marketing management unit 2 for mba students marketing management unit 3 for mba students macro economics unit 1 for bcom bba students Introduction to marketing management unit 1 capital market and money market to regulate funds Staffing recruitment selection training directing - motivation leadership communication Business environment for BBA students internal and external sales promotion tools and techniques in marketing public relations mgmt - tools and techniques Integrated marketing communication by vodafone interactive marketing tools n techniques Factors affecting consumer behaviour bba mba.pptx change management revision.pptx