiation
and how they communicate directly re-
lates and reflects on the success of get-
ting deals done.
So here are some tips on how to be a
Master Communicator:
A) Successful Investors realize that
Communication equals Negotiation
and this starts from the very begin-
ning.
From the time a lead is generated, a
relationship is started by taking that ini-
tial phone call. The words and phrases
that are used in the very beginning es-
tablish the relationship and greatly affect
the outcome.
B) Successful Investors develop a
real relationship with Sellers and Re-
al Estate Agents.
I call this the 7 Touch Approach. In or-
der to develop a relationship or have a
rapport with someone, it will take at
least 7 touches of communication with
them. The more touches you have, the
more of a relationship you have, the
more deals get done.
C) Successful Investors realize their
offer begins the negotiation process.
Have you ever heard the phrase “make
a good first impression”? The successful
investors know that their offer is the first
impression. One of the things I teach is
how to write your offer from a “giving”
perspective and not from a “taking” per-
spective. When writing offers, most in-
vestors tell the seller what they want
from them. If your offer uses words and
phrases that “take” from the seller, you
are starting the negotiation off on the
defensive. When someone is taking
something from you, your defense
mechanisms go up. We write offers from
a “giving” perspective. People are much
more receptive when you give them
something. Hence the negotiation gets
off to a better start.
If you are not doing deals or as many as
you would like, start focusing on your
communication skills. Anyone can im-
plement a Leads, Analysis and Offer
strategy.
However, if you want to separate your-
self from the rest of investors, you
need to PRACTICE and MASTER the
Art of Communication. Join me, Chris
McClatchey to learn more about com-
munication, just one part of my LOAN
program at my Power of Zero Presen-
tation at the January 8th MAREI Meet-
ing. And if you really want to learn
how to structure deals using little to no
money down from your Self Directed
IRA or Private Lender and Zero Per-
cent Financing from your seller to
grow your portfolio, then join me at my
all Day Creative Financing Workshop
at MAREI on the January 12th.
MAREI.org Page 13
Generating Seller Leads
Have Several Working Strategies
Real Estate Seller Leads are the
one item that every real estate
investor must master. They are
the first step in any real estate
investing strategy that requires
one to acquire a property. The
better the leads the investor gen-
erates and the more consistent
they are at keeping fresh leads
coming in, the better the success
the real estate investor will have.
For the past year or so, the aver-
age home seller could push their
property out on a website or list it
with a Realtor and have multiple
offers in short order. So, having a
way to generate not only people
who wanted to sell their home but
that also had a motivating factor
that required them to sell their
home quickly was vital to the real
estate investor in 2018.
The experts tell us that the mar-
ket is not going to be quite as hot
in 2019, which we hope means
will make generating seller leads a
bit easier. But even if they easier
to acquire, these leads are not
something to waste, you need to
know how to negotiate with them
to get the deal, and we will be
talking about those negotiations at
the MAREI events in January with
Chris McClatchey.
HOW DO WE GET THE SELLER
TO CONTACT US?
We know that generating the leads
are vital, but what are some of the
better ways to generate those
leads? Do you have three or four
good strategies for generating sell-
er leads? If not, take a look at the
list below and pick one, implement
it and then add a second, or a
third. And it is important to note
that taking steps to generate the
leads rather than hunting the leads
can not only be more profitable, it
can often be outsourced so some-
one else does the work day in and
day out, so the lead generate gets
done despite your potential pro-
crastination and busy schedule.
• Have a Good Converting
Website: A good website that is
easy for the search engines to find
and list in searches is vital in to-
day's real estate. By taking the
next step of having great content
on that website helps to build your
credibility with visitors. And hav-
ing a good website that entices
those leads to leave their contact
information, could change your
business in 2019. Learn more
about good converting websites at
MAREI.org/InvestorCarrot where
we have several resources as well
as discounted pricing on Investor
Carrot. (Do a quick search on
google to find that out of 10 Inves-
tor Buyer Websites on the first
page are from Investor Carrot.)
• Direct Mail Campaign: A good
direct mail campaign will have a
good message via postcard or let-
ter to a very specific targeted
list. There are quite a few re-
sources for direct mail, but a new
one to MAREI, REIPRO.com is
Page 14 Grow Your Business
showing great promise as it pro-
vides a way to generate the seller
lead list. It also has a tool to clean
that list or any list you may have
created to make sure you have the
most correct mailing address for
your lead by checking a forward
address and vacant property data-
base. It also has mail pieces you
can send right from the system
and a way to remove a lead from
all lists should they wish to be re-
moved. Take a look at
www.MAREI.org/REIPro to learn
more about the tools they offer
and to get MAREI’s discount code.
• Hand Addressed Enve-
lopes: Part of a good direct mail
campaign is going to be sending
letters and part will be sending
postcards. If you are sending let-
ters, having those letters Hand Ad-
dressed is key to getting them
opened. A good resource for get-
ting your letters hand addressed
for you is A3 Marketing. Learn
more about them and get a dis-
count code at www.MAREI.org/A3
• Driving For Dollars: This en-
tails driving in an area where you
want to purchase looking for run-
down properties. When you find
one, stop and leave a business
card, flyer or letter on the door
and add the address to list. Once
you get home, look up the owner
of the property and send them a
letter, possibly with a photo of
their run-down property in case
they don’t’ know what it looks
like. There is an app in the app
store called Deal Machine that is
supposed to let you send a post-
card from your phone while you
are sitting in the driveway.
• Facebooking for Dol-
lars: There are a few courses on
how to use Facebook to generate
seller leads. One of the easiest is
to share blog posts from your web-
site talked about earlier and post-
ing from time to time that you buy
houses. But we find really inter-
esting is those houses that we are
very much interested in, but our
attempts at sending mail to the
owner fails. This is where a little
online research in finding the right
person who is the owner or who
might be an heir or family member
to the owner and contact them
through Facebook or LinkedIn
might generate one extra deal a
year.
• Bandit Signs: You’ve seen
them at the side of the road. Little
cardboard signs that say I buy
houses and includes a phone num-
ber. You can make them out of
old cardboard or you can buy
them . . . but do be aware, many
cities in the metro frown on bandit
signs and have huge fines. So ra-
ther than the traditional bandit
sign, go for a bitter one in the
form of a large sign on your car, in
the yard of your own home and in
the yards of all your properties you
purchase. Or go even bigger with
billboards.
• Advertising and Reverse Ad-
vertising: There are several great
places to post ads, the local paper,
the penny savers and Craigslist
come to mind. You can also take a
look at all the for sale by owner
ads and for rent by owner ads in
these publications, look up the
owner and send them an email, a
text or a letter with a short mes-
sage geared to where the lead was
found to see if they might have a
property to sell you. Other items
to consider: estate sales and gar-
age sales. In legal publications
look at the ads for probate, fore-
closure, bankruptcy, and divorce.
Do you have a strategy that is
really working for you, we would
love to see what’s working for
you.
MAREI.org Page 15
Accountant
Coleman Accounting Service
Bob Coleman
www.ColemanAcctg.com
913-787-0308
Mid America Tax Planners
Ahmad Malik
www.Accounting-USA.com
913-210-4765
Appraisal
Ladys Appraisal Service
Kathy Allen-Grey
www.LadysAppraisal.com
816-678-2794
Attorney
Anderson & Associates
Evictions / Collections
Julie Anderson
www.MOKSLaw.com
816-931-2207
Rick Davis Legal
Real Estate Law
Rick Davis
www.RickDavisLegal.com
913-283-8300
Auction Company
Auction.com
Rachel Bailey
www.Auction.com
816-797-6875
Monthly Auction 101 Workshop
Building Supplier
DeMayo Enterprises
Wholesale Cabinets
Mark Yanda
www.DeMayoEnterprises.net
913-980-4260
Joe’s Carpet / Weber Flooring
Jerry Ratway
www.WeberFlooring.com
913-236-3680
The Home Depot
George Neal
816-461-9583
2% Rebate / 20% Off Paint
Details in Member Benefits
Contractor
Above & Beyond Building
Services
James Carollo
www.AandBKC.com
816-674-6132
Hearth Masters
Fireplace / Masonry
Gene Padgitt
www.ChimKC.com
816-461-3665
Genesis Home Restorations
Mold Remediation
Terry Amerine
GenesisHomeRestorations.com
913-270-0812
HCS Restoration KC, LLC
Mike Peace
HCSRestorationLLCKansas.com
913-731-6537
NuLook Custom Finishes
Cabinet Refinishing
Carol Baldwin
www.NuLookFinishes.net
913-385-2574
With MAREI Business Members
Save time and money by starting with service providers who already
know your business. Who can solve problems as they arise to help
you get the deal completed on time and for maximum profit.
Page 16 Grow Your Business
MAREI.org Page 17
Under Pressure Property Services
Rehab, Maintenance, & Staging
Dallas Kidd
www.MyUnderPressure.com
913-274-9555
Insurance
Agema Insurance
Fred Dickinson
www.AgemaIns.com
913-543-8116
Arcana Insurance
Insurance for Investors
NREIA.ArcanaInsurance HUB.com
877.744.3660
Self Directed IRA
Equity Trust Company
TrustETC.com/NationalREIA
FREE Training
844-732-9404
Lending
Crossroads Investment Lending
Hard Money
Britton Asbell / Doug Harris
www.KCLend.com
913-800-8226
House Traders Monthly Meeting
Flat Branch Home Loans
Morgtgage Banker
Beth Langston
FlatBranchHomeLoans.com
816-479-5841 x 1148
Geneva Financial
Mortgage Loans
Charlie Fitzgerald
GenevaFI.com/CharlieFitzgerald
(800) 843-8650
Investors Choice Funding
Hard Money
Scott Ficinus
InvestorsChoiceFunding.com
816-668-7223
Longhorn Investments
Hard Money
Mike Minor
www.LongHornInvestments.com
913-209-8630
Merchants Mortgage
Mushy Money
Susan Aubin
www.MerchantsMtg.com
303-514-0815
North Oak Investments
Hard Money
Tommy Nigro
www.NorthOakInvestment.com
816-249-1001
Revolver Finance
Hard Money
Jeremy Hanna
www.RevolverFinance.com
316-880-1611
Worcester Financial'
Hard Money
Taryn Kendrick
www.WorcesterFinancial.com
816-291-4146
Marketing
A3 Marketing
Hand Addressed Mail
www.A3MarketingLetters.com
Discount Code KTUCKER18
Constant Contact
Email & Social Media Marketing
FREE Trial
MAREI.org/ConstantContact
Investor Carrot
Investor Websites
Free Training & Discounts
www.MAREI.org/IC
Pat Live
Answering Service
Discounts
www.MAREI.org/PatLive
REIPro
Investor Marketing Platform
www.MyREIPro.com/NREIA
Discount Code 66209PRO
Zoom
Video Conferencing
www.MAREI.org/Zoom
Office Supply
Office Depot / Office Max
www.OfficeDepot.com
Discount Link & Card in
Member Benefits Package
Pest Control
BedBugTraps.com
Stop Bed Bugs
Discounts for Members
Properties
Bridge Turn Key Investments
Nathan Brooks
www.BridgeTurnkey.com
913-276-4114
McKinnis Real Estate
Turn Key Provider
Nick McKinnis
McKinnisRealEstateInvest-
ments.com
816-914-2614
KCInvest
Investment Properties
Scott & Kim & Don Tucker
www.KCInvest
913-735-0018
Pride Properties
Wholesale
Marcus Bray & Matt Bray
www.PridePropertiesHomes.com
913-213-5370
Deal Makers Monthly Meeting
Property Manager
Home Rental Services
Paul Branton
www.Home4Rent.com
913-627-9543
Lotus Key Homes
Loni Louis Bernard
www.LotusKeyHomes.com
816-838-7368
(Continued on page 18)
Page 18 Grow Your Business
M & M Property Pros
Michael & Michele Bellman
www.MMPropertyPros.com
816-490-6745
Realtor
Crown Realty
Rich Melton
RichMelton.CrownRealty.com
913-215-9004
Realty Resource
Scott Tucker
www.RealtyResourceKC.com
816-284-7844
Show-Me Real Estate
Dan Hartman
www.Show-MeRealEstate.com
816-532-6101
Rent Collection
National Credit Systems
Specializing in Collections
www.NationalCreditSystems.com
Screening
Rent Perfect
Tenant Screening Plus
Heather Johnson
www.RentPerfect.com
877-922-2547
Discounts www.MAREI.org/RP
Servicing
Escrow Services Inc.
Loan Servicing Nationwide
www.EscrowServ.com
Title Company
Accurate Title Company
Dave Green
www.AccurateTitleCo.com
913-338-0100
Alpha Title
Mary Kellogg
www.AlphaTitleInc.com
913-498-8999
Get Connected:
www.MAREI.org
Visit our website for events, recent newsletters, mem-
ber properties and our business directory.
www.MAREIMember.com
Visit our Member’s Only site to join, register for events,
access benefits and discounts and to post properties.
www.Facebook.com/groups/KCREI
Join the online discussion. Post a property, ask a ques-
tion, share knowledge and expertise.
Trash Out
1-800-Got- Junk
Trash Pick Up
www.1800GotJunk.com
Discounts in Member Benefits
1-800-JunkPro
Trash Pick Up & Dumpsters
Clint Pringle
www.Junk.pro
816-935-7078
Junk Luggers
Eco Friendly Junk Removal
Olivia Jones
www.JunkLuggers.com
816-905-2204
Get Listed
For as little as $135 a Quarter
or $499 annually, join MAREI
as a business member.
Details at MAREI.org.
MAREI.org Page 19
Re investment news   december 2018

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Re investment news december 2018

  • 1.
  • 2. Page 2 Grow Your BusinessPage 2 RE Investment News PROPERTY PROGRAM HIGHLIGHTS __________ SIMPLISTIC UNDERWRITING __________ NO PHOTOS OR INSPECTIONS REQUIRED __________ PACKAGED COVERAGE PROPERTY & GENERAL LIABILITY __________ VACANT OR OCCUPIED DWELLINGS __________ FULLY PRO-RATED INSURANCE __________ AVAILABILITY IN ALL STATES __________ (844) 898-8110 ArcanaInsurance.com Welcome to Arcana Insurance Services, LP; the preferred Property & Casu- alty Insurance provider for National REIA. Our programs are designed to pro- vide you with a substantial advantage over your competitors, keep you in compliance with regulators and enhance your profitability via an innovative delivery system that allows you to be in control! Get full details at https://www.NREIA.ArcanaInsuranceHUB.com KEEP YOUR CASH UP FRONT Keep more cash in your pocket and take advantage of monthly premium payment plans for no additional fee! So, instead of paying a bulk annual amount up front, you can budget your cash in a manner that makes sense for your business. Monthly Premium Payment Plans No Minimum Earned Premium or Policy Fees OUR JOB IS TO MAKE YOURS EASIER Web Based Insurance Administration Available 24/7 Online Status Reports (Easy-To-Use Dashboard Navigation) Instant Coverage When You Order a Policy Insurance Certificates Printed At Your Office Flood & Earthquake Insurance Available RESIDENTIAL PROPERTY INSURANCE PROGRAM Get an Instant Quote NREIA.ArcanaInsuranceHUB.com
  • 3. MAREI.org Page 3MAREI.org Page 3 THECALENDAR MAREI.ORG/CALENDAR Mailing Address: 6709 W 119th #332 Overland Park, KS 66209 Phone: 913-815-0111 Web: MAREI.org Web: MAREIMember.com Email: Kim@MAREI.org Views and advertising expressed in the RE Investment News are not necessarily endorsed by Mid-America Association of Real Estate Investors. The information contained within
  • 4. Page 4 Grow Your Business Business Member Options BUSINESS MEMBERSHIP Business Memberships are $499 Annually or $135 Quarterly and include a listing in our Busi- ness Directory at MAREI.org and MAREIMem- ber.com, a listing in our Friday digital newsletter and a listing in our Monthly Print Newsletter. Here are other options to help grow your busi- ness. There are many ways that the Business Associ- ate can get their business in front of all the MA- REI members and this article will take a look at a few of the options. BUSINESS LISTING Be sure to visit www.MAREI.org and click on Business Directory. Look up the listing for your company and double check some items: 1. Is everything correct. 2. Is the listing in the right category (ies) 3. Do we have the right logos or photos We have several sections on business listings that we can fill in.  Company Name  A Text Section for your ad or video or noth- ing . . Some want info here some do not.  Main Contact  Website  Phone (this is the main one that shows)  Cell Phone (this one only shows if they click)  Fax  Email  Twitter  Facebook  LinkedIn  Excerpt: Short Blurb About You  Logo or a photo—Ideally square. PRINTED NEWSLETTER We print one newsletter a month that goes out to our entire email list and on social media sev- eral times. We are working hard to build views by sending a couple of times and posting feature articles that link back to the newsletter. At the back of this newsletter is a business di- rectory where we list our business associates. Each entry includes the following:  Category to List  Company Name to Use  Website  Phone Number Advertising in Printed Newsletter
  • 5. MAREI.org Page 5 We also feature advertisements in the newslet- ter. The entire newsletter is color in its digital form and in the printed version, only the outside cover is color. Costs for Business Associates to place an advertisement are as follows.  Full Page Inside Cover (Color): $150  Full Page Inside Back Cover (Color): $125  Full Page Interior (Black & White): $100  Half Page Ad Interior: $75 MEMBER BENEFIT MAGAZINE We also send out a digital copy of the Member Benefits Magazine to every new and renewing member. We update the business directory in this annual document every few months. It is also available for download in the member li- brary and in MAREIMember.com. For Business Members that offer a discount for members, we would love to include a full or 1/2 page ad about your company and the discount and details on how to obtain the discount as a member. Please get with kim@MAREI.org to share details of your discount. THE MAREI BLOG We have several opportunities for Business Members to showcase their knowledge and ex- pertise as well as for us to showcase what they have to offer. Every blog post shows up on the MAREI.org website, and is also shared to our Facebook Page, our LinkedIn Page, our Twitter Feed and our Google Plus Page. Business Associate Spotlight: We are working to create a series of posts that come out once per week on the MAREI Blog and Social Media featuring a different business associate. We would love for our Business Associates to share with us, what they would like included.  Services & Member Discounts  A Give Away item that is featured on the Business Associate Website: for example RentPerfect.com has a e-book that they offer as a way to capture contact information.  An action shot of the Business Associate do- ing something in the industry or a profes- sional photo, which ever works best..  Business Logo and link to the Business Asso- ciates website that may be the main page or possibly a landing page just for MAREI mem- bers. Share Your Knowledge For our members that have a lot of knowledge to share in our industry we would love to feature educational articles on the MAREI Blog and to flow through to the MAREI Social Media. We are looking for well thought out, information articles, quick tip videos, how to videos, case studies, or other real estate investing or small business education. THE WEEKLY E-UPDATE This is our digital newsletter that comes out once a week on Fridays. In it we feature up coming events, member properties posted on the website, MAREI blog posts and articles, sto- ries, videos from the industry. We are looking for local experts that host their own blog or You Tube or other online digest that has a post we can feature in our weekly e-update as well as our social media. VENDOR TABLES We host our Business Associates at each and every meeting from 6 pm to 7 pm. This is an opportunity for our business members to talk to people and share their products and services. There is a fee for this and Business Members can prepay $150 for 3 months of premeeting tables. This past year we tested out a back door entry into the meeting room with vendors down the hallway, that didn’t work so well, people by passed the vendors. So we are going back to the main entry and limiting our Vendor Tables to 10 tables. We will send out an email to all Busi- ness Members the Tuesday a week prior to the meeting and reserve tables first come first served and if you can’t get a table for that month, you get the first table the following
  • 6. Page 6 Grow Your Business month. There are a lot of opportunities for you to con- nect with people as a Vendor:  Hosting the table, so be sure to come pre- pared with business cards and brochures.  A large Stand Up Banner behind your table or a smaller one on your table is always helpful. You might check with our Office De- pot Max Discounts and our Build a Sign Dis- counts to find the best price.  Social Media: Take a photo of your booth or people at your booth or the booths around you and post to social media and tag the people and the businesses in the photo as well as MAREI. This is a great way to get your business in front of others via social media. Give Away: Have some item that you might be offering as a give away. Collect business cards and draw the next morning. Take a photo of the item and announce the winner on social media, tagging the winner and MAREI and getting your business and photo in front of the 3800 follow- ers MAREI has on Facebook. GUEST HOST We are doing away with having all the vendors speak 1 minute at the beginning of the meeting to give us more time to feature a bit more edu- cation. So rather than 10 to 15 one minute pitches, we hope to offer an educational piece from one person that is about 10 to 15 minutes long. Looking for topics and education such as a case study on how a recent investor deal you assisted with worked, great for our lenders. For our con- tractors we would love to teach members what they are looking for when deciding a roof is bad, or a window needs replaced or if a furnace or air may need replaced or repaired. We would love some tenant screening or other tips from our property managers and market updates or ne- gotiation tips from our real estate agents. Wholesalers, we would love case studies or mar- keting ideas. Marketing or Networking Tips. You get the idea, something educational that the guest host could cover in about 10 to 15 minutes. Right now this is a FREE feature for our business members and invited hosts, but it may grow to have a fee. ALL STAR MEETING At the July MAREI meeting we partner with our Vendor Members to raise money for Harvesters Community Food Network through vendor booth fees, door fees at our Annual Trade Show. Please mark your calendar for Tuesday July 9th this year and we would like to form a committee of Vendor Members to coordinate and make this the biggest and best All Star Trade Show Ever. We see a lot of one time guests at this event who come to meet all the vendors. SPEED NETWORKING At the December MAREI meeting, all vendors have the chance to help MAREI collect Toys for Tots, get their photo posted, liked and tagged across social media and to talk to a ton of peo- ple We suggest getting creative with your Speed Networking to make yourself and your pitch memorable.
  • 7. MAREI.org Page 7 SPEED NETWORKING Because its all about who knows you! Speed networking is a fast-paced and structured event facilitating participants connecting with oth- ers. Typical connections are a series of brief one-on-one infor- mation exchanges. Taking its cue from speed dating, speed networking is an event where individuals are allowed a very brief amount of time to meet a number of prospective dates, one at a time and then choose who they would like to share their contact information and potentially lead to a date. Speed networking is the business version of speed dating. Howev- er, in the business version, the participants readily share contact information with each other and decide themselves who they will follow up with. Providing a lot of exposure to a lot of people in a short amount of time, speed networking is a way to let others know who you are and what you are seeking: for example new customers, poten- tial buyers for your list, potential private lenders, a contractor or a mentor. Real Estate Investor groups often offer events where buyers and sellers, borrowers and lenders, customers and ser- vice providers, and even folks looking for mentors or jobs in the industry can meet each other. Here at Mid-America Association of Real Estate Investors, the Speed Networking event is in De- cember and is a part of our an- nual toy collection for Toys for Tots. Format Moves Briskly The typical format for speed net- working is called a round robin. The timekeeper will usually blow a whistle to indicate the begin- ning and end of each round. In each round, one person will in- troduce themselves and their purpose for being there, share their business card or bro- chure. Often there might be a question or two and then at the halfway point, the other person takes over, introducing them- selves and repeating the pro- cess. After both people in the pair have their turn, the whistle will sound and you will move to the next pairing. Over the course of about 90 minutes, the group continues to change partners and meet indi- viduals one at a time. Then at the end of the speed networking rounds, the open networking be- gins giving those who want to connect more with one or two people to connect right then and there or talk to individuals that may not have crossed paths And some head home right after the speed rounds and follow up later in the week. Just remember that follow up is the Speed Networking 2017
  • 8. Page 8 Grow Your Business key. Some variations of speed networking include meeting with a succession of small groups of individuals throughout the event. Upon arrival, pre-registered par- ticipants are assigned a sequence of groups or tables to follow dur- ing the event, ensuring that they are always meeting new people in each group. Another variation matches people up ahead of time based on their purpose for attending the speed networking event. Howev- er, at Speed Networking 2018, MAREI will just be doing a standard rotation. Preparation for Speed Network- ing • Time is short, so having a 60- second statement that you have practiced is key. Be sure to in- clude your name, title or occupa- tion, and what you are looking for, such as information, leads, a job or mentoring. Some people like speed networking because you get right to the point and there is no time for small talk. Not pre- pared or new, then just learn about the other person. • Be sure to bring about 50 busi- ness cards and a way to keep them organized. If you don’t have business cards, you can get a few for free from VistaPrint.com or print up a few just for the event. • Assemble brochures, lender pack- ages, case studies or other types of handout, if applicable. • Bring a pen, notepad, and your appointment calendar with you. • Usually, the attire is either busi- ness or business casual. At MA- REI it is that or Christmas casual. • Remember that you have a few seconds to make a positive first impression. During the Event • First of all, have fun. The fast pace of this kind of event contrib- utes to a high level of energy in the room. • Usually, 2-3 minutes are allowed for each round; the leader will in- form the group about the time frame. • As you meet each person, shake hands and exchange names and business cards. A good practice to keep organized is to have a shirt or jacket with a pocket and have one pocket for your cards and the other pocket for cards you receive. And often a small bag that might go over your shoulder is helpful for brochures and flyers you might give or receive. • Be extremely aware of the time factor so the second person doesn’t get their time cut short. Talking too long in a situation like this is highly insensitive and dam- ages your first impression. • Take notes on the back of your partner’s business card. This may include notes on how they look or what they are wearing to help you remember them. • Suggest a next step, if appropri- ate. Talking more at the meeting after the meeting or planning how to follow up the next day can be helpful. • Above all, respect the process. At the signal, end your conversation immediately and move, or allow the other person to move, to the next person. You can always con- tinue conversations later. Items You Might Not Think About • Seats are changed every 2 or 3 minutes so having a lot of stuff to carry can be difficult. So be sure to hang up your coat and leave any purses or computer bags at home or in the car. • This is thirsty work. You will be talking, A LOT, and talking over 50 to 60 other people. And keep- ing track of a little glass of water the hotel provides can be tough. We suggest bringing a refillable water bottle with you with room temperature water and pos-
  • 9. MAREI.org Page 9 sibly a bit of citrus or honey to help sooth. • We tell you to have business cards, brochures, a pen, and a notepad, to collect business cards and brochures from others and also a bottle of water. That’s a lot to keep in place. We suggest a small over the shoulder bag or basket After the Event After the speed networking event, re- view the business cards of the individ- uals you met and scan or enter the information into the contact database software you may use. We suggest sending a follow-up email within 24 to 48 hours to everyone you want to fol- low up with. And as it takes 8 to 10 contacts to remember someone, you might further follow up with a friending on social media, a phone call to ask a question or refer business, and possi- bly coming to the next MAREI meeting to connect again. Remember not everyone has what you need or needs what you have right at the time of the event. Its all about building relationships to grow your business in 2019. Outcomes Certainly, one of the goals of speed networking is to meet new individuals who can directly be of help to you. But your goal shouldn’t stop there. Each person you meet has a network of individuals they know, and it may be one of those persons who will be a good match for you. By meeting indi- viduals during the course of a speed networking event, you potentially “plug in” to the people they know, greatly extending your ability to connect with individuals related to your goals. By sharing what you need with every- one or potentially what you offer with everyone, there are 40 to 50 more people who might know someone who has what you need or wants what you have to offer. By connecting with these people, you may be able to re- fer business to each other if you don’t do business directly. To be effective at your business, man- age your company and find new op- portunities, it’s not just what you know and what you can do, but also as Jer- ry Ratway from Weber Flooring & Joe’s Carpet tells us at every meeting, who you know and who knows you. Speed networking can be another tool in your professional toolkit to contrib- ute to your success. I Can’t Do That Every year we have 2 or 3 people who show up expecting a meeting with a presenter and are horrified that we are asking them to talk to people. They often decide they will partner with their spouse and let the spouse do all the talking while they keep all the stuff organized. Ten times out of ten our shy person pushes the spouse out of the way by about the 3rd round as they are not doing it right and saying the right thing. I Might be Late or Leave Early Every effort is taken to rotate our late- comers into the networking. We have never had to have anyone sit out for more than 5 minutes, so join us even if you might be a few minutes late.
  • 10. Page 10 Grow Your Business
  • 11. MAREI.org Page 11 For Members of MAREI
  • 12. The Art of the Deal What Successful Investors Master! Do you ever wonder why some inves- tors do a lot of deals and other inves- tors can’t seem to find even one deal? I have wondered this for a few years. So I started looking for the key dif- ferences in what makes a successful investor. What I observed came down to one thing. Communica- tion!!! Twenty years ago, I became a real es- tate investor. I had a job, a wife and a baby on the way. I had a decision to make. Work for the rest of my life or do something to change it. I made a commitment then and there that I was going to become a real estate investor. I was going to take action and I wasn’t going to let anyone or anything stop me. Twenty years later, I have a life I would never have dreamed of and you can too!! Did you know that 90% of the worlds millionaires made most of their money in real estate? So you want to live the life of a millionaire, you have to invest in real estate. But, you have to invest the right way in real estate. The buy and hold way!!! In the beginning years of my investing, I did it all. Rehabs, short-sales, apart- ments, houses, wholesaling. Here is what I quickly realized. The only way I was going to get out of a job, was to hold onto the properties that I was buying. When I was doing rehabs and wholesales, I realized that this type of investing was really just creating anoth- er job. Once I sold the house, I had to do it all over again to get paid again. I didn’t want another job. I wanted free time. You see we all say we want to be millionaires, but the reality of it is we just want the free time that a million dollars can provide. This business is not about money, it’s about time freedom. Over the years, I began to see what worked and what didn’t. That’s when I figured out there were really only 4 im- portant action items. Forget everything else. If you master these 4 things, you will be successful. Leads - Not just any lead, a focused lead. That means a lead that is con- sistent with your investment goals. A lead that is specifically aligned with your investment strategy. Analyze - Know your numbers inside and out. You have to also realize who is in control of your deal. If you are bor- rowing money from banks, they are in control of your deal. Do deals creatively and you can take back control. Offers - You have to write offers. You won’t be successful without writing of- fers. Remember though, words have meaning and can determine whether a seller says yes or no. Negotiate - Language controls every- thing. If there is one area I would sug- gest new investors study the most, it is the use of language and how that af- fects negotiations. These are the four things that all inves- tors need to do on a consistent basis to be successful. In addition to studying the different Page 12 Grow Your Business
  • 13. types of investors, I began to watch closely at the education events they were attending and the subject matter of what the educations were teaching. It was very interesting to me that almost all of the educators taught three (3) of the four (4) items above. Their strate- gies all had the same three (3) items packaged up. They taught you how to generate leads, how to analyze the deal and how to write up the offers. Curiously, I don’t recall any of them that taught or sold on how to negotiate. As I finalized my observations, it came to me. Everyone focuses on Leads, Analysis and Offers, but only the suc- cessful investors focus on Negotiation. It is well documented that the extent of your wealth is in direct correlation to your ability to communicate. It’s why public speaking is the highest paid pro- fession on the planet. What the suc- cessful real estate investors realize is that the entire process is negotiation and how they communicate directly re- lates and reflects on the success of get- ting deals done. So here are some tips on how to be a Master Communicator: A) Successful Investors realize that Communication equals Negotiation and this starts from the very begin- ning. From the time a lead is generated, a relationship is started by taking that ini- tial phone call. The words and phrases that are used in the very beginning es- tablish the relationship and greatly affect the outcome. B) Successful Investors develop a real relationship with Sellers and Re- al Estate Agents. I call this the 7 Touch Approach. In or- der to develop a relationship or have a rapport with someone, it will take at least 7 touches of communication with them. The more touches you have, the more of a relationship you have, the more deals get done. C) Successful Investors realize their offer begins the negotiation process. Have you ever heard the phrase “make a good first impression”? The successful investors know that their offer is the first impression. One of the things I teach is how to write your offer from a “giving” perspective and not from a “taking” per- spective. When writing offers, most in- vestors tell the seller what they want from them. If your offer uses words and phrases that “take” from the seller, you are starting the negotiation off on the defensive. When someone is taking something from you, your defense mechanisms go up. We write offers from a “giving” perspective. People are much more receptive when you give them something. Hence the negotiation gets off to a better start. If you are not doing deals or as many as you would like, start focusing on your communication skills. Anyone can im- plement a Leads, Analysis and Offer strategy. However, if you want to separate your- self from the rest of investors, you need to PRACTICE and MASTER the Art of Communication. Join me, Chris McClatchey to learn more about com- munication, just one part of my LOAN program at my Power of Zero Presen- tation at the January 8th MAREI Meet- ing. And if you really want to learn how to structure deals using little to no money down from your Self Directed IRA or Private Lender and Zero Per- cent Financing from your seller to grow your portfolio, then join me at my all Day Creative Financing Workshop at MAREI on the January 12th. MAREI.org Page 13
  • 14. Generating Seller Leads Have Several Working Strategies Real Estate Seller Leads are the one item that every real estate investor must master. They are the first step in any real estate investing strategy that requires one to acquire a property. The better the leads the investor gen- erates and the more consistent they are at keeping fresh leads coming in, the better the success the real estate investor will have. For the past year or so, the aver- age home seller could push their property out on a website or list it with a Realtor and have multiple offers in short order. So, having a way to generate not only people who wanted to sell their home but that also had a motivating factor that required them to sell their home quickly was vital to the real estate investor in 2018. The experts tell us that the mar- ket is not going to be quite as hot in 2019, which we hope means will make generating seller leads a bit easier. But even if they easier to acquire, these leads are not something to waste, you need to know how to negotiate with them to get the deal, and we will be talking about those negotiations at the MAREI events in January with Chris McClatchey. HOW DO WE GET THE SELLER TO CONTACT US? We know that generating the leads are vital, but what are some of the better ways to generate those leads? Do you have three or four good strategies for generating sell- er leads? If not, take a look at the list below and pick one, implement it and then add a second, or a third. And it is important to note that taking steps to generate the leads rather than hunting the leads can not only be more profitable, it can often be outsourced so some- one else does the work day in and day out, so the lead generate gets done despite your potential pro- crastination and busy schedule. • Have a Good Converting Website: A good website that is easy for the search engines to find and list in searches is vital in to- day's real estate. By taking the next step of having great content on that website helps to build your credibility with visitors. And hav- ing a good website that entices those leads to leave their contact information, could change your business in 2019. Learn more about good converting websites at MAREI.org/InvestorCarrot where we have several resources as well as discounted pricing on Investor Carrot. (Do a quick search on google to find that out of 10 Inves- tor Buyer Websites on the first page are from Investor Carrot.) • Direct Mail Campaign: A good direct mail campaign will have a good message via postcard or let- ter to a very specific targeted list. There are quite a few re- sources for direct mail, but a new one to MAREI, REIPRO.com is Page 14 Grow Your Business
  • 15. showing great promise as it pro- vides a way to generate the seller lead list. It also has a tool to clean that list or any list you may have created to make sure you have the most correct mailing address for your lead by checking a forward address and vacant property data- base. It also has mail pieces you can send right from the system and a way to remove a lead from all lists should they wish to be re- moved. Take a look at www.MAREI.org/REIPro to learn more about the tools they offer and to get MAREI’s discount code. • Hand Addressed Enve- lopes: Part of a good direct mail campaign is going to be sending letters and part will be sending postcards. If you are sending let- ters, having those letters Hand Ad- dressed is key to getting them opened. A good resource for get- ting your letters hand addressed for you is A3 Marketing. Learn more about them and get a dis- count code at www.MAREI.org/A3 • Driving For Dollars: This en- tails driving in an area where you want to purchase looking for run- down properties. When you find one, stop and leave a business card, flyer or letter on the door and add the address to list. Once you get home, look up the owner of the property and send them a letter, possibly with a photo of their run-down property in case they don’t’ know what it looks like. There is an app in the app store called Deal Machine that is supposed to let you send a post- card from your phone while you are sitting in the driveway. • Facebooking for Dol- lars: There are a few courses on how to use Facebook to generate seller leads. One of the easiest is to share blog posts from your web- site talked about earlier and post- ing from time to time that you buy houses. But we find really inter- esting is those houses that we are very much interested in, but our attempts at sending mail to the owner fails. This is where a little online research in finding the right person who is the owner or who might be an heir or family member to the owner and contact them through Facebook or LinkedIn might generate one extra deal a year. • Bandit Signs: You’ve seen them at the side of the road. Little cardboard signs that say I buy houses and includes a phone num- ber. You can make them out of old cardboard or you can buy them . . . but do be aware, many cities in the metro frown on bandit signs and have huge fines. So ra- ther than the traditional bandit sign, go for a bitter one in the form of a large sign on your car, in the yard of your own home and in the yards of all your properties you purchase. Or go even bigger with billboards. • Advertising and Reverse Ad- vertising: There are several great places to post ads, the local paper, the penny savers and Craigslist come to mind. You can also take a look at all the for sale by owner ads and for rent by owner ads in these publications, look up the owner and send them an email, a text or a letter with a short mes- sage geared to where the lead was found to see if they might have a property to sell you. Other items to consider: estate sales and gar- age sales. In legal publications look at the ads for probate, fore- closure, bankruptcy, and divorce. Do you have a strategy that is really working for you, we would love to see what’s working for you. MAREI.org Page 15
  • 16. Accountant Coleman Accounting Service Bob Coleman www.ColemanAcctg.com 913-787-0308 Mid America Tax Planners Ahmad Malik www.Accounting-USA.com 913-210-4765 Appraisal Ladys Appraisal Service Kathy Allen-Grey www.LadysAppraisal.com 816-678-2794 Attorney Anderson & Associates Evictions / Collections Julie Anderson www.MOKSLaw.com 816-931-2207 Rick Davis Legal Real Estate Law Rick Davis www.RickDavisLegal.com 913-283-8300 Auction Company Auction.com Rachel Bailey www.Auction.com 816-797-6875 Monthly Auction 101 Workshop Building Supplier DeMayo Enterprises Wholesale Cabinets Mark Yanda www.DeMayoEnterprises.net 913-980-4260 Joe’s Carpet / Weber Flooring Jerry Ratway www.WeberFlooring.com 913-236-3680 The Home Depot George Neal 816-461-9583 2% Rebate / 20% Off Paint Details in Member Benefits Contractor Above & Beyond Building Services James Carollo www.AandBKC.com 816-674-6132 Hearth Masters Fireplace / Masonry Gene Padgitt www.ChimKC.com 816-461-3665 Genesis Home Restorations Mold Remediation Terry Amerine GenesisHomeRestorations.com 913-270-0812 HCS Restoration KC, LLC Mike Peace HCSRestorationLLCKansas.com 913-731-6537 NuLook Custom Finishes Cabinet Refinishing Carol Baldwin www.NuLookFinishes.net 913-385-2574 With MAREI Business Members Save time and money by starting with service providers who already know your business. Who can solve problems as they arise to help you get the deal completed on time and for maximum profit. Page 16 Grow Your Business
  • 17. MAREI.org Page 17 Under Pressure Property Services Rehab, Maintenance, & Staging Dallas Kidd www.MyUnderPressure.com 913-274-9555 Insurance Agema Insurance Fred Dickinson www.AgemaIns.com 913-543-8116 Arcana Insurance Insurance for Investors NREIA.ArcanaInsurance HUB.com 877.744.3660 Self Directed IRA Equity Trust Company TrustETC.com/NationalREIA FREE Training 844-732-9404 Lending Crossroads Investment Lending Hard Money Britton Asbell / Doug Harris www.KCLend.com 913-800-8226 House Traders Monthly Meeting Flat Branch Home Loans Morgtgage Banker Beth Langston FlatBranchHomeLoans.com 816-479-5841 x 1148 Geneva Financial Mortgage Loans Charlie Fitzgerald GenevaFI.com/CharlieFitzgerald (800) 843-8650 Investors Choice Funding Hard Money Scott Ficinus InvestorsChoiceFunding.com 816-668-7223 Longhorn Investments Hard Money Mike Minor www.LongHornInvestments.com 913-209-8630 Merchants Mortgage Mushy Money Susan Aubin www.MerchantsMtg.com 303-514-0815 North Oak Investments Hard Money Tommy Nigro www.NorthOakInvestment.com 816-249-1001 Revolver Finance Hard Money Jeremy Hanna www.RevolverFinance.com 316-880-1611 Worcester Financial' Hard Money Taryn Kendrick www.WorcesterFinancial.com 816-291-4146 Marketing A3 Marketing Hand Addressed Mail www.A3MarketingLetters.com Discount Code KTUCKER18 Constant Contact Email & Social Media Marketing FREE Trial MAREI.org/ConstantContact Investor Carrot Investor Websites Free Training & Discounts www.MAREI.org/IC Pat Live Answering Service Discounts www.MAREI.org/PatLive REIPro Investor Marketing Platform www.MyREIPro.com/NREIA Discount Code 66209PRO Zoom Video Conferencing www.MAREI.org/Zoom Office Supply Office Depot / Office Max www.OfficeDepot.com Discount Link & Card in Member Benefits Package Pest Control BedBugTraps.com Stop Bed Bugs Discounts for Members Properties Bridge Turn Key Investments Nathan Brooks www.BridgeTurnkey.com 913-276-4114 McKinnis Real Estate Turn Key Provider Nick McKinnis McKinnisRealEstateInvest- ments.com 816-914-2614 KCInvest Investment Properties Scott & Kim & Don Tucker www.KCInvest 913-735-0018 Pride Properties Wholesale Marcus Bray & Matt Bray www.PridePropertiesHomes.com 913-213-5370 Deal Makers Monthly Meeting Property Manager Home Rental Services Paul Branton www.Home4Rent.com 913-627-9543 Lotus Key Homes Loni Louis Bernard www.LotusKeyHomes.com 816-838-7368 (Continued on page 18)
  • 18. Page 18 Grow Your Business M & M Property Pros Michael & Michele Bellman www.MMPropertyPros.com 816-490-6745 Realtor Crown Realty Rich Melton RichMelton.CrownRealty.com 913-215-9004 Realty Resource Scott Tucker www.RealtyResourceKC.com 816-284-7844 Show-Me Real Estate Dan Hartman www.Show-MeRealEstate.com 816-532-6101 Rent Collection National Credit Systems Specializing in Collections www.NationalCreditSystems.com Screening Rent Perfect Tenant Screening Plus Heather Johnson www.RentPerfect.com 877-922-2547 Discounts www.MAREI.org/RP Servicing Escrow Services Inc. Loan Servicing Nationwide www.EscrowServ.com Title Company Accurate Title Company Dave Green www.AccurateTitleCo.com 913-338-0100 Alpha Title Mary Kellogg www.AlphaTitleInc.com 913-498-8999 Get Connected: www.MAREI.org Visit our website for events, recent newsletters, mem- ber properties and our business directory. www.MAREIMember.com Visit our Member’s Only site to join, register for events, access benefits and discounts and to post properties. www.Facebook.com/groups/KCREI Join the online discussion. Post a property, ask a ques- tion, share knowledge and expertise. Trash Out 1-800-Got- Junk Trash Pick Up www.1800GotJunk.com Discounts in Member Benefits 1-800-JunkPro Trash Pick Up & Dumpsters Clint Pringle www.Junk.pro 816-935-7078 Junk Luggers Eco Friendly Junk Removal Olivia Jones www.JunkLuggers.com 816-905-2204 Get Listed For as little as $135 a Quarter or $499 annually, join MAREI as a business member. Details at MAREI.org.