Ingrid Lindberg
Personal Information
Organization / Workplace
Prime TherapeuticsLocation
Greater Minneapolis-St. Paul Area United StatesOccupation
Chief Customer Experience OfficerIndustry
NGO / Public Service
About
Ingrid Lindberg was named Customer Experience Officer of Prime in March 2012. She is responsible for design and execution of the implementation of Prime's customer experience strategy, which includes all interactions that Prime has with its 25m members. She also has accountability for all b2b marketing, b2c marketing, creative services, digital strategy & digital assets and consumer insights for Prime. Among the key accomplishments of the team: • Successfully launched primehelps.com in 2013, an online shopper site for the health insurance exchange that helps a consumer to choose the plan best for them. Only requiring 3 steps from the consumer, Primehelps.com was named the best new c...