David Rogers
Personal Information
Organization / Workplace
Columbia Business SchoolLocation
Greater New York City Area, NY United StatesOccupation
Author, “The Digital Transformation Playbook.” Keynote speaker. Consultant. Faculty, Columbia Business School.Industry
Apparel / Fashion
Website
http://www.davidrogers.bizAbout
David Rogers, a member of the faculty at Columbia Business School, is a globally‐recognized leader on digital business strategy, known for his pioneering model of customer networks and his work on digital transformation. He is author of four books, including “The Network Is Your Customer,” and his new book, “The Digital Transformation Playbook: Rethink Your Business for the Digital Age” (Columbia University Press). At Columbia Business School, David teaches global executives as faculty director of Executive Education programs on Digital Business Strategy and Digital Marketing, as well as the Google-Columbia CMO Academy. David’s recent research has focused on big data, the Internet of Thi...