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1. November 2016
Maidstone East Development:
A Collaborative Project
Simon Dodd - GEN² / Kent County Council
& John Foster - Maidstone Borough Council

2. M20 (4 mins)
M2 (7 mins)
Via A229

4. MBC’s 5 year
Town Centre
Investment Plan

5. MBC Draft Local Plan:
Policy RMX1 (2)
Maidstone East and former
Royal Mail Sorting Office,
Sandling Road,
Maidstone
Allocated for development
for up to 10,000m2
comparison and
convenience retail and
approximately 210 dwellings

6. Why intervene and collaborate?
• Opportunity driven to facilitate wide reaching
quality place making
• Emerging Planning Policy for a Strategic
Gateway location
• Previous market failures
• KCC neighbouring landholdings & operational
requirements
• OPE synergies

7. Collaboration Benefits?
• Sharing risk and reward
• Complimentary skills and experience
• Synergy with other government agendas
• Wider town centre regeneration plans
• Major stakeholder engagement to deliver a
shared ambitious vision

8. Partnership
• Agreement to share pre-acquisitions costs
• Memorandum of Understanding (MoU)
setting out long and short term objectives
• Project team formation
• Joint appointment of external advisors
• Supporting Economic Business Case
• Feasibility & Development Appraisals

9. Governance
• KCC/MBC Collaboration Agreement
• Detailed Business Plan including preferred
short term holding strategy
• Formation of KCC/MBC Strategic Board
• Financial protocols
• Project team delegations

10. Governance
Strategic Board
Work stream
Finance
Work stream
Holding Strategy
Work stream
Master planning
Project Team

11. KCC/MBC Maidstone East Project

12. Masterplanning
• Early Stakeholder engagement/consultation
throughout
• Appointment of lead consultant and wider multi-
disciplinary team
• Extensive site investigations
• Market intelligence (occupier/investor demand)
• Value engineering through design
• De-risking to enable private sector delivery

14. Q & A