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Launching Beeline - Geomob, June 2017

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How we launched Beeline, a smart compass for cyclists.

Published in: Devices & Hardware
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Launching Beeline - Geomob, June 2017

  1. 1. Launching Beeline June 2017
  2. 2. Who is this guy? CTO at beeline.co @chetbox
  3. 3. What is Beeline? We make journeys more enjoyable
  4. 4. Not so Beeline
  5. 5. LastModified02/05/201313:37GMT StandardTime Printe d McKinsey & Company | 5 Shepherds Bush tube Plonkr
  6. 6. Prototyping
  7. 7. Kickstarter
  8. 8. Kickstarter
  9. 9. Design
  10. 10. Manufacturing
  11. 11. Testing
  12. 12. Launch!
  13. 13. Great feedback I picked Hampstead randomly and it took me on a great little route up there through parts of the city I've never seen.. and a different route back -- Arun
  14. 14. Great feedback LBB (life before Beeline): - Lots of annoyingly having to stop cycling to get my phone out of my pocket and check I'm heading the right way. (No way was I strapping by expensive phone to my handlebars!) - Plenty of google-instructed cycling on busy roads. - Lots of trying to remember routes that looked good then being frustrated that I couldn't remember them. LAB (life after Beeline): - No more stopping to check phone. - My rides have a sense of being much more 'free'. I can make educated 'spur of the moment' route decisions. - I love being able to take a chance on an interesting looking road knowing that it is in a direction that will help me. - I get a great little map of my route post ride. No complex app with a billion bits of data to try to understand - just simple, useful graphics and key info. - Several fellow riders have asked me what my Beeline is whilst stopped at traffic lights - it looks great! - I have discovered new places I wouldn't have otherwise.
  15. 15. New features
  16. 16. Up next
  17. 17. Experiments
  18. 18. Give it a try beeline.co
  19. 19. Questions? https://beeline.co @chetbox

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