Charlie Hills

London, United Kingdom United Kingdom

Strategy & Insights Director at Cherry London

Advertising / Marketing / PR

A highly motivated and passionate Marketing professional with over 13 years’ experience spanning Retail, FMCG, Telecomms, Financial Services and QSR across UK and Global accounts. Passionate about developing marketing activities grounded in a deep understanding of the customer, brand and marketplace. Specialist in innovation and new proposition development. Key experience: *UK and Global Retail and Shopper Marketing including TTL customer journey design and management *Innovation and insight *UK and Global Sales Promotion and Loyalty including games (e.g. McDonald's Monopoly), partnerships promotions, reward programmes (single and multi partner) and product promotions (including bespoke.