1. Atmosphere
Bri’ana Rowland, Caroline Williamson, Cordell
Green, Nijah Flores, Stephanie Sailes

4. Target Market
Males and Females
Early 20’s to mid 30’s
College students, and
young adults beginning their careers

5. Marketing Objectives
Social Media
Flyers
Reward Card

6. Product Assortment and Price Zone

7. Store Atmospherics

8. Signage

9. Floor Layout

10. Lighting &
Fixtures

11. Wall Elevation

12. Mannequins

13. Window Display Ideas

14. Window Display

15. Trend
Board