12. BUSINESS MODEL
UPSELLING FREEMIUM LOANS
2022 Pitch Deck 12
Offer
Listing
Fees for
Businesses
(Fintech, &
other
consumer
brands)
Provide more
comprehensiv
e Merge
algorithm
2x savings on
premium vs.
free version
Analyze
payment
history &
provide
personalize
d loans thus
reducing
risk
13. CREATING THE $40 BILLION SOLUTION
202
2
JUN
E
JUL
Y
DEC
2022 Pitch Deck 13
MVP MVP
2.0
MERGE (FULL SUITE)
Seed Funding
5000 users 15000
users
OCTOBE
R
MVP
3.0
50000
users
14. MVP (JUNE)
NO CARD
INFORMATION
REQUIRED
Users do not need to
input their credit card
information except the
type of card they have
(E.g., American
Express Platinum Card,
Discover Student Card)
THE BEST CARD
BASED ON YOUR
MERCHANT
The Merge algorithm
inputs the offers of every
credit card for the
merchant and aligns the
cards in order of the
most profitable card for
payment
Pitch Deck 14
15. MVP (JULY)
SYNCING WITH
BANK
ECOSYSTEM
Users scan their credit cards or
sign in to their credit card
provider accounts which
automatically populates the
Merge app with their credit card
rewards information
Pitch Deck 15
16. MVP (OCTOBER)
Implement a Chrome/Safari
Extension that abstracts
user payment inputting and
automatically applies the
Merge algorithm to pay with
the most optimal credit card
Pitch Deck 16
17. SEED
FUNDING:
$500K
BURN RATE
$40K/Month x 12 Months + $20K Reserve
OVERSEAS DEVELOPMENT
$20K/Month: Hiring 6 overseas developers in
India
LOCAL PRODUCT
DEVELOPMENT
$20K/Month: two full-time developers &
logistics
20XX Pitch Deck 17