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Video marketing services seo
1. Video marketing services seo
In this file, we share with you all information that related to video
marketing services seo such as video marketing tips, video marketing
tools, video marketing sites.
If you need top free materials below, please visit:
videomarketingaz.com
· Top 21 tips for video marketing
· Top 31 sites to upload your videos
· Top free 7 tools for video marketing
I. Video marketing content for you!
SEO-PR offers a comprehensive list of online video marketing services.
With offices in San Francisco and Boston, the video marketing company
specializes in video SEO services, video production services, YouTube
marketing, and online video training courses. SEO-PR’s president, Greg
Jarboe, wrote the book, “YouTube and Video Marketing: An Hour a
Day,” and writes about video marketing for Search Engine Watch. SEO-PR
has the video experts to launch a successful YouTube campaign.
YouTube Marketing Strategies
· Key opinion leader identification — Mapping the key opinion
leaders in the YouTube community, video blogs, online media, and
social media.
Video marketing. Free pdf download examples Page 1
2. · Key opinion leader outreach — Reaching out to the key opinion
leaders in the YouTube community, video blogs, online media, and
social media.
· YouTube video promotion — Using YouTube Promoted Videos to
broadcast a brand across the YouTube ecosphere and drive views
to video assets.
· Marketing campaign measurement – Using YouTube Insight
statistics to measure views, discovery, demographics, community,
and subscribers.
· Outcome measurement — Using Google Analytics reports to
measure website traffic and marketing effectiveness as well as
advertising ROI.
Read more about SEO-PR’s approach to video marketing in Greg
Jarboe’s iMedia Connection article, “9 new rules for YouTube
marketing.” The rules are:
· YouTube marketing is the new video marketing.
· You can’t make it on YouTube alone.
· Great video content can come from anywhere.
· There is no premium video content, only popular video content.
· YouTube ads can be popular video content, too.
· Keep to a schedule and theme when publishing video content.
· Think about the next action and viewer engagement.
· Cross-platform promotion and the first 24 hours are huge.
· Don’t watch comments too closely, but obsess on Insights.
SEO-PR has launched successful YouTube campaigns in Canada, the
U.K., and the U.S. The video marketing company helped the SES
Video marketing. Free pdf download examples Page 2
3. Conference & Expo event series win the Best Use of Social Media
award at the first Conference Awards 2010. SEO-PR also helped Yell to
increase calls to its 118 24 7 directory enquiries service by an
unprecedented 70 percent in April 2009.
Video Production Services
SEO-PR’s video production services include:
· Marketing video production — Providing project ideas, conducting
interviews, and uploading videos.
· Videography services — Shooting, editing, titling, and encoding
video for the Internet.
· YouTube channel customization — Creating and customizing
YouTube channels, including Partner and brand channels.
Read more about SEO-PR’s approach to video production in Greg
Jarboe’s Search Engine Watch article, “Creating Online Video Content
that is Worth Watching,” and Grant Crowell’s interview of him for
ReelSEO entitled, “How To Make The Most Of Your YouTube Channel
– Part 1.”
Video SEO Services
SEO-PR’s video SEO services include:
· YouTube keyword research — Using the YouTube keyword tool
to find the best YouTube keywords for a video marketing
campaign.
Video marketing. Free pdf download examples Page 3
4. · YouTube video optimization — Using relevant and accurate tags,
titles and video descriptions to help videos be discovered in
YouTube search results and Related Videos.
Read more about SEO-PR’s approach to video SEO in Greg Jarboe’s
Search Engine Watch article, “YouTube Keyword Tool and Video
Optimization Techniques.”
Online Video Training Courses
SEO-PR offers YouTube and video marketing workshops and other
online video training courses, customized for the client’s needs. SEO-PR’s
co-founders, Greg Jarboe and Jamie O’Donnell, are faculty
members of Market Motive, which offers video and YouTube training
and certification courses. Jarboe is also a faculty member of the Rutgers
Center for Management Development, which offers a Mini-MBA
Program in Social Media Marketing.
II. Video marketing tips
#1: Take advantage of video’s
branding opportunities
For branding purposes, have your
company logo displayed
prominently somewhere on the
screen. You can do this at all
times, or during key times in your
video.
Video marketing. Free pdf download examples Page 4
5. In the image below, notice how the company logo is displayed in the
upper-left corner. You can display your logo throughout your video or
only at key times.
#2: Include your URL in your video
When you edit your video, take advantage of the different editing
features. One easy feature is to add a text box to your video. This is
where you can display your website address and it’s a great way to get
exposure.
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she
used a text box in her video to display key information, including her
website URL at the end of her video. Smart move!
#3: Make your title count
Just like a headline to a blog post, video titles can pull powerful traffic.
There are two main reasons why the title is so important. One, a great
title can instantly grab a viewer’s attention.
Two, when you use the appropriate keywords in your title, you are more
likely to show up on search engines when people are searching for your
topic. And remember Google owns YouTube, so there’s a story
connection between video and searching.
#4: Provide excellent content
Take some time to think about your ideal viewer. What do you know
that they’ll find valuable? What can you teach them? “How-to” videos
are extremely successful because not only do they offer great value to
your viewer, but also you’re able to showcase your knowledge and skill,
thus positioning yourself as an expert. This is key as you continue to
grow your brand
Video marketing. Free pdf download examples Page 5
6. #5: Always provide an HTML link
When you post on YouTube, you have the option to write a short
description of your video. Always start with the link you want to drive
your viewers to so you don’t miss this key opportunity.
Here’s a snapshot of the description boxes from one of my YouTube
videos. Notice the placement of my website URL (it’s the first thing
you want to put in the box!) and the keywords I used in my title as well
as the description.
#6: Go beyond YouTube
Most people post their videos on YouTube. In addition to this, make
sure to always embed your video on your own website. This will
increase the amount of time people spend on your website and help grow
a captive audience.
Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
Video marketing. Free pdf download examples Page 6
7. #5: Always provide an HTML link
When you post on YouTube, you have the option to write a short
description of your video. Always start with the link you want to drive
your viewers to so you don’t miss this key opportunity.
Here’s a snapshot of the description boxes from one of my YouTube
videos. Notice the placement of my website URL (it’s the first thing
you want to put in the box!) and the keywords I used in my title as well
as the description.
#6: Go beyond YouTube
Most people post their videos on YouTube. In addition to this, make
sure to always embed your video on your own website. This will
increase the amount of time people spend on your website and help grow
a captive audience.
Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
Video marketing. Free pdf download examples Page 6