6. CONTEXT
Urbanisation,
Families are all over the place …
Individualism and materialism …
Being old and death is TABOO.
Funeral rituals lost their values
and symbols.
16. BUSINESS MODEL
FREEMIUM
Free Life album !
Then for FULL VERSION
Rates varies with lenght of membership
(1 – 5 – 10 - 30 years) 1 YEAR = 20 € = 1GB
= >> IN PROGRESS
selling advertising space (blog + forum) to funeral
specialists and funeral & life insurance contrat.