The document outlines milestones and tactics for acquiring new clients over a 3 year period. In year 1, the goal is to acquire 200 millennials through a financial literacy program at Loyola University and a targeted Facebook campaign. In year 2, the goal increases to 250 clients through improving the previous year's program, implementing it at Towson University, and another Facebook campaign. In year 3, the goal increases further to 300 clients through improving the programs from previous schools, implementing it at University of Maryland, and another Facebook campaign.

1. Milestones & Tactics
Year 1: 200 Millennials
 Implement financial literacy program at Loyola University and
acquire 100 new clients.
 Create a specific and targeted Facebook campaign to acquire
another 100 new clients.
Year 2: 250 Millennials
 Make improvements from previous year’s financial literacy
program.
 Implement revised program at Towson University to acquire a
total of 250 new clients.
 Create another specific and targeted Facebook campaign to
acquire another 100 new clients.
Year 3: 300 Millennials
 Improve upon the financial literacy program used at the previous
schools.
 Implement the improved program at University of Maryland to
acquire a total of 300 new clients.
 Create another specific and targeted Facebook campaign to
acquire another 100 new clients.

2. DATE DESCRIPTION $ AMOUNT ROUNDED UP CHANGE $ AVAILABLE BALANCE
3/30/2016
INITIAL BALANCE
3/01/2016
3/30/2016
3/30/2016
3/30/2016
CHANGE IT UP -3.16 CHANGE IT UP TRANSFER TO SAVINGS $ (3.16)
$ (25.21)
0.48 ROUND UP
0.90 ROUND UP
0.99 ROUND UP
0.79 ROUND UP
$ (0.10)
$ (36.01)
3/01/2016
3/01/2016
3/01/2016
$ (16.85)
3/14/2016
DEPOSIT 30.00 MOBILE
$ 10.87TOTAL SAVINGS FOR MARCH
YEARLY SAVINGS PROJECTION $ 121.00
$ 363.003 YEAR SAVINGS PROJECTION
$ 93.35
$ 96.51
-2.25 7-Eleven TOWSON MD $ (2.25) 0.75 ROUND UP $ 125.20
$ 127.45
-1.02 DUNKIN DONUTS TOWSON MD $ (1.02) 0.98 ROUND UP $ 120.13
-4.05 CVS TOWSON MD $ (4.05) 0.95 ROUND UP $ 121.15
0.96 ROUND UP$ (5.04)-5.04 TOWSON HOT BAGELS MARYLAND MD $ 112.41
3/02/2016
3/01/2016
CHANGE IT UP -2.68 CHANGE IT UP TRANSFER TO SAVINGS $ (2.68) $ 117.45
-18.02 CHEESECAKE FACTORY $ (18.02) 0.98 ROUND UP
$ 92.45
$ 94.39
3/02/2016
3/02/2016
0.16 ROUND UP
3/07/2016
-16.85 CHECKCARD SUBWAY TOWSON MD
-12.84 NORDSTROM TOWSON MD
3/27/2016
3/14/2016
-8.50 VENMO PAYMENT $ (8.50) $ 246.60
3/14/2016
-6.35 FIVE BELOW COCKEYSVILLE MD $ (6.35) $ 255.10
3/14/2016
CHANGE IT UP -0.65 CHANGE IT UP TRANSFER TO SAVINGS
CHANGE IT UP -0.98 CHANGE IT UP TRANSFER TO SAVINGS $ (1.94)
0.15 ROUND UP
0.37 ROUND UP
0.65 ROUND UP
$ 969.97
$ 30.00 $ 261.45
3/08/2016
-738.00 CHECKCARD GOGO WORLDWIDE VACATION $ (738.00) $ 231.45
$ (12.84) $ 189.60
0.80 ROUND UP
$ (0.65) $ 239.95
3/14/2016
-6.00 VENMO PAYMENT $ (6.00) $ 240.60
3/15/2016
-20.00 BILLBATEMANS BISTRO TOWSON MD $ (20.00) $ 249.95
3/15/2016
DEPOSIT 30.0 MOBILE $ 30.00
3/07/2016
-5.63 CHECKCARD PASTA MISTA OF TOWSON MD $ (5.63) $ 986.82
3/03/2016
TRANSFER 900.00 Online Banking $ 900.00 $ 992.45
3/07/2016
CHANGE IT UP -0.52 CHANGE IT UP TRANSFER TO SAVINGS $ (0.52) $ 969.45
$ 269.95
3/15/2016
-300.00 ATM $ (300.00) $ 249.95
3/15/2016
300.00 Online Banking transfer $ 300.00 $ 549.95
3/16/2016
-3.00 VENMO PAYMENT $ (3.00) $ 146.95
3/16/2016
-100.00 CREDIT CARD PAYMENT $ (100.00) $ 149.95
3/23/2016
DEPOSIT 97.00 MOBILE $ 97.00 $ 244.44
3/21/2016
DEPOSIT 0.49 MOBILE $ 0.49 $ 147.44
3/24/2016
DEPOSIT 3.00 MOBILE $ 3.00 $ 247.44
3/24/2016
DEPOSIT 30.00 MOBILE $ 30.00 $ 277.44
3/25/2016
CHANGE IT UP -0.80 CHANGE IT UP TRANSFER TO SAVINGS $ (0.80) $ 202.44
$ (0.16) $ 189.44
3/27/2016
CHANGE IT UP -0.16 CHANGE IT UP TRANSFER TO SAVINGS
-25.21 SHELL TOWSON MD
3/29/2016
CHANGE IT UP -0.96 CHANGE IT UP TRANSFER TO SAVINGS $ (0.96) $ 167.44
Person A - Purchasing Habits
3/30/2016
3/25/2016
TOWSON UNIVERSITY STORE $ (74.20) $ 203.24
-21.04 PERKINS FAMILY RESTAURAT
3/29/2016
0.96 ROUND UP$ (21.04) $ 168.40
$ 121.72
$ 157.82
$ 157.92
-36.01 URBAN OUTFITTERS TOWSON MD
-0.10 WEPA TU
-9.46 NALLEY FRESH TOWSON MD $ (9.52)

3. DATE DESCRIPTION $ AMOUNT ROUNDED UP CHANGE $ AVAILABLE BALANCE
3/22/2016
CHANGE IT UP -2.20 CHANGE IT UP TRANSFER TO SAVINGS $ (2.20) $ 1,548.82
3/22/2016
-2.15 DUNKIN DONUTS TOWSON MD $ (2.15) 0.85 ROUND UP $ 1,557.18
3/22/2016
-6.16 FIVE GUYS TOWSON MD $ (6.16) 0.84 ROUND UP $ 1,551.02
3/21/2016
60.00 VENMO DEPOSIT $ 60.00 $ 1,570.82
3/20/2016
-20.00 ELEGANT NAILS TOWSON MD $ (20.00) $ 1,510.82
3/22/2016
-11.49 FRESH MARKET TOWSON MD $ (11.49) 0.51 ROUND UP $ 1,559.33
3/19/2016
-4.64 UBER MD $ (6.25) 0.75 ROUND UP $ 1,555.57
3/19/2016
-5.50 TURTLE TOWSON MD $ (5.50) 0.50 ROUND UP $ 1,544.57
3/19/2016
-5.50 TURTLE TOWSON MD $ (5.50) 0.50 ROUND UP $ 1,550.07
3/19/2016
-4.25 THE REAL THING TOWSON MD $ (4.25) 0.75 ROUND UP $ 1,534.07
3/19/2016
-6.25 TORRENT MD $ (6.25) 0.75 ROUND UP $ 1,538.32
-5.25 CHICKFILA $ (5.25) 0.75 ROUND UP
3/18/2016
$ 1,563.38
3/18/2016
CHANGE IT UP -1.56 CHANGE IT UP TRANSFER TO SAVINGS $ (1.56) $ 1,561.82
3/18/2016
-100.00 ATM $ (50.00) $ 1,603.82
-35.29 FOREVER21 TOWSON MD $ (35.19)
3/18/2016
0.81 ROUND UP $ 1,568.63
3/18/2016
94.25 DIRECT DEPOSIT - TARGET $ 94.25 $ 1,633.82
3/18/2016
20.00 VENMO DEPOSIT $ 20.00 $ 1,653.82
-6.35 SMOOTHIE KING $ (6.35) 0.65 ROUND UP $ 1,541.68
3/17/2016
3/17/2016
CHANGE IT UP -2.11 CHANGE IT UP TRANSFER TO SAVINGS $ (2.11) $ 1,539.57
-29.39 SHELL TOWSON MD $ (29.39) 0.61 ROUND UP
3/17/2016
$ 1,550.18
3/17/2016
-2.15 DUNKIN DONUTS TOWSON MD $ (2.15) 0.85 ROUND UP $ 1,548.03
-15.00 USHA SALON $ (15.00) $ 1,580.60
3/15/2016
3/15/2016
3/15/2016
CHANGE IT UP -1.03 CHANGE IT UP TRANSFER TO SAVINGS $ (1.03) $ 1,579.57
3/14/2016
$ 1,602.03
3/14/2016
CHANGE IT UP -1.03 CHANGE IT UP TRANSFER TO SAVINGS $ (1.03) $ 1,601.00
-5.40 UBER MD $ (5.40) 0.60 ROUND UP $ 1,595.60
3/14/2016
3/14/2016
3/12/2016
3/12/2016
3/12/2016
3/12/2016
3/12/2016
-20.00 ELEGANT NAILS TOWSON MD $ (20.00)
$ (6.25)
$ (6.25)
$ (4.25)
$ (4.25)
-16.13 FRESH MARKET TOWSON MD
-35.84 TARGET TOWSON MD
CHANGE IT UP -4.69 CHANGE IT UP TRANSFER TO SAVINGS
-6.25 RECROOM TOWSON MD
-6.25 RECROOM TOWSON MD
-4.25 BILL BATEMANS TOWSON MD
-4.25 BILL BATEMANS TOWSON MD
$ (6.16)
3/12/2016
3/12/2016
0.84 ROUND UP
0.85 ROUND UP
$ 1,622.03
$ 1,638.16
$ 1,674.00
$ 1,678.69
$ 1,684.94
$ 1,691.19
$ 1,695.44
$ 1,699.69
$ 1,701.84
0.87 ROUND UP
0.16 ROUND UP
0.75 ROUND UP
0.75 ROUND UP
0.75 ROUND UP
0.75 ROUND UP
$ (16.13)
$ (35.84)
$ (4.69)
3/19/2016
CHANGE IT UP -3.25 CHANGE IT UP TRANSFER TO SAVINGS $ (3.25) $ 1,530.82
$ 1,716.27
$ 1,710.77
3/11/2016
3/11/2016
3/11/2016
CHANGE IT UP -2.77 CHANGE IT UP TRANSFER TO SAVINGS $ (2.77) $ 1,708.00
-6.16 FIVE GUYS TOWSON MD
-2.15 DUNKIN DONUTS TOWSON MD $ (2.15)
-5.50 TURTLE TOWSON MD
-5.50 TURTLE TOWSON MD $ (5.50)
$ (5.50) 0.50 ROUND UP
0.50 ROUND UP
Person B - Purchasing Habits

4. 3/6/2016
CHANGE IT UP -1.03 CHANGE IT UP TRANSFER TO SAVINGS $ (1.03) $ 1,968.75
3/07/2016
CHANGE IT UP -0.59 CHANGE IT UP TRANSFER TO SAVINGS $ (0.59) $ 1,925.75
3/10/2016
CHANGE IT UP -1.75 CHANGE IT UP TRANSFER TO SAVINGS $ (1.75) $ 1,931.75
-300.00 ATM
-0.10 TOWSON UNION $ (0.10) 0.90 ROUND UP $ 2,025.90
3/11/2016
$ (300.00) $ 1,725.90
3/11/2016
-4.13 MCDONALDS TOWSON MD $ (4.13) 0.87 ROUND UP
3/11/2016
$ 1,721.77
3/10/2016
-0.10 WEPA $ (0.10) 0.90 ROUND UP $ 1,933.50
3/11/2016
94.25 DIRECT DEPOSIT - TARGET $ 94.25 $ 2,026.00
3/10/2016
-2.15 DUNKIN DONUTS TOWSON MD $ (2.15) 0.85 ROUND UP $ 1,933.60
3/08/2016
10.00 VENMO DEPOSIT $ 10.00 $ 1,935.75
3/07/2016
-16.56 FOREVER21 TOWSON MD $ (16.56) 0.44 ROUND UP $ 1,926.34
3/07/2016
-25.85 PACSUN TOWSON MD $ (25.85) 0.15 ROUND UP $ 1,942.90
3/6/2016
-16.13 FRESH MARKET TOWSON MD $ (16.13) 0.87 ROUND UP $ 1,969.78
3/06/2016
-35.84 TARGET TOWSON MD $ (35.84) 0.16 ROUND UP $ 1,985.91
3/05/2016
CHANGE IT UP -0.39 CHANGE IT UP TRANSFER TO SAVINGS $ (0.39) $ 2,021.75
3/05/2016
-20.00 ELEGANT NAILS TOWSON MD $ (20.00) $ 2,022.14
3/05/2016
-25.00 JIFFY LUBE TOWSON MD $ (25.00) $ 2,042.14
3/05/2016
-25.61 SHELL TOWSON MD $ (25.61) 0.39 ROUND UP $ 2,067.14
3/05/2016
20.00 VENMO DEPOSIT $ 20.00 $ 2,092.75
3/04/2016
CHANGE IT UP -3.25 CHANGE IT UP TRANSFER TO SAVINGS $ (3.25) $ 2,072.75
3/04/2016
-4.25 THE REAL THING TOWSON MD $ (4.25) 0.75 ROUND UP $ 2,076.00
3/04/2016
-6.25 TORRENT MD $ (6.25) 0.75 ROUND UP $ 2,080.25
3/04/2016
-5.50 TURTLE TOWSON MD $ (5.50) 0.50 ROUND UP $ 2,086.50
3/04/2016
-5.50 TURTLE TOWSON MD $ (5.50) 0.50 ROUND UP $ 2,092.00
3/04/2016
-6.25 UBER MD $ (6.25) 0.75 ROUND UP $ 2,097.50
3/04/2016
94.25 DIRECT DEPOSIT - TARGET $ 94.25 $ 2,103.75
3/03/2016
CHANGE IT UP -1.83 CHANGE IT UP TRANSFER TO SAVINGS $ (1.83) $ 2,009.50
3/03/2016
-10 VENMO PAYMENT $ (10.00) $ 2,011.33
3/03/2016
-36.36 TRADER JOES TOWSON MD $ (36.36) 0.64 ROUND UP $ 2,021.33
3/03/2016
-11.65 PANERA BREAD TOWSON MD $ (11.65) 0.35 ROUND UP $ 2,057.69
3/03/2016
-25.16 MICHALEL'S TOWSON MD $ (25.16) 0.84 ROUND UP $ 2,069.34
3/01/2016
CHANGE IT UP -4.84 CHANGE IT UP TRANSFER TO SAVINGS $ (4.84) $ 2,094.50
3/01/2016
-4.25 DICKYS TOWSON MD $ (4.25) 0.75 ROUND UP $ 2,099.34
3/01/2016
-5.50 TURTLE TOWSON MD $ (5.50) 0.50 ROUND UP $ 2,118.84
3/01/2016
-4.25 DICKYS TOWSON MD $ (4.25) 0.75 ROUND UP $ 2,103.59
3/01/2016
-5.50 TURTLE TOWSON MD $ (5.50) 0.50 ROUND UP $ 2,107.84
3/01/2016
INITIAL BALANCE
3/01/2016
-5.65 THB TOWSON MD $ (5.65) 0.35 ROUND UP $ 2,139.85
$ 2,145.50
3/01/2016
-9.35 SKYLINE TOWSON MD $ (9.35) 0.65 ROUND UP $ 2,124.34
3/01/2016
-6.16 FIVE GUYS TOWSON MD $ (6.16) 0.84 ROUND UP $ 2,133.69
3/01/2016
-5.50 TURTLE TOWSON MD $ (5.50)
3 YEAR SAVINGS PROJECTION $ 1,163.52
TOTAL SAVINGS FOR MARCH $ 32.32
YEARLY SAVINGS PROJECTION $ 387.84
0.50 ROUND UP $ 2,113.34

5. Kristin Arceri
Catherine Cavalier
KirstenCerbone
Karlie Damato
Kristin Van Dyke

6. This Voucher must be brought into a local 1st
Mariner Bank to redeem the Change It Up
Promotion. Receive $200 instantly into your savings
account. Don’t let your finances get caught in the
cushions. Hurry and start saving today!
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