1. EDITORIAL:
• Artist/Cartoonists
• Librarian
• Managing editors
• News editors
• City editors
• Sport editors
• Copy editor
• Reporters
• Photographers
MARKETING and
PROMOTIONS
PRODUCTION
• Creative Services
Department
• Plate room
• Maintenance
• Pressroom/Print Shop
• Distribution
ADMINISTRATION:
Publisher
Business Office
• Finance Director
• Accountants
• Ad Entry
• Accounts Payable
• Cashier
• Credit and Collections
• Customer Service
• Switch Board
Human Resources
Information Systems
ADVERTISING:
• Real Estate
• Employment
• Automotive
• Public Notices
• Inside Sales
• Inbound Sales
• Recruitment
• Ad Services
CIRCULATION:
• Subscriber services
• Managers
• Administration Assistant
Careers at a newspaper
2. THE FUNCTIONS OF A
NEWSPAPER
• To Inform
A newspaper must have information that gives
the reader an insight into what is going on.
• To Interpret
A newspaper tells the story in words the reader
can understand.
• To Entertain
A newspaper should entertain its readers with
content that will keep the reader’s attention.
• To Provide Service
A newspaper provides a service of information
to readers.
3. • Timeliness-
Events happen and news is of interest to the reader
right now.
• Location-
Event occurs near the reader or at a place of
importance to the general public.
• Importance-
Event is important to the reader’s life or well-being.
• Unusual-
Event is unique or different.
• Consequences-
The outcome of the event has an impact on the
readers.
• Prominence-
Event involves well-known or important people.
• Conflict-
Event involves people or groups in disagreement.
• Emotions-
Event touches our feelings of love, hate, fear, horror,
sorrow, or pity.
• Progress-
Event reflects advances in science, technology,
medicine, economy.
WHAT MAKES NEWS?
Criteria for a newspaper story.
4. WHAT MAKES A GOOD
REPORTER?
A good reporter has:
• A nose for news - can seek out stories
that are worth writing about and sharing with
the general public.
• See implications -can see how a story
can indicate indirectly, imply, hint, or suggest
meaning that is relevant to the public.
• Asks good questions -can ask
questions that draw answers from the person
being interviewed or research the topic being
thoroughly using the 5 Ws and How
questions to get answers.
• Code of ethics -A good reporter uses a
code of ethics when investigating, writing,
and researching a story. They remain neutral
and reports only the facts that can be proven.
Uses the ABC’s of News:
Accurate Brief Clear
• Passionate-a good reporter is passionate
about their job and duties.
