Lori Fraijo Raygoza

Orange County, California Area United States

Vice President Global Marketing | Digital Marketing | Demand Generation | Communications | Digital Transformation

Technology / Software / Internet

DIGITAL STRATEGY ⇨ EFFECTIVE LEADERSHIP ⇨ MARKETING TECHNOLOGIST ► With over a decade of building highly effective, cross-functional global teams and leading marketing communications for highly successful companies, I have earned a reputation as a transformational executive who drives integrated marketing strategies to support revenue growth. ► I develop and execute metric based, data and insight driven marketing strategies designed to retain existing customers, build brand loyalty and enhance the customer experience to increase their lifetime value. ► As a strategic planner with expertise in eCommerce, product marketing, sales enablement, SaaS, and marketing communications and opera...