Dave Murphy took over the @sageofficial Instagram account for the #SmallBizSatUK campaign. He posted 3 photos and 5 stories promoting Canny Post, Cupcakes and Shhht, and Tyneside Cinema. The posts received 90-58 likes and 5-3 comments with impressions of 658-556 and reach of 471-402. Stories views ranged from 190 to 87 for a total of 632 views.