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Here at Bulldog Drummond, we work with brands to identify and define values that help drive behavior and decision making across the organization. Instead of having a laundry list of things to do, it means creating a clear and purposeful set of reasons behind doing. As an individual, clarifying your values can be just as powerful for your personal life, giving meaning to what you choose to do and how you choose to do it. And as you enter another year, having a renewed connection to your values can also lead to real changes that stick with you well past Spring.
Ready to ditch the resolutions and get started on values? Use the exercise below to reflect on what’s important to you, and then start to organize into themes. From there, give each value a specific name that means something to you and will help inform your decisions and actions throughout the year. The more unique and personal the better.
Most importantly, make sure that your values:
Resonate with you personally
Support your purpose