1. It’s Personal
Products that can be customized are popular among consumers, as are products that show off a customer’s
own personal style. DCWV provides boards and lettering, which customers can purchase to design their own
wall art. DCWV. 801.224.6766. http://www.dcwv.com
2. It’s Personal
Products that can be customized are popular among consumers, as are products that show off a customer’s
own personal style. Customers can mix and match binder styles and note and calendar pages to make their
own customized planner. Me & My Big Ideas. 949.583.2065. http://www.meandmybigideas.com
3. It’s Personal
Products that can be customized are popular among consumers, as are products that show off a customer’s
own personal style. Customers can write their own sentiment in this musical card by Up With Paper.
800.852.7677. upwithpaper.com
4. The Gentlemen’s Club
Cards and journals aimed at male consumers were scattered throughout several NSS booths. This collection
by Osbourne & Rayne target men, but without the formerly popular raunchy humor. They have a classic,
elevated look, which is popular for 2017. Osbourne & Rayne. 888.676.6762. oandrgift.com
5. The Gentlemen’s Club
Cards and journals aimed at male consumers were scattered throughout several NSS booths. This collection
of clean, no-fuss journals and planners are a perfect gift to keep him organized. Easy, Tiger. easytigerco.com
6. The Gentlemen’s Club
Cards and journals aimed at male consumers were scattered throughout several NSS booths. This birthday
card by DaySpring has a burly sense of humor. DaySpring. 877.751.4347. dayspring.com
7. All Aflutter: Birds and Butterflies
Butterflies and birds were the most widespread designs for stationery at the 2017 NSS. These colorful cards
have vibrant, bold patterns like the insects themselves. Osbourne & Rayne. 888.676.6762. oandrgift.com
8. All Aflutter: Birds and Butterflies
Butterflies and birds were the most widespread designs for stationery at the 2017 NSS. Of course, just like in
other home and gift trends, the flamingo doesn’t seem to be going anywhere. Up With Paper. 800.852.7677.
upwithpaper.com
9. All Aflutter: Birds and Butterflies
Butterflies and birds were the most widespread designs for stationery at the 2017 NSS. This shimmering,
bold butterfly stands out in the card aisle and begs to be picked up for a closer look and feel. Hallmark.
800.425.5627. hallmark.com
10. All Aflutter: Birds and Butterflies
Butterflies and birds were the most widespread designs for stationery at the 2017 NSS. These boxed sets tap
into the trend of mini-cards and simple, popular designs, like the butterfly. Graphique de France.
800.444.1464. graphiquedefrance.com
11. All Aflutter: Birds and Butterflies
Butterflies and birds were the most widespread designs for stationery at the 2017 NSS. These cards not only
sport popular bird and butterfly designs, but they also are fair trade and have a hefty weight. Mr. Ellie Pooh.
717.692.8706. mrelliepooh.com
12. All Aflutter: Birds and Butterflies
Butterflies and birds were the most widespread designs for stationery at the 2017 NSS. Birds and butterflies
didn’t just stay on card covers—they also flew into journals and other stationery products. Mr. Ellie Pooh.
717.692.8706. mrelliepooh.com
13. All Aflutter: Birds and Butterflies
Butterflies and birds were the most widespread designs for stationery at the 2017 NSS. Quilling Card has an
entire line of cards with intricate birds, each one created with the ancient art form of quilling. Quilling Card.
508.405.2888. quillingcard.com
14. Consumed by Cacti
Cacti was a popular trend at the tabletop show in New York this spring, and now the design has grown in
popularity in the stationery category. Journals, cards and other paper products sported the prickly plant.
Osbourne & Rayne. 888.676.6762. oandrgift.com
15. Consumed by Cacti
The cactus was a popular trend at the tabletop show in New York this spring, and now the design has grown
in popularity in the stationery category. Many journals, cards and other paper products sported the prickly
plant. Standard Issue Supplies, DesignWorks Ink. 888.212.5359. designworksink.com
16. Unicorns and Beyond
Unicorns were quite prevalent this year, as they have been in the past. But at 2017 NSS, it seems the popular
design is growing even larger. Up With Paper is even displaying it as home décor. Up With Paper.
800.852.7677. upwithpaper.com
17. Unicorns and Beyond
Unicorns were quite prevalent this year, as they have been in the past. But at 2017 NSS, it seems the popular
design is growing even larger. These unicorn pens and pencils make writing magical. OOLY. 760.231.7603.
wholesale.ooly.com
18. Unicorns and Beyond
Unicorns were quite prevalent this year, as they have been in the past. But at 2017 NSS, it seems the popular
design is growing even larger. For Meri Meri, unicorns pranced onto party supplies, ornaments, finger
puppets and stationery. Meri Meri. 650.508.2300. merimeri.com
19. Prickly Fruit
This sweet but spikey fruit is still on trend for 2017, especially as we enter into the warm summer months.
This 3D card celebrates the trend and the season by turning a pineapple into a cocktail. Paper Pop Cards.
866.906.2044. paperpopcards.com
20. Prickly Fruit
This sweet but spikey fruit is still on trend for 2017, especially as we enter into the warm summer season.
Minted stays up-to-date on trends by regularly having contests for consumers to design and write new cards.
Minted. wholesale@minted.com. minted.com
21. Prickly Fruit
This sweet but spikey fruit is still on trend for 2017, especially as we enter into the warm summer season. A
splash of gold glitter makes this pineapple stand out even more. Verrier Handcrafted. 212.643.1541. verrier-
handcrafted.com
22. Glimmering Accents
Foil lettering has long been a popular design in stationery and it doesn’t look like the fad is fading. Gold accents on
these leather journals make for a classic look. Luca Natalizia & Co. luca@lucanatalizia.com. lucanatalizia.com
23. Glimmering Accents
Foil lettering has long been a popular design in stationery and it doesn’t look like the fad is fading. The gold
greetings on these cards pop thanks to a background of bold, vivid birds. Calypso Cards. 888.203.7327.
calypsocards.com
24. Glimmering Accents
Foil lettering has long been a popular design in stationery and it doesn’t look like the fad is fading. Golden
signage isn’t just for cards and journals—it’s also popular for canvas bags. Aspen Lane. aspenln.com
25. Mini Me
Short and simple is sweet, and these mini cards are just that. They’re the perfect tiny companion for a
boutique gift. Display them as a cute card or as an ornate name tag. Lovepop Cards. 888.687.9589.
lovepopcards.com
26. Mini Me
Short and simple is sweet, and these mini cards are just that. They’re the perfect tiny companion for a
boutique gift. Big Wheel Press has mini cards that are also designed for the burgeoning stationery categories
of babies and men. 413.203.1700. bigwheelpress.com
