MediBid is a marketplace for healthcare that aims to increase price transparency. It allows patients to request bids from doctors and facilities for procedures, similar to online bidding for other services. This helps patients find procedures at lower costs. MediBid generates revenue from fees charged to companies, individuals, and medical providers. It currently has over 100 facilities and 6,000 doctors registered. The presentation seeks $1.5 million in funding to expand advertising, hiring, and technology to drive further growth.

1. MediBid® The Marketplace for Medicine®
Christopher Hobbs
CFO
October 20, 2012
Copyright © MediBid Inc 2012 All Rights Reserved

2. Who are we?
“The Travelocity of Healthcare”
 The Team:
 Canadian doctor
 Canadian banker
 Canadian insurance man

3. Request For Quote
The best way to ensure VALUE for money spent.

5. General Diagnostic Example 1: Colonoscopy
Price Variability
Choice of facility, such as an ASC for
colonoscopy, can have a major impact on cost
while offering equal or even better quality
HCBB Recommended Price: $1,300
1 Based on single employer in major metropolitan area
5
Copyright © MediBid 2012. All rights reserved. May not be reproduced or printed

6.  US Health Care Spending is currently $2.7 Trillion,
and growing faster than GDP

12. 2/3 of our shareholders are doctors

13. Business Model
MediBid derives revenue from several different
sources:
 Companies are charged a percentage of money saved
 Individuals are charged $25 per request for care
 Facilities and physicians are charged an annual subscription fee
Investor’s magic word: recurring monthly revenue.
Copyright © MediBid Inc 2012 All Rights Reserved

14. If you could go back in time and invest in the right
startup, would you?

15. Thank you
Chris Hobbs
chobbs@medibid.com
416 786-5163
www.medibid.com

17. Two Problems in One: Transparency and Cost
 In the United States, facilities and physicians do not disclose
their true prices
 The true cost of care is typically determined 2 weeks after a
patient leaves hospital
 Because there is no pricing transparency, health care
providers frequently overcharge
Copyright © MediBid Inc 2012 All Rights Reserved

18. US Model: Who pays?
 Health insurance is paid for by employers, and most
self-insure
 Companies pay out of pocket for most medical
procedures.
 Personal health insurance often has a high
deductible

19. MediBid: the Marketplace for Medicine
 MediBid brings true pricing transparency to the healthcare
market
 Just as a homeowner can get multiple bids for a home
renovation, Patients can use MediBid to get cost certainty.

20. Customers
 We currently have over 100 facilities and 6000
physicians registered
 Our first corporate client over a 4 month period
saved just over $1MM with only a limited rollout

21. MediBid Overview
 MediBid brings transparency to the healthcare market by
giving patients access to truly unique pricing information
otherwise unavailable
 Using a tendering process, patients review physician
responses to their requests for care and choose the best
doctor for them
 Doctors are matched with local and distant patients looking for
their specific specialty

22. MediBid Competition
 Castlight
 DocInsight
 FaircareMD
 ZocDoc
 PriceDoc
 All of these competitors attempt to address
transparency with general information. MediBid is
the only company that puts medical procedures to
tender, and only MediBid gives patients bespoke
pricing information.

23. Risks
 Moving too slowly
 Sub-optimal advertising
 Hiring of key sales staff

24. Investment
 We are looking for funds to maximize our exposure
and build our brand
 We are currently seeking $1.5MM for 25% of the
business

25. Application of Funds
New funds will be spent on items that cause top line
growth:
 Advertising
 Sales Representatives
 Technological upgrades for new revenue streams
(when necessary)

26. Exit Strategy
Likely exit scenarios:
 Earn out
 After Year 3 MediBid will have enough free cash flow to repay
the initial investment
 Bought out by first round of VC
 There are several VC firms waiting for us to show critical mass
 Bought out by a hospital network to close us down
 Transparency represents a real threat to traditional Corporate
Medicine