2. The Harkov Lewis Team at Halstead Property
The Harkov Lewis Team at Halstead Property is one of the top-producing teams at the firm. The team has
represented a wide array of clientele in the sale and purchase of their homes, as well as in the leasing and sale of
commercial properties throughout Manhattan and Brooklyn, including numerous professional athletes, celebrities,
and business executives, as well as first-time homebuyers. The team’s extensive experience, skill set, resources,
and expertise combine to deliver service and results that consistently exceed client expectations.
3. Ari Harkov
Principal
Ari Harkov has developed a strong and envious reputation in the real estate industry. As a result of his
hard work and dedication at Halstead Property, he earned the coveted title of Senior Vice President, in
one of the fastest rises ever seen at the company. The Real Estate Board of New York presented him with
one of the most prestigious awards in the industry: the coveted Rookie of the Year Award for 2008. In
addition, Crain’s New York Business recently named Ari as one of the top five residential brokers to watch
under the age of 30 in New York City. A member of the Producer’s Council and Gold Circle at Halstead
Property, Ari offers his clients a rare degree of negotiation skills, market knowledge, customer service,
and sophisticated pricing and valuation expertise. Ari holds an MBA with honors from Columbia
University, a BA with honors from Vassar College, and is a part-owner in a bar/restaurant in Brooklyn.
Warner Lewis
Principal
Warner Lewis has received numerous awards and recognition for his achievements throughout his career
in real estate and has become a fixture in Halstead Property’s prestigious Gold Circle and Producer’s
Councils. A native of New York City, Warner is intimately familiar with the intricacies of the Manhattan and
Brooklyn real estate landscape and brings extensive expertise, customer service, and market knowledge
to his clientele. His business is based almost exclusively on referrals. Warner is a part-owner/investor in
two bars in the East Village and a bar/restaurant in Brooklyn.
4. Porter Hovey
Buyer Specialist
Porter Hovey is a buyer specialist with the Harkov Lewis team. She brings a deep love of interior design
and an understanding of the link between an individual’s home and their personal identity to her work
with all of her real estate clients. Porter has an extensive background in interior design and photography
and her work has been featured in The New York Times, Wall Street Journal, Elle Decoration UK, Inside
Out Australia, The New York Daily News, Interview, Art in America, and more. She worked at Booz and
Company for five years prior to going into real estate.
Ashley Clark
Buyer Specialist
Buyer specialist Ashley Clark’s love of real estate stems from her childhood. She has extensive
experience working with high-net worth individuals and previously managed a 1,000+ luxury rental unit
portfolio in New York City. Ashley has exceptional customer service skills, attention to detail and a
passion for building relationships.
Jacob Miles
Buyer Specialist
A life-long real estate enthusiast, Jacob E. Miles brings years of personal and professional property
experience as a condominium owner, investor, landlord, and a commercial lease manager in New York
City. Skilled in management and finance, Jacob earned an MBA with Dean’s List Distinction from
Columbia Business School and an MBA from London Business School.
5. Joy Jiang
Client Care Coordinator
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posuere velit adipiscing sit amet. Vestibulum sed turpis accumsan, feugiat lacus at, aliquet urna.
Vestibulum consequat hendrerit est at condimentum. In tellus magna, vestibulum accumsan metus at,
rhoncus accumsan sem. Aliquam ornare velit risus.
Charlene Choi
Listing and Marketing Coordinator
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quis, imperdiet rutrum orci. Nam quam orci, tempor eget consequat convallis, ornare eget velit. Nullam
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odio eget tempor. Curabitur sem nunc, tempor nec felis eu, convallis ultrices enim. Sed vitae odio dui. Cras
vitae eros ut orci pharetra ullamcorper id in nisl
6. Testimonials
“Ari and his team are a first class organization. Their collective experience, real estate market knowledge and guidance throughout the process
made the purchase process very smooth. Start to finish Ari and his team provided excellent guidance and advice while their level of
communication was impeccable. I would not hesitate to recommend Ari to anyone involved in a real estate transaction and would certainly
use Ari for my next transaction. I would be pleased to serve as a reference for anyone considering his services.” –M.S., buyer
“Ari represented us on both the sell and buy side and we couldn't recommend him more highly. He was always ready with exhaustive
information and sound analysis when we asked for it and yet gave us plenty of space to make our own decisions. Ari is a very smart,
sober negotiator and helped us navigate all the tricky timing issues of buy, sell and renovation-to-move-in dates smoothly. Ultimately, he
made what can be a very harrowing process pain free, and we daresay — even fun.” - Betty T. & Matt G., buyers and sellers
"There's nothing more important than partnering with a first-in-class real estate professional and organization to sell an apartment in this
challenging environment. From the moment I met Ari, I knew he was going to be the perfect person to help me market my apartment to
success. Ari has a keen understanding of the Williamsburg market and brought thoughtful insight to pricing and marketing strategies that
paid off resulting in not just one, but several offers in less than one month's time. I highly recommend Ari to bring added value to any real
estate listing in the New York City area.” - D.S., seller
“We were introduced to Ari by our trusted financial adviser and hit it off immediately. Despite his considerable experience, Ari seems to bring
fresh energy to each project. Ari helped us orchestrate both the purchase of our new home and the sale of our existing one, all within our
time frame and expectations. Most importantly, whenever we'd start to feel overwhelmed, we could count on Ari to come to the rescue
(and let us get on with our lives!).” - Scott D. & Liz H., buyers and sellers
“Ari Harkov brings to the table a broad set of skills: attention to detail, analytical abilities, a warm and friendly personality, patience, and a
genuine willingness to assist his clients at all times. As a demanding customer, I found that Ari promptly responded to my requests at all
times throughout the process. Given the current recessionary environment and New York City real estate market, I was looking for a
broker who set himself apart from the crowd. Searching for my first co-op and unfamiliar with the mechanics of the process, Ari was eager
to educate me and promptly responded to all my questions. Working with him led to my closing at a price roughly 20% below where
similar units were offered at that time.” – Santiago A., buyer
7. “Ari and Warner act as a true team with the highest level of professionalism and expertise. They are aware and ahead of the market and
honest and supportive through the process. On the sale, they were able to leverage their resources to get the maximum amount of
visibility for our listing. Even in a challenging environment, we had a signed contract in less than a week at a price that we were happy
with. On the purchase, they gave us objective guidance and were sensitive to our timing and needs. We relied on their experience and
real estate knowledge to find our new home and simultaneously close two deals in a short timeframe. The process was easy thanks to
their efforts and we couldn't be happier with the results.” - Danielle & Steven C., buyers and sellers
“While I like to think I am pretty good at handling stressful situations nothing quite prepared me for purchasing my first home. Warner was an
invaluable asset in navigating both the emotional and financial waters that go into home ownership. Throughout the process he was truly
there every step of the way to make sure that I was knowledgeable and comfortable with every decision being made. What started off as
a working relationship has now turned into a life long friendship.” - Sam R., VP of A&R Atlantic Records, buyer and seller
“Ari is a consummate professional. After having met many brokers, we knew right away when we met Ari that this was the person that we
wanted to guide us through our purchase and represent us at the negotiating table. He exudes confidence and for good reason: Ari is
young, bright, and extremely knowledgeable. He armed us with the information we needed to make an educated decision, afforded us
room to breathe, and was available to us at every point of the way. Best of all, he negotiated a 19% price reduction on our first-choice
home. We feel exceedingly confident in recommending Ari to anyone.” – Evan & Shelly G., buyers
“My husband and I sold our apartment with Ari during a very challenging time. Besides the housing market being in a tough spot, we were also
expecting our first child. Ari was a dream to work with during this time. I cannot imagine working with anyone else. He made the process
effortless! We trusted Ari's professional advice, which made us feel very comfortable in our decisions, and his attention to detail, follow up,
and work ethic were all wonderful. He was never pushy, and in fact he actually was very calming and informative. It would be a pleasure
to recommend him to others and to work with him again!” – Melanie & Nick L., sellers
“We first met Ari years ago at an open house and immediately liked him. His abundant knowledge of NYC real estate and general
professionalism were evident right from the start. We kept an eye on the market, randomly emailing him with questions over the years and
he was always happy to help. When we finally decided to buy, he was our first call! As first time home buyers, Ari was able to teach us the
ins and outs of buying in Manhattan. We felt confident in negotiations knowing that one of the best in the business was representing us.
Now that we are settled in our new home, we would not hesitate to refer Ari to our closest friends and family.” – B.G. & S.T., buyers
Testimonials (cont.)
8. “Ari is a true professional. After dealing with numerous other brokers, working with Ari was a refreshing experience. As first time buyers, we
were extremely cautious. Ari was not only knowledgeable, but more importantly, he was patient and a straight-shooter. He helped guide us
through the process, providing valuable insight into the highly challenging Manhattan real estate market, which ultimately led us to closing on
our new home. We could not have asked for a better experience and look forward to working with Ari again in the future.” – Ryan & Jann P.,
buyers
"I would highly recommend Ari as well as his entire team for anyone who is looking for a broker. He is nothing but perfect--the best one should
expect! Very professional, knowledgeable, always attentive, patient, and will always provide the client with the best service and help. He will
get you the best value for your property.” -A.Rom, seller
“Ari and Warner have represented me twice in buying a home and once in selling it. I could not recommend them too highly. On the selling
side, they did an outstanding work. They priced the apartment right, produced stellar marketing material, negotiated skillfully with buyers and
dealt patiently with the demands of a difficult co-op board. On the buying side, they negotiated a very fast and profitable deal on both
occasions. At all times, they were sensitive to the needs of my family, extremely competent, professional, fun and never pushy. They are by far
and away the best agents I have ever dealt with and I couldn’t imagine working with anyone else in New York City.” -I.R., seller and buyer
“Deciding to sell my first apartment was a difficult and stressful situation. Warner was extremely helpful and supportive. He was very receptive
to my concerns and was always flexible and considerate of my schedule. Most of all, Warner is so honest and hardworking. He kept me very
informed with constant updates and offered invaluable advice. He listened to my needs, and got me a great deal for my apartment in a short
period of time. I highly recommend him and will use him again when the time comes.” – D.G. seller
“I had the pleasure of working with Warner when I was looking to purchase an apartment in Manhattan. Warner was extremely knowledgeable
about the various markets in downtown Manhattan. He was also patient and took the time to understand what I particularly wanted in an
apartment. When I found the right apartment, Warner was instrumental in helping me secure the contract. Although I had offered the lowest
of four offers on the apartment, I learned later that the sellers were so swayed by my statement of interest (drafted entirely by Warner) that
they decided to counteroffer only to me. Two years later when I needed to sell my apartment to relocate to the West Coast, there was no
question in my mind who my broker would be. I was in a rush to sell, and Warner delivered, completing the sale of my apartment within 3
months of putting it on the market with a final sale price 11% over the purchase price. If you are looking to buy or sell an apartment in
Manhattan, I highly recommend Warner's services, without reservation.” –J.J., buyer and seller
“It was a dream working with Ari. He helped us to find our apartment very quickly after our initial meeting, despite a low inventory available on
the market. We would definitely recommend having him by your side during such an important and stressful time.” – Ashley and Sharif H.
Testimonials (cont.)
9. “Simply put, Warner is a pro. His knowledge of an extremely dynamic market is impressive, and was vital in our decision to list our apartment.
He was able to devise a strategy that met our needs not only with price, but with closing times to accommodate our eventual move. Everything
played out exactly how he predicted, and he was able to secure a deal in a timely fashion. Overall, Warner guided us through each part of the
process with sound advice and kept us calm. If you are looking for someone to be a real advocate for you, and make the whole process as
headache-free as possible, this is your guy!” –J.S., seller
“I was relieved to have a colleague refer me to Ari after two deals fell through. Ari brought a strong point of view on the market due to his deep
knowledge of the dynamics and advised us on how to aggressively pursue a property that met all of our requirements. When Ari set our
expectations on what the market was demanding and what the deal would require, we were able to close with ease. Strong client skills are rare
to find and Ari is very good at setting expectations and guiding you through the rough spots. We are so grateful we found someone as
grounded, strategic and intelligent as Ari is." –S.M. & G.K., buyers
“My wife and I had the pleasure of being represented by the Harkov Lewis Team over the course of 5 years. Through countless open houses,
several bids, two false starts and finally one closing, Warner and Ari provided the guidance and market knowledge needed to navigate complex
markets during the highest highs and the lowest lows. The team’s professionalism and integrity are bar none, and we would recommend them
without reservations to real estate rookies and veterans alike.” – R.C. & A.C., buyers
"Ari is not your typical real estate broker with whom you feel you have to second guess everything they say. He's smart, practical, and very
knowledgeable on the New York market and Williamsburg in particular, where he not only works, but also resides. He is extremely responsive
and no question is too crazy. Ari was a great guide to the long and complex journey to a successful closing, and helped us generate multiple
bidders on our sale, as well as negotiate down our purchase price with ease." –J.S. & C.H., buyers and sellers
“I first met Ari in connection with the purchase of an apartment in New York City. He was very knowledgeable, accommodating and flexible and
showed me the apartment several times for taking measurements etc. Subsequently, Ari sold a different property for me in NYC. He was able
to negotiate a price above my expectations and he managed the marketing, negotiation and administrative aspects of the transaction in a
smooth and efficient way. Working with Ari was a pleasure and a learning experience on the complexities of real estate transactions. I would
never think of buying or selling a property without at least consulting with Ari. In summary, he is transparent, knowledgeable, efficient and a
great person to work with. Thank you Ari.” – P.B., buyer & seller
“After being traded to the New York Rangers, my life was a bit of a blur. Warner & Ari came in and took care of everything. I would recommend
them highly to anyone who wants to be looked after with the utmost care and professionalism.” - Chris H., former New York Rangers player
Testimonials (cont.)
10.
11. W E B E X P O S U R E
To put it simply, Halstead Property has a greater online presence than any of our competitors. With
over 91% of homebuyers choosing the web as their starting point in searching for real estate, the most
crucial piece of your property’s marketing plan is Web Exposure. We combine local partners with our
national and international affiliations for exposure that is truly unmatched. We use this advantage to
promote your property on Halstead.com and on all of the sites of our Online Partners. Our targeted
advertising programs on major search engines such as Google and Yahoo! are designed so your
property receives the online exposure it deserves.
9 1 % O F B U Y E R S S T A R T T H E I R S E A R C H O N T H E I N T E R N E T
12. W E B E X P O S U R E
N E W Y O R K M E T R O
Campaigns on New York based newspaper and magazine websites including The Wall Street Journal, NY
Daily News, New York Magazine, as well as an unmatched presence on The New York Times lead
customers directly to your property listing. We have corporate web advertisements promoting our site on
dozens of other sites including streeteasy.com, trulia.com, nydailynews.com, brownstoner, hauteliving.com,
wallstreetjournal.com (wsj.com), and we co-sponsor the NY Times on their Real Estate iPhone App.
N A T I O N A L
Our partners include a long list including Realtor.com, relohomesearch.com, msn.com, yahoo.com, google
base, trulia.com, and zillow.com to provide us with the national exposure that your property deserves.
I N T E R N A T I O N A L
Our Global Affiliations with Leading Real Estate Companies of the World and European Real Estate
Network allow our properties to be viewed by an international clientele through such sites as NYTimes.com,
LuxuryPortfolio.com, luxuryrealestate.com, and IHT.com (International Herald Tribune) just to name a few.
13. T H E B I G F O U R
T H E A W A R D W I N N I N G H A L S T E A D . C O M
Heralded in the industry as the most user friendly and innovative real estate site, halstead.com, is a
Webby Award Honoree, Web Marketing Association Award Winner, and Leading RE Best Website, just
to name a few. With over 2 million unique visitors as well as 40 million hits monthly, it has truly become
the top choice for the smart, savvy buyer looking for real estate in the Tri-State Area.
S T R E E T E A S Y . C O M
As one of the most trafficked New York City Real Estate Site, Halstead Property features all our listings
on the all-in-one real estate site with listings and recorded sales data. With all of our NYC listings
featured, Halstead Property makes sure your listing has optimal presence on Streeteasy.
14. T H E B I G F O U R
N Y T I M E S . C O M
The New York Times’ website is known worldwide as one of the best sources for real estate listings in
the greater Tri-State area and it is the most visited news site in the world. Halstead Property is
not only represented on the listings pages (where all of our listings are featured) but also has corporate
and property ad placement on the nytimes.com real estate homepage. No firm has a greater presence.
Halstead.com receives more leads directly from The New York Times than any of our competitors in the
Tri-State Area.
R E A L T O R . C O M ®
All of Halstead Property’s listings appear on the most visited real estate website in the world in an
optimized “Showcase” format. We ensure through enhanced and color corrected photography, and
through other marketing tools such as video tours and more, that you truly feel an enhanced
presentation when viewing Halstead Property listings.
No other firm has 2 Million Unique Visitors to their site, More Leads from NYTimes.com &
Realtor.com, and the same Quality Photos/Interactive Flooplans/Videos than Halstead Property.
15. W E B S T R A T E G Y
H A L S T E A D P R O P E R T V
Averaging over 5 million total views since the launch, Halstead.com’s video
mini-site, which compiles all the video on halstead.com into a searchable format, is a
perfect example of the Innovative nature of Halstead’s marketing strategy. All of
Halstead’s videos appear on halstead.com and are also organically forwarded by
email, by social networking, and can be embedded into blogs. Our videos also appear
on YouTube.com, google videos and yahoo videos.
S O C I A L N E T W O R K I N G P R E S E N C E
With tens of thousands of loyal followers on Facebook, Twitter, our Halstead Blog
powered by Tumblr, our Neighborhood Tips powered by Foursquare, our
Eye Candy powered by Pinterest, Google +, Flickr, LinkedIn, and our ProperTV
Videos on YouTube, Halstead Property’s social media outreach disseminates
neighborhood content, industry news, company news, striking imagery, a library
of video content, & properties to our followers, virally drawing additional traffic &
interest in our firm, agents, & properties. Our social network includes bloggers,
journalists, buyers, sellers, agents and international partners to further spread
our social content.
16. W E B S T R A T E G Y
S E A R C H E N G I N E A D V E R T I S I N G :
F o r i n s t a n t l i n k s t o H a l s t e a d p r o p e r t i e s
Our targeted advertising programs on Google, Overture, Yahoo! and others have
brought us more customers and increased Halstead’s online presence far beyond our
closest competitor.
M Y H A L S T E A D : a t o o l f o r s e r i o u s b u y e r s
Thousands of users rely on this comprehensive search management tool because it allows buyers to get
automatic updates from Halstead.com on new listings, price changes, new media and open houses.
A G E N T W E B S I T E S
Many of our agents have their own websites and site domains controlled by Halstead which garner their own
traffic. These sites have technology embedded in them that allows you to search for Halstead listings inside
the agent website.
17. W E B S T R A T E G Y
F A C E B O O K P R O P E R T Y S E A R C H W I D G E T
Its proprietary widget technology displays all of our listings right on our
page for tens of thousands of visitors at www.facebook.com/halstead
S E A R C H A N D D I S P L A Y T E C H N O L O G Y L E A D E R S
The search and display ad is an interactive search tool with select advertising
partners that gives the consumer the ability to search listings while remaining in the
constraints of the ad. This call to action has resulted in a 300% increase in click
throughs to Halstead.com as opposed to the traditional, static web ad.
18.
19. S T O R E F R O N T E X P O S U R E
T H E N E I G H B O R H O O D S W H E R E I T M A T T E R S T H E M O S T
Attention-getting window displays and outdoor plasmas present large color reproductions of professional
photography, an enticing property description, plus several ways to obtain more information for customers
passing by our offices. This, in combination with open house notices and other eye-catching graphics, is
why so many customers seek us out for their next home.
20. O F F I C E L O C A T I O N S
499 Park Avenue
New York, NY 10022
770 Lexington Avenue
New York, NY 10065
408 Columbus Avenue
New York, NY 10024
831 Broadway
New York, NY 10003
451 West Broadway
New York, NY 10012
150 Montague Street
Brooklyn, NY 11201
76 Seventh Avenue
Brooklyn, NY 11217
495 Atlantic Avenue
Brooklyn, NY 11217
206 Court Street
Brooklyn, NY 11201
162 Court Street
Brooklyn, NY 11201
3 North Main Street
East Hampton, NY 11937
175 Lenox Avenue
New York, NY 10026
3531 Johnson Avenue
Riverdale, NY 10463
5626 Mosholu Avenue
Riverdale, NY 10471
526 Warren Street
Hudson, NY 12534
79 Hudson Street
Hoboken, NJ 07030
671 Boston Post Road
Darien, CT 06820
183 Elm Street
New Canaan, CT 06840
2 Greenwich Office Park
Greenwich, CT 06831
379 Post Road East
Westport, CT 06880
21 River Road
Wilton, CT 06897
1099 High Ridge Road
Stamford, CT 06905
140 Rowayton Avenue
Rowayton, CT 06853
21.
22. A L L P R O F E S S I O N A L L Y D E S I G N E D
P R I N T C O L L A T E R A L
All of Halstead’s folded postcards, brochures, show sheets, signage, and printed collateral are designed by
the art department of our award-winning, 23 member in-house marketing staff, Terra Marketing. They work
for each listing to ensure that all properties appear in the best quality possible in the most aesthetically
pleasing fashion. No other firm dedicates the marketing resources and level of quality that Halstead Property
does.
23. F I R S T I N
P R O F E S S I O N A L L Y P R O D U C E D
V I D E O T O U R S
It is an available option to bring in a professional
documentary film crew to shoot a short film tour of your
listing. No stone goes unturned as this video will
highlight the many attributes of your listing in the most
positive light. After it’s filmed, edited, and produced, we
will distribute the video through our online partners,
as well as on our popular company video mini site,
Halstead ProperTV found at halstead.com/properTV.
We also promote the videos to our followers on our
social networking site on twitter.com & facebook.com.
No one has embraced video like Halstead Property.
24. F I R S T I N V I R T U A L S T A G I N G
According to a recent National Association of Realtors (NAR) study, furnished listings with photos receive up
to 30% more web traffic than unfurnished properties. Halstead Property is proud to offer new 3D rendering
technology for vacant property listings called Virtual Stager. With this technology, we virtually place the
furniture of your choosing into listing photos to bring those vacant properties to life.
25. T R U V I E W F L O O R P L A N S
We will take our professional photography and professionally drafted Floorplan and sync them by adding
pins on the Floorplan where the photos were taken. This allows the buyer to see the perspective of where
the photo was taken.
26. V I R T U A L R E N O V A T I O N
We have the capabilities to take a vacant or furnished room and put it through a layered process allowing
the buyer to change the flooring to 100 different wood, carpet, and tile Flooring. You also have the ability to
change the wall color, trim color. This can all be done on the fly.
27. V I R T U A L K I T C H E N
We have the capabilities to take an outdated kitchen or one in need of repair and virtually remodel it with
new cabinets, appliances, island, backsplashes, and flooring. This service provides buyers with insight on
the clear potential of the room.
28. R O O M P A I N T E R ®
Provide more perspective to your buyer’s experience by offering them a chance to see that room in their
desired color. Halstead Property has patented technology that will neutralize the walls of a room of your
choice in the listing to showcase it in our interactive color chart with an endless color palette of possibilities.
You will only see this feature on halstead.com.
29. H D F U L L S C R E E N S L I D E S H O W
When you list with Halstead Property, your agent will have the ability to showcase your professionally
photographed images at 5 times the size that currently appear on most sites, in a Full Screen, High Definition
capacity. The images are showcased in the highest resolution on a potential buyer’s monitor ensuring an
optimal viewing experience.
30. T H E N E X T G E N E R A T I O N O F
T H E Q R C O D E : H - T A G S
In order to make your exclusive as accessible as possible, Halstead is now using QR Codes, or as we like to
call them, H-Tags. This innovative marketing tool is placed on all of our outdoor advertising and print
collateral and will change the way people get information. With one quick scan of your phone, you are
promptly redirected to a webpage with detailed property information, additional photos, floor plans, videos
and much more. You can even contact the listing agent or make an appointment directly from the page. It’s
real life, made easier.
31.
32. T A R G E T I N G P R I N T A D V E R T I S I N G
Leveraging all Proven New York City Publications with National, and International Publications, Halstead
Property looks to provide the perfect media mix that no other real estate firm in the area can offer. We not
only concentrate on the local area; we branch out to a global audience, seeking-out international buyers
through our affiliations and our advertising connections.
NEW YORK CITY/NATIONAL
Halstead Portfolio – 500,000+ print and online viewership
New York Magazine – 700,000 circulation
Wall Street Journal Own Magazine – 235,000 circulation
NY Times Homes Magazine – 150,000 circulation
Avenue Magazine – 65,000 circulation
AM New York – 450,000 circulation
THE LUXURY PORTFOLIO MAGAZINE: 85,000+
Distribution:
･ Members worldwide
･ Mailed to luxury home enthusiasts in the US
･ International First Class Airline Lounges
･ Sold on US Barnes & Noble Newsstands
･ International Newsstands in 51 Countries
Luxury Portfolio regularly advertises our website and program through targeted print publications that reach affluent
consumers worldwide.
33. T H E H A L S T E A D P O R T F O L I O
This Award-Winning Magazine was chosen from over 600+ entrants as the Best Marketing Piece by the
Leading Real Estate Companies of the World®
. It features our properties in over 140 pages of full-color
spreads. This publication, with an in-depth market analysis, and information on current developments and
neighborhood overviews, can be found in offices and on coffee tables months after its release. Printed
seasonally, the Halstead Portfolio is distributed inside the New York Times to subscribers, at various high
profile social events, and to our high-end national and international affiliates. The Portfolio is also distributed
in an Interactive Online Format at halstead.com/portfolio where, as an electronic format of the print version, it
contains over 1,500 embedded links.
Total Circulation of the Portfolio surpasses over 500,000 when Unique Visitors of the online format and
Readership from the print circulation are both accounted for.
34. Our affiliation with this powerful organization
gives us strong connections to well respected
firms in over 30 countries and the benefit of a
referral program that makes over 40,000 client
introductions each year - more than any other
real estate organization. This relationship gives
our properties additional global exposure and
has proven to be an unbeatable source of buyers.
R E C O G N I Z E D L O C A L L E A D E R
35. R E C O G N I Z E D L O C A L L E A D E R
Halstead Property is an established leader and has a reputation for our expertise in representing some of the
finest homes in the tri-state area.
In part due to our powerful local brand, we have been chosen to represent Leading Real Estate Companies
of the World®
, a 48-year-old “by-invitation” global network responsible for more transactions each year than
any other real estate network.
36. G L O B A L R E A C H
Even during the most turbulent times, Leading Real Estate Companies of the World®
continues to rise above
the competition. In 30 countries around the globe, we have over 650 member firms with nearly 160,000 sales
associates committed to excellence. We continue to produce the highest number of sales units among the
top 500 American real estate companies and according to REAL Trends 500, our network was responsible
for 1.4 million sales units in last year, valued at $400 billion - over 30 percent more than our closest network
competitor. Leading the way…yesterday, today and tomorrow.
37.
38. A W A R D W I N N I N G I N - H O U S E
M A R K E T I N G / T E C H N O L O G Y D I V I S I O N
Hands down, Halstead Property’s commitment to marketing is like no other. Within the industry, we are
known for having an in-house department more than double the size of any other firm in New York, as well
as larger than any other marketing division in New York Real Estate. Functioning as a true advertising and
marketing agency, our Marketing Division includes a hand-picked team of experienced, creative
professionals. Approaching each property as a unique account, your Halstead agent will work directly with
the Marketing Team to develop a uniquely-tailored campaign that fits the specific needs of your property and
its target audience to get your property seen; and to get you the results you deserve. The advanced
innovative thinking of this division combines marketing and
technology to a new form known as Martech which constantly
reinvents the direction the industry takes with marketing of
real estate.
39. I N - H O U S E G L O B A L S E R V I C E S D I V I S I O N
Our reach extends beyond the Tri-State area as a preferred partner for corporations and relocation
management companies. In fact, Halstead Global Services is the destination of choice for clients relocating
their executives to the New York Metro Area, making it a tremendously high-volume source for qualified
buyers. We are also an essential member of the largest international network of independent real estate
firms. Companies around the world refer their clients to us because they are confident they will receive the
highest caliber service within the Tri-State Area.
I N - H O U S E C O M M U N I C A T I O N S D I V I S I O N
The Communications Division consistently places Halstead Property, its agents and our listings in a
structured way in a wide variety of media outlets - such as the New York Times, the Wall Street Journal,
CNBC, Bloomberg News, New York Magazine, CNNMoney.com as well as on local New York City media
outlets to maximize exposure locally and regionally.
40. L E A D I N G R E A L E S T A T E
C O M P A N I E S O F T H E W O R L D
Leading Real Estate Companies of the World is another important affiliation and resource that guarantees
our clients even more venues for exposure. The organization encompasses 650 of the foremost local,
regional, international brands in residential real estate, with 5,500 offices and 160,000 sales associates in the
U.S. and over 30 countries. Collectively, these firms sell 1.4 million homes annually valued at $400 billion,
more than any national brand or franchise, and members sell more real estate priced above $1 million. Our
affiliates generate nearly 60,000 referral introductions to each other annually, with a record 40% conversion.
The numbers speak for themselves.
L U X U R Y P O R T F O L I O
F I N E P R O P E R T Y C O L L E C T I O N
Luxury Portfolio is the elite property component of Leading Real Estate Companies of the World. Comprised
of the very best independent Real Estate Brokerages, Luxury Portfolio provides strength in numbers and
global reach while being selective enough to be represented by only the finest firms in each luxury destination.
41. L U X U R Y P O R T F O L I O . C O M :
G L O B A L L U X U R Y W E B S I T E O F C H O I C E
The Luxury Portfolio website prominently features some of the most exclusive listings found anywhere in
the world and showcases properties along with luxury lifestyle information. Designed for affluent
consumers, who are increasingly looking to purchase additional properties to enhance their quality of life,
Luxury Portfolio covers properties ranging from traditional estates, to exotic island retreats to country
manors and urban pieds-a-terre.
W H O ’ S W H O I N L U X U R Y R E A L E S T A T E
Who’s Who in Luxury Real Estate is a membership-by-invitation organization which is limited to the top 500
luxury brokerages in the world. Halstead is one of these 500 elite. The Who’s Who website,
luxuryrealestate.com, was rated in the top five of its class by Forbes Magazine. It prominently features
Halstead Property exclusives in their search and on the homepages of members around the world.
42.
43.
44. A B O U T
What makes us different?
This moment represents a very important decision for you. So, as your potential partner, our credentials
are important.
Halstead Property is one of the most visible and respected real estate firms in the Tri-State Area. We
have a rich legacy. In fact, Halstead is the standard-bearer of a number of great Metro New York real
estate traditions dating from the late 1800’s. Our principals include David A. Burris, Kent M. Swig, Arthur
W. Zeckendorf and William Lie Zeckendorf, legendary icons in the business. Great brokers come to work
here to be in good company. We’ve worked very hard over the last two decades to achieve excellent
results for our clients, and have a stellar reputation built on our core principles: expertise, service, integrity
and passion for what we do. The agents of Halstead Property will serve you in a full service capacity. This
expertise is combined with an award-winning support system, innovative web and marketing programs,
global reach, and the finest management team in the business.
45. A B O U T
Largest Privately Owned Tri-State Area Firm
Our offices, our agents and our ownership are locally based and community minded. This sets us apart
from the somewhat impersonal national firms. At the same time, Halstead Property is one of the area’s
largest real estate companies and the single largest privately-owned independent firm that receives
additional value and resources via our parent company, Terra Holdings. Firm size is important, but it’s not
everything. Quality of services matters more.
Since Clark Halstead opened our doors in 1984, we have expanded our depth of service through offices all
over New York City, Metro NJ, Hudson Valley, Fairfield County CT and the Hamptons. When you are
partnering with one of our agents, know that you are also partnering with an extremely powerful network
made up of 1000+ real estate professionals from 23 prime storefront offices, supported by thousands of
worldwide partners. In addition, our Property Management Division manages over 18,000 units in New
York. We boast affiliations with local stakeholders in communities and neighborhoods around the world.
Together, these assets bring you enormous value as we work together.
46. A B O U T
We’re Recognized Innovators
Led by President Diane M. Ramirez, Halstead Property is known as an industry pioneer, which is how we
have become a leader in many areas of our business. We were the first to create storefront offices and
take real estate out of the typical corporate Midtown offices and bring it into the communities we serve. To
this day, our offices are among the most strategically placed in the highest trafficked areas. This
placement creates outstanding showcases for our properties. We were also one of the first to turbo-
charge the buying and selling of property through aggressive use of technology, by registering domain
names to start a real estate site back in the 90s, and were the first in the Tri-State area to embrace video
and incorporate social networking into our business model. But being first is not enough. We are the best.
Best Trained Agents in the Industry
Our formal training programs include intensive initial training sessions for all agents joining the company
as well as advanced real estate seminars fortified by ongoing education in creative financing, time
management, effective marketing and more. We expect our agents to open doors for you, thus we open
doors for them. This is why Halstead’s multi-tiered continual education program is tailored with such care
by a dedicated team; one that constantly procures information on good business practices, the latest
technological advances and the unique market needs of each area we serve.
