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The Goals We Share
Joining the
Rhythm
The2014WorldCuptheme,“AllIn
OneRhythm,”echoesthespiritof
unityweneedifwewanttodiscover
thelife-savingtreatmentsthatwill
bringaboutahealthiertomorrow.
Leveling the
Playing Field
Auniformpitchallowsplayerstosafely
passtheballandscoregoals.
Similarly, inorderfortheinnovation
ecosystem tothriveweneedpublic
policies thatputusallatequalfooting
tosuccessfullyworktoensuregreater
accesstomedicines.
Competition and
FairPlay
Withalevelplayingfieldinplace,we
canfocusoneveryone’sfavoritepartof
thegame:thecompetition.
Encouragingcompetition means
creatingapathforeveryonetowork
togethertodiscoverthebest
medicines.
Teaming Upfor
Success
Nosingleplayerwinsagame.You
needateamtoexecuteawinningplay.
Teamworkthroughpublic/private
partnershipshelpusdeliveronour
promiseofprovidingsafe,effective,
medicinestopeoplearoundtheworld.
Andthetrophy
goesto…
FortheWorldCup,winningmeans
youhavesecuredyourstatusasthe
reigningvictorforthenext4years.
Forus,winningmeans discovering
newtreatmentsandhelpingmore
peopleleadhealthierlives.

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