www.infinitegrowth.com.au | As a busy business person it’s challenging to send out a regular newsletter, but it can be done. Here are 5 tips for sharing your knowledge & increasing your business profile.
2. As a busy business person it’s challenging to
send out a regular newsletter but it can be
done.
3. The Key
While the immediate
benefits may not be
obvious, the long-term
benefits will be worth the
effort.
The key to writing a regular
newsletter is to have a plan
and to stick to it.
5. DECIDE HOW OFTEN &WHEN
Will you be sending your
newsletter weekly,
fortnightly, monthly or
quarterly?
Decide upon a frequency
that is manageable for you
and then plan around that.
6. SCHEDULEATIME
Schedule the send date in
your calendar.
Then schedule a day and
time to write the content.
By scheduling these tasks
you’ll be motivated to
complete them.
7. DECIDE UPONYOUR CONTENT
A regular blog will provide
you with plenty of content.
A theme can help. Reflect on
current events or recent
work with clients.
Source content that clients
may be able to use.
8. USE ATEMPLATE
Whatever newsletter
system you use, set up a
template that you can re-
use.
This enables you to
quickly add content and
images.
9. TEST & SCHEDULE
Send yourself a test email
to check that all the links
work and that the
newsletter looks the way
you intend it to.
Once you’re happy with
the newsletter, schedule it
to send on a specific day
and time.
10. Benefits
The benefits of a regular
newsletter are two-fold:
Share your knowledge
while increasing your
business profile.