2. Media Arts under the Special Program in the Arts is the study of human communication
through photography, broadcasting, print media, online media, videography and film. In this art
form, students are trained to use the elements of space, time, light, motion, color and sound to
express their perspectives, feelings and ideas creatively. Likewise, students are taught to
appreciate the values of cultural identity and inculcate or include these themes for a more
significant and high sense of identity. Critically, they learn to interpret and evaluate media within
aesthetic, cultural and historical contexts to become more enlightened consumers, critical
individuals and effective citizens.
The learners are taught creative use of communications technologies to tell stories and
explore concepts for diverse purposes and audiences. Media artists represent personal, social and
cultural realities using platforms such as television, film, video, newspapers, magazines, radio, and
the worldwide web. Media Arts explores the diverse artistic, creative, social and institutional factors
that shape communication and contribute to the formation of identities. The learners participate in,
experiment with and interpret the rich culture and communications practices surrounding them.
3. SPECIAL PROGRAM IN THE ARTS CURRICULUM FRAMEWORK: GRADE 7 MEDIA ARTS
The learner demonstrates an understanding of the basic concepts and principles of visual media and communication through active
participation in creative projects and artistic endeavors for self-development, the development of aesthetic potential, the promotion of
cultural identity, and the expansion of one’s world vision.
CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
FIRST QUARTER
Introduction to the Arts and the
Filipino Artist
I.Definition of Art
A.History
B.Significance
C.Uses
a.Aesthetic
b.Practical
II.Philippine Art
A.Principle of Arts
B.Filipino Artists and their popular
works
C.Survey of art disciplines
D.Examples of Philippine Art
1.Famous
2.Indigenous
E.Key Filipino Artists
1.Works
2.National artists
The learner…
Demonstrates
understanding of the
definition of the arts
as portrayed by
Filipino artists in
their works through
visual
communication.
The learner…
Creates
electronic visual
presentations
(Ex. PPT, slides,
avp, or any MS
application.)
showing
appreciation of
art works of the
Filipino artists as
reflective of the
Filipino culture.
The learner…
1. Defines the meaning of Art,
Significance and Uses
2. Determines the significant
contributions of the Filipino
artist in general.
3. Relates popular works of
Filipino artists with current
events and realities
4. Distinguishes and
recognizes the six art
disciplines.
5. Interprets the popular works
of artists and the six art
disciplines into a meaningful
concept of art.
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4. CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
SECOND QUARTER
Visualizing
Philippine Festivals
I.Philippine Festivals local and
regional
a. Origin
b. Evolution
II.Visual Communication
A.Still
-photographs
-paintings
-posters
-illustrations
B. Moving
-film/ videos
-motion graphics
-electronic presentations
The learner…
Demonstrates
understanding of the
Philippine festival
culture and
concepts of visual
communication
through still (photos,
paintings, etc.) and
moving images,
presentation, etc.).
The learner…
Creates various
art forms
(example
powerpoint
presentations,
slides avp) in
their socio-
cultural context
based on local
and regional
festivals
The learner…
1. Discusses the origin and
evolution of Philippine
festivals.
2. Explains how visualization
with images and text
combine to communicate
the message of the
festivals.
3. Relates the significance of
festivals to their lives.
4. Combine images, sound
and text to create artistic
presentations
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5. CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
THIRD QUARTER
Local and Regional Rituals and
Folklore in various Media forms
I. Various media forms
II. Principles and basic theories of
communication
III. Principles of media literacy
The learner…
Recognizes local
and regional
contexts of rituals
and folklores as
seen or portrayed in
various media
forms.
The learner…
Creates an
interpretation of
folklore and
rituals using
various media art
forms.
The learner…
1. Identifies the different forms
of media
2. Explains the basic principles
and theories of
communication
3. Discusses the principles of
media literacy
4. Writes a review of the
depiction of the rituals and
folklores in the media or a
media form (description)
5. Writes a critique of a media
form that portrays rituals
and folklores.(critiquing)
6. Interpret the meaning
presented in the local and
regional folklore as
portrayed in various media
forms.(interpretation)
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6. CONTENT
CONTENT
STANDARDS
PERFORMANCE
STANDARDS
LEARNING COMPETENCIES CODES
FOURTH QUARTER
Storytelling with images using
Philippine rituals and folklore
I. Storytelling principles
II. Basic story structures
&styles
III. Using graphics and
photographs to tell a story
The learner…
Understands
concepts and
principles of
storytelling using
images, music and
visuals from
festivals, rituals and
folklore as applied in
a local and regional
context.
The learner…
Produces a
photo-story that
utilizes visual
tools to
effectively
communicate a
message, idea or
emotion of
festivals,
rituals and
folklore
The learner…
1. Identifies the storytelling
principles
2. Identifies the basic story
structures and styles
3. Let the students choose the
story from the series of
folklores, Make a journal
entry answering questions
what, when, where, how
and why.
4. Reflects on the common
elements among different
rituals and folklore
5. Applies storytelling
techniques using graphics
and photographs
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