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COMMERCIAL VEHICLE
ANYROADANYTIME
Roadmap
1 3 5
4
2
Industry
Overview
Impact of
Pandemic
Technological
Advancement
Market
players
Media
Coverage
Industry Overview
Types of
sectors
impacted
SWOT Analysis
STRENGTHS
1.Evolving industry
2.Continous Product innovation &
Technological advancement
3.Increasing in demand for value for
money vehicles
WEAKNESSES
1.Vehicles recalled
2. Bargaining power of consumers
3. Slow Growth rate of industry
1.Introduction fuel efficient vehicles
2. strategic alliances
3) Changing lifestyle and customer
groups.
4) Market expansion.
OPPORTUNITIES
.
1.Intense competitors
2. volatility in the fuel prices
3. Sluggish economy
4. High fixed cost and investment
in research and development
THREATS
Top Market Players and Their products
36%
2%
45%
10%
2% 5%
Market Share
Tata Motors
Mahindra & Mahiindra
Ashok Leyland
Eicher Group
Bharat Benz
Others
0
20000
40000
60000
80000
100000
120000
Tata Motors Mahindra &
Mahindra
Ashok Leyland Eicher group Bharat Benz
Market Capitalization
Market Capitalization
0
50000100000
150000
200000250000300000350000
TATA MOTORS
MAHINDRA &MAHINDRA
ASHOK LEYLAND
EICHER GROUP
BHARAT BENZ
REVENUE
E
m
p…
0
50000
100000
150000
200000
250000
Tata Motors
Mahindra &
Mahindra Ashok
Leyland
Eicher Group
Bharat Benz
78906
250000
11500
4899
3500
Employees
Employees
Impact of Pandemic
Advertisement Initiatives
Media Coverage
Technological Advancement
Thank You

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Commercial vehicles.pptx