Personal Information
Organization / Workplace
Sydney, Australia Australia
Occupation
Head of Financial Services - Marketing | Digital | Insurance | Online | Data | Performance
Industry
Finance / Banking / Insurance
Website
http://www.bupa.com.au
About
Commercial, innovative and data driven senior leader & marketing professional with deep digital knowledge and experience. Results focused with a track record of high achievement in insurance and financial services, with a focus on leveraging technology and the health space.
- Proven results in owning, driving & delivering growth & business improvements with bottom line impact.
- Marketing - digital, multi-channel & direct
- Digital - sales performance and customer experience
- Leadership - P&L, operations, talent management
- Strategy - development, execution and evaluation
- Acquisition – B2C/B2B ATL/BTL/CRO
- Project Management
Tags
marketing
david hirsch
digital
digital marketing
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