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E-commerce technology that safeguards credit
    card transactions against fraud. Conceived
  specifically for the travel industry merchants.
Much like e-commerce is taking an increasing predominance in
the retail world, e-commerce fraud has forged a great niche for
itself. Every day new fraud schemes emerge from one market or
another, costing merchants millions of dollars.
Fraud is either organized and where from a single scheme,
thousands of people get defrauded or from “Friendly fraud”
where real consumers simply know how to work the credit card
system in their favor.
Managing on-line fraud continues to be a significant and growing
cost for merchants of all sizes.
In 2006, it is estimated that $3.0 billion in online revenues was lost
to on-line fraud — up from $2.8 billion in 2005.
E-Commerce related fraud also plays a counter-productive role in
many smaller size businesses where the mere risk of on-line fraud
prevents these businesses from most needed expansion only
available through the Internet.
Travel industry e-commerce is the second largest industry
worldwide hit by fraudulent transactions
Managing and limiting the impact of fraud is only achievable
through complex algorithms that validate behavior through a
series of filters, and help evaluate the risk inherent to any and all
on-line transactions.
Risk associated to e-commerce fraud is too complex to be
handled by simple human processes.
Since much of the fraud comes from organized groups and or
associations and originates from anywhere in the World, only
dedicated investigators and mathematicians can assemble
methods by which to drastically reduce the risk factor on an on-
going basis.
DB of known frauds – names, cards, e-mails

 Velocity checks – high use of a particular credit card

 Geo-location checks (IP) – where person is located,
 whether they use a proxy

 Address verification – whether address matches with
 bank records

Information type product
DB of known frauds - yes

 Velocity checks – no, but not really all that relevant

 Geo-location checks (IP) – yes

 Address verification - yes


Insurance type product
                      and…
Expertise in travel (a number of criteria specific to flight
reservations)
Not just information but an insurance! OTAs are charged
only for reservations that SAFe guarantees!!!
No manual intervention on the part of the merchant,
completely automated.
Reduction in labour cost to manually verify transactions
for fraud.
Sensitive information is highly secured from hackers and
SAFe employees
Validation of the fraud algorithm developed in
conjunction and in partnership with some of the most
knowledgeable specialists in the travel industry.
Approached the problem scientifically – continuously
optimized fraud point allocation for different criteria
Tested in time – used it for over 2 years on international
routes with over 100k transactions and less than 0.1%
failed validations
Clear fraud check procedures (scalable) and at the same
time allowing for human intuition too
Instantaneous answer
Very price-competitive
High approval rate – 70% of reservations pass the
automatic fraud check
SAFe offers additional fraud validation services on
transactions that do not entirely meet the criteria in place.
Manual validation is performed upon client's request.
Pay only for reservations marked as “SAFe”
Insured against chargebacks for all reservations marked
as “SAFe”
Easy and flexible to integrate and use
Get issuing bank’s information free of charge, reservation
riskiness’ level also available free of charge
Gives your products full visibility worldwide through the
Internet without fear of seeing your profits melt away
due to fraudulent, on-line transactions.
Complete fraud outsourcing solution – can focus on core
competencies
Lets you focus on your business and while experts look
after the risk attached to on-line credit card
transactions.
Peace of mind of your website against any current or yet
unknown future fraudulent schemes.
Flexibility : Level of security controlled by end user (can
set the level of risk) -Uses high level algorithm like
similar products but SAFe is specialized for the travel
industry with additional validation against the GDS’s PNR
information ensuring a risk free transaction.
Placing the SAFe logo on your website acts as a deterrent
to organized crime.
The service is available 24-7-365.
Security Against Fraud In Ecommerce
Security Against Fraud In Ecommerce
Security Against Fraud In Ecommerce

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Security Against Fraud In Ecommerce

  • 1. E-commerce technology that safeguards credit card transactions against fraud. Conceived specifically for the travel industry merchants.
  • 2. Much like e-commerce is taking an increasing predominance in the retail world, e-commerce fraud has forged a great niche for itself. Every day new fraud schemes emerge from one market or another, costing merchants millions of dollars. Fraud is either organized and where from a single scheme, thousands of people get defrauded or from “Friendly fraud” where real consumers simply know how to work the credit card system in their favor.
  • 3. Managing on-line fraud continues to be a significant and growing cost for merchants of all sizes. In 2006, it is estimated that $3.0 billion in online revenues was lost to on-line fraud — up from $2.8 billion in 2005. E-Commerce related fraud also plays a counter-productive role in many smaller size businesses where the mere risk of on-line fraud prevents these businesses from most needed expansion only available through the Internet. Travel industry e-commerce is the second largest industry worldwide hit by fraudulent transactions
  • 4. Managing and limiting the impact of fraud is only achievable through complex algorithms that validate behavior through a series of filters, and help evaluate the risk inherent to any and all on-line transactions. Risk associated to e-commerce fraud is too complex to be handled by simple human processes. Since much of the fraud comes from organized groups and or associations and originates from anywhere in the World, only dedicated investigators and mathematicians can assemble methods by which to drastically reduce the risk factor on an on- going basis.
  • 5. DB of known frauds – names, cards, e-mails Velocity checks – high use of a particular credit card Geo-location checks (IP) – where person is located, whether they use a proxy Address verification – whether address matches with bank records Information type product
  • 6. DB of known frauds - yes Velocity checks – no, but not really all that relevant Geo-location checks (IP) – yes Address verification - yes Insurance type product and…
  • 7. Expertise in travel (a number of criteria specific to flight reservations) Not just information but an insurance! OTAs are charged only for reservations that SAFe guarantees!!! No manual intervention on the part of the merchant, completely automated. Reduction in labour cost to manually verify transactions for fraud. Sensitive information is highly secured from hackers and SAFe employees
  • 8. Validation of the fraud algorithm developed in conjunction and in partnership with some of the most knowledgeable specialists in the travel industry. Approached the problem scientifically – continuously optimized fraud point allocation for different criteria Tested in time – used it for over 2 years on international routes with over 100k transactions and less than 0.1% failed validations Clear fraud check procedures (scalable) and at the same time allowing for human intuition too
  • 9. Instantaneous answer Very price-competitive High approval rate – 70% of reservations pass the automatic fraud check SAFe offers additional fraud validation services on transactions that do not entirely meet the criteria in place. Manual validation is performed upon client's request. Pay only for reservations marked as “SAFe” Insured against chargebacks for all reservations marked as “SAFe” Easy and flexible to integrate and use Get issuing bank’s information free of charge, reservation riskiness’ level also available free of charge
  • 10. Gives your products full visibility worldwide through the Internet without fear of seeing your profits melt away due to fraudulent, on-line transactions. Complete fraud outsourcing solution – can focus on core competencies Lets you focus on your business and while experts look after the risk attached to on-line credit card transactions.
  • 11. Peace of mind of your website against any current or yet unknown future fraudulent schemes. Flexibility : Level of security controlled by end user (can set the level of risk) -Uses high level algorithm like similar products but SAFe is specialized for the travel industry with additional validation against the GDS’s PNR information ensuring a risk free transaction. Placing the SAFe logo on your website acts as a deterrent to organized crime. The service is available 24-7-365.