Are you finding it hard to keep on top of everything at your nonprofit? Marketing? Fundraising? Data management and more? If so, watch this webinar to learn how the most successful nonprofit pros manage to get everything done, by taking advantage of free and inexpensive tech tools specifically designed for nonprofits. The webinar is presented by three top tech experts, who are constantly scouring the web for new and useful nonprofit tools. They’ve done all the searching for you, so all you have to do is show up and learn which tools will be right for your organization. In this free webinar, you’ll learn: - Over 30 tools that can save you and your organization hours each week - Tips for staying on top of new and emerging online tools - The number one pitfall when using and evaluating online tools

1. Build. Connect. Grow. Membership & more.
Presented by

5. 50,000 membership managers use Wild Apricot everyday
10 years old!

6. #1 Membership Management Software Provider
wildapricot.com

7. The Top Nonprofit Tools
Used By The Pros
Shub Sengupta, Mark Hallman, Jason Shim

8. What to Expect
● Fast-paced fun

9. What to Expect
● Fast-paced fun
● Lots of takeaways

10. What to Expect
● Fast-paced fun
● Lots of takeaways
● Tools, tools, tools!

11. Bios

12. My name is Jason
● Associate Director, Digital Strategy and Alumni
Relations, Pathways to Education Canada
● Geek

13. My name is Mark
● President, Evergreen Digital Marketing
● Google Partner

14. My name is Shub
● Digital Media Coordinator, Capacity
Canada
● Co-Founder at Vidhub.co

15. Marketing/Comms

16. ● Automated website
growth software
● Find more customers,
get more shares
sumo.com

20. ● Mobile-friendly
surveys
● Fast deployment
● 100/responses/month
typeform.com

23. ● Email address
verification and
sanitization
● Also useful for
‘guessing’ emails
emailhippo.com

26. ● Real time
multi-device website
testing
stayresponsive.com

28. ● Social media
scheduling
● Built in analytics
● Content curation
● Post to multi channels
buffer.com

30. ● Curated content for
social media based on
categories you pick
● Like having an
automated intern for
social media
quuu.co

31. ● Take 360 photos of
your org / events with
your phone
● Post to Facebook
google.com/
streetview/apps

33. Productivity

34. ● Cross-platform
messaging
● Internal email
replacement
● Free for nonprofits
slack.com

36. ● Google Suite of Tools
● Free for nonprofits
● Validation via
TechSoup
google.com/nonprofits

37. ● Email
● Online Apps
● Free for nonprofits
products.office.com/
en-us/nonprofit/
office-365-nonprofit-plans-and-pricing

38. ● Org listing on Google
search results
● Map your location
● Hours and contact
information
google.com/business

40. ● $10,000 / month of
in-kind ads
● Promote your org on
Google search
● Split testing for other
channels
google.com/grants

42. ● Video hosting and
analytics
● “Turnstile” to collect
emails
wistia.com

46. ● Online, distraction
free video review and
discussion
● Can also be used for
onboarding/training
vidhub.co

48. ● Create collateral for
social media / print
easily
● 10 users free for
nonprofit
canva.com

50. ● Research keywords
● Understand how
people are searching
● Traffic estimates
adwords.google.com/
keywordplanner

52. ● High quality stock
images
● Do whatever you want
with them
● Free for nonprofits
unsplash.com

54. ● Generate beautiful
color palettes
● No design experience
palettable.io

56. ● Quick and easy way to
find useful icons
● Free with attribution,
nominal cost for
license
thenounproject.com

58. ● Email testing and
analytics
● Cross-device
templates to use
anywhere
litmus.com
/community/templates

59. Utilities

60. ● Easy to implement
content delivery
network (CDN)
cloudflare.com

61. ● Open-source digital
asset management
platform
resourcespace.com

64. ● Easy WordPress
management
● Automated back-ups
● Clone and deploy dev
sites
managewp.com

65. ● Test your site for
Google best practices
● Ways to make your
website faster and
mobile friendly
developers.google.com/
speed/pagespeed/insights

67. ● Access Android text
messaging on your
desktop
● Like iMessage for
Android
mightytext.net

69. ● Cloud password
management
● Free for individual
accounts
lastpass.com

70. ● See available
domains & social
media accounts for a
name
● WYSIWYG website
builder
launchaco.com

72. ● See what other
organizations are
using for technology
● Build your
aspirational list of
website tech
builtwith.com

74. Analytics

75. ● Funnels
● Event Tracking
● Demographic
Tracking
google.com/analytics

76. ● Free Google Analytics
dashboards
● Understand your
website traffic
dashboardjunkie.com

77. ● Needed for Facebook
advertising and
segmentation
facebook.com
/business/a
/facebook-pixel

79. ● Really in-depth
analytics tool
● Full session recording
and playback
inspectlet.com

80. Now what?

81. Negotiating nonprofit rates

82. The number one pitfall when
using and evaluating online
tools

83. Tools vs. Process

84. How do you stay on top of new
and emerging online tools?

88. https://news.yco
mbinator.com/
https://news.ycombinator.com/

89. Questions?

90. Shub Sengupta
shub@capacitycanada.ca
@shubsengupta
Mark Hallman
mark@evergreendm.com
@mark_hallman
Jason Shim
jshim@pathwayscanada.ca
@jasonshim

91. #1 Membership Management Software Provider
wildapricot.com

92. Build. Connect. Grow. Membership & more.
Presented by

93. THE END