Implementing social software is much more than a software deployment – it will be a change to the culture of the organization. Something special happens when employees and different departments connect. How can we get our employees using social software to reap the benefits? To get there, an organization must first understand the change, identify any hurdles to acceptance, communicate the how and the WHY, and then engage people to participate. Traditionally when new software is implemented, training is often overlooked and results in one of three outcomes: users are smart and shouldn’t need training, training is too expensive so we can get by without it or training is misdirected i.e. too software focused. Social software training, that includes the end users’ point of view, is critical for demonstrating the vision and value required to positively impact change in the organization.