Personal Information
Organization / Workplace
Venezuela Venezuela
Occupation
Grouper Professional Products Division (L'Oréal Professionnel & Kérastase)
Industry
Apparel / Fashion
Website
http://www.loreal.com
About
Define the brand strategy in the local market in line with the international brand positioning; contribute to growth by driving new product launches and pillar products.
- Build, develop and manage a strong and talented team, train them and develop their marketing expertise and know-how.
- Define the strategic orientations and the 3-year marketing plan for the category, monitor the portfolio (new launches, pillar products’ renewal and animation of core catalogue)
- Manage the collection and analysis of consumer and market insights for the category, share findings with the zone to ensure the consistency of new product development with the country’s needs.
- Implement new launches and...
Tags
kérastase nutrithermique
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