Personal Information
Organization / Workplace
Greater Los Angeles Area United States
Occupation
Strategist | cmichaelshedd.com
Industry
Advertising / Marketing / PR
Website
http://CMichaelShedd.com
About
C Michael is a California Polytechnic State University, San Luis Obispo alumnus. He graduated Cum Laude with a Bachelor of Science in Graphic Communication, emphasizing in both management and graphics.
His career began as a visual designer working for brands like FIJI Water, Justin Winery and Firestone Walker Brewery. Yet, his passion for a deeper understanding of the minds of consumers and a desire to intimately know and solve business challenges drove him to pivot into brand management and strategy.
Today, Michael resides in Los Angeles, California where he has honed his craft of fostering impactful brands and providing radical businesses solutions working among some of the brightest ...
- Presentations
- Documents
- Infographics
Anatomy of a Cult Brand: How Leading Brands Build Fanatical Followings and Ludicrous Loyalty
Cult Collective
•
11 years ago
IPA's "The Long and the Short of It" - BrainJuicer synopsis
System1 Group
•
10 years ago
Levi's branding strategy
Vivek Tanna
•
7 years ago
What is UX?
David Carr
•
11 years ago
The Power Of Archetypes In Brand Creation
Bianca Cawthorne
•
14 years ago
What is Comms Planning?
Julian Cole
•
10 years ago
Brand Positioning Workshop
Beloved Brands Inc.
•
11 years ago
TRENDWATCHING 2017
sinnerschrader
•
7 years ago
Intro to Branding & Brand management - Elkottab
Muhammad Omar
•
9 years ago
Social Brands: The Future Of Marketing eBook by Simon Kemp
Simon Kemp
•
10 years ago
Douglas holt how to build an iconic brand
Superbrands Polska
•
11 years ago
T-Mobile: The Guided-by-Our-Customers Brand Book
Uwe Lucas
•
14 years ago
The 9 Criteria for Brand Essence (TM)
Kirk Phillips
•
14 years ago