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F A R E W E L L T O U R
DUTCH DATA DUDE
Data driven organizations
JEROEN TER HEERDT
Technical Evangelist
@jeroenterheerdt
http://www.dutchdatadude.com
#farewelltour
#dutchdatadude
DUTCH DATA DUDE
dutchdatadude.com/shop
35
Big Data
Machine
Learning
Deep
Learning
Artificial
Intelligence
Hello,IamCortana–whatcanIdoforyou?
Jeroen–thereissomuchtraffic
toworkthatyouwillhaveless
thanthenormaltimetoget
ready;soIdecidedtowakeyou
upearly.
Artificial Intelligence in the news
“(Big) Data is like teenage sex:
(Dan Ariely)
so everyone claims they are doing it.”
everyone thinks everyone else is doing it,
nobody really knows how to do it,
everyone talks about it,
How did we get here?
1982
1982 – $ 1.5 B
2013
$40.00
“This data currently has not enough
value to bother deleting it.”
(emphasis mine)
2010
1.2 ZB
1 ZB = 1 ZettaByte =1021 bytes = 1.000.000.000.000.000.000.000 by
2010 – 1.2 ZB
1 ZB = 1 ZettaByte =1021 bytes = 1.000.000.000.000.000.000.000 by
2020
35 ZB
Zettabyte (ZB)
35
35 ZB = 35 x 1021 bytes ≈
SUM( sand particles ( beaches ( world ) ) * 5
A
Drowning in a lake of data, breathless for insight
(pun intended)
How did we get here?
“Datafication”
Cheap storage
Information production
...and of course tools and processing power
evolved.
Digital Transformation
DRIVES DIGITAL
TRANSFORMATION
Data is the new
$ / € / £ / ¥
Can be used more than once (compare to resources).
Data does not break or require maintenance (like a machine).
Data does not get tired or suffer from burn-outs (like humans).
PICS OR
IT DIDN’T
HAPPEN.
DATA OR
IT WON’T
HAPPEN.
Data Wrangler
Data Scientist
Data Artist
Technology
+ = value
Art Science
Security
Authorization
Compliance
Quality
Tools
Platform
Action
People
Automated
Systems
Apps
Web
Mobile
Bots
Intelligence
Dashboards &
Visualizations
Natural interfaces
Automation
Cognitive
capabilities
Dashboards and
visualizations
Information
Management
Data ingress
Source management
Data flow
management
Machine Learning and
Analytics
Advanced Analytics
Real-time event
processing
Intelligence
Machine Learning
Big Data Stores
Data warehouse
Data Lake
Data
Sources
Apps
Sensors
and
devices
Data
“Do or do not… there is no try.”
MASTER YODA
0. Start collecting
1. Data focus is everyone’s responsibility
2. Ask ‘where is the data?’
3. Stop overthinking – start doing
4. Facilitate access to knowledge and tools
5. Postpone architecting and managing –
but not indefinitely
6. Be honest and transparent about
what you are doing and why
7. If you are failing, fail fast and fix fast
What went wrong?
AI creates a model of the input.
Shit in, shit out.
Humans are always necessary.
Interference, model adjustment, interpretation, etc.
F A R E W E L L T O U R
DUTCH DATA DUDE
Ask me anything
JEROEN TER HEERDT
Technical Evangelist
@jeroenterheerdt
http://www.dutchdatadude.com

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Data driven organizations

Editor's Notes

  1. Dit is wat veel mensen vinden dat AI is, maar hier ontbreekt een component – namelijk proactiviteit
  2. Dit is al een stuk meer de juiste richting in.
  3. postures (for example as anti-theft system in cars) person sits in chair in a particular way. Enables starting.
  4. Another example of what we can datafy. Ook Halo voorbeeld
  5. More and more items are being treated as data, collected and stored. Samples of things that were no data but are now: location, clicks, postures
  6. Cost of storing data is approaching zero.
  7. Keep it, it may be of value sometime.
  8. We produced 90% of all data dat humanity has ever created in the last 5 years.
  9. Turnover smartphone example Zandkorrels (alle zandkorrels van alle stranden ter wereld in een grote bak en dan keer vijf) Floppies: stapel floppies zo hoog dat je er 100.000 keer heen en weer mee kunt naar de maan. Als je moderner bent en met DVDs werkt is het slechts een stapel die 12 keer heen en weer naar de maan reikt.
  10. Pun intended (datalake)
  11. Last one is not as big as an impact as most say.
  12. Data drives digital transformation
  13. Data is the new currency. From resources to machines to people to data
  14. Deze drie functies heb je nodig. Data Wrangler / Scientist / Sculptor (Artist). Het is aan een ieder om zijn rol te kiezen, daarbij ondersteund door technologie en platform die maakt dat je op je best bent.
  15. Each role has its own place in this platform (wrangler, scientist, artist) Cortana Intelligence delivers an end-to-end platform with an integrated and comprehensive set of tools and services to help you build intelligent applications that let you easily take advantage of Advanced Analytics and intelligence capabilities. First, Cortana Intelligence provides services to bring data in, so that you can analyze it.  It provides information management capabilities like Azure Data Factory so that you can pull data from any source (relational DB like SQL or non-relational ones like your Hadoop cluster) in an automated and scheduled way, while performing the necessary data transforms (like setting certain data columns as dates vs. currency etc).  Think ETL (Extract, Transform, Load) in the cloud. Event Hubs does the same for IoT type ingestion of data that streams in from lots of end points. The data brought in then can be persisted in flexible big data storage services like Data Lake Store and Azure SQL Data Warehouse. You can then use a wide range of analytics services from Machine Learning to Azure Data Lake Analytics to Azure HDInsight to Azure Stream Analytics to analyze the data stored in the big data storage.  This means you can create analytics services and models specific to your business need (say real time demand forecasting). The resultant analytics services and models created by taking these steps can then be surfaced as interactive dashboards and visualizations via Power BI. These same analytics services and models created can also be integrated into various different UI (web apps or mobile apps or rich client apps), or with Cortana, so end users can naturally interact with them via speech etc., and so that end users can get proactively be notified by Cortana if the analytics model finds a new anomaly (unusual growth in certain product purchases- in the case of real time demand forecasting example given above) or whatever deserves the attention of the business users. Similar integration can occur with Cognitive Services or Bot Framework based applications. At a high level though, Cortana Intelligence capabilities are in three main areas: data, analytics and intelligence. <Transition>: We’re going to dive into each one, starting with data.
  16. 4: data scientist in every team or at least accessible. Provide training to everyone for free. 5: do not control the tools to use – let it grow organically – however you land on some tools be sure to consolidate to build a common platform / technology stack. 7) tay