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The 5 Curses That Cause Businesses To Fail

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If you look at the full spectrum of businesses - those getting ready to kick off, those with expansionist ambitions, but also the huge and prospering ones and, unfortunately, even those in decline, you will discover that the problems encountered, regardless of the scale or age of a particular business or sector, are repetitive. At the lowest common denominator, 5 types of curses seem to afflict businesses and the entrepreneurs.

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The 5 Curses That Cause Businesses To Fail

  1. 1. BUSINESS CURSES THE 5
  2. 2. B U S I N E S S C U R S E S 5 What they are and how to cure them
  3. 3. 01 T H E B R I L L I A N T I D E A C U R S E
  4. 4. We all want success. But too often we fall in love with an idea too early.
  5. 5. Take a step back, look at your idea from your customer perspective - is it really that brilliant? THE CURE www.rebelsagenda.com
  6. 6. 02T H E S A L E S C U R S E www.rebelsagenda.com
  7. 7. Business is NOT about selling. Selling is the outcome of your activities. If you are focusing on selling "any product to any client" you are putting yourself in position of a person who desperately wants to "PUSH" a product out of the door. www.rebelsagenda.com
  8. 8. Do not sell. Solve a problem! Bring a solution to problems your customers have, create value for them. They will buy from you, they will "PULL" the solution - your product. Focus on customer's PULL, not your PUSH. THE CURE www.rebelsagenda.com
  9. 9. A b u s i n e s s n o t e b o o k , t h a t i s s p e c i f i c a l l y d e s i g n e d f o r e n t r e p r e n e u r s a n d p r o f e s s i o n a l s . L e a r n M o r e H e r e T h e r e i s a t o o l t h a t c a n h e l p y o u r u n y o u r b u s i n e s s www.rebelsagenda.com
  10. 10. THE SCALE CURSE 03 www.rebelsagenda.com
  11. 11. This one is tricky. Beware. Fixing one customer's problem is not a good business yet. You need to fix one problem of many people. www.rebelsagenda.com
  12. 12. Your idea HAS TO BE SCALABLE. Identify the problem you want to fix and think - how many people are out there with the same problem? Does it make (business!) sense to fix it? Is it worth it? THE CURE www.rebelsagenda.com
  13. 13. THE ONE SIZE FITS ALL CURSE 04 www.rebelsagenda.com
  14. 14. Do not try to sell “everything to everyone”. www.rebelsagenda.com
  15. 15. Find a niche, be unique, adjust to certain customer segment, to one need. Not only will you became a specialist in your area but it will also be easier for you to do marketing (It is easier to understand and target one customer segment than many). THE CURE www.rebelsagenda.com
  16. 16. THE FUNDING CURSE 05 www.rebelsagenda.com
  17. 17. Really nasty curse. It usually comes along with all previous curses: you fall in love with an idea, start pushing, being "salesy", with no real solution to customers' problems and then you come up with another idea - get funding to save the day. www.rebelsagenda.com
  18. 18. Do not apply for funding until you have a real product-market fit and a proof that the product is scalable. THE CURE www.rebelsagenda.com
  19. 19. www.rebelsagenda.com GRAB YOUR BUSINESS BY THE BALLS ORGANIZE YOUR BUSINESS. BE EFFECTIVE.
  20. 20. www.rebelsagenda.com Read more
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If you look at the full spectrum of businesses - those getting ready to kick off, those with expansionist ambitions, but also the huge and prospering ones and, unfortunately, even those in decline, you will discover that the problems encountered, regardless of the scale or age of a particular business or sector, are repetitive. At the lowest common denominator, 5 types of curses seem to afflict businesses and the entrepreneurs.

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