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5 KEY THINGS I
LEARNED ABOUT
BUYING AND
SELLING
ECOMMERCE
WEBSITES
@benjaminboman_
from Greg Elfrink
from Empire
Flippers
@benjaminboman_
Use a 3-phase due
diligence process.
A quick checklist to knock out poor fit
prospects
A deep dive due-diligence checklist. Look
at P&L, GA, etc
Ask strategic questions, understand
performance, mistakes, and issues
1.
2.
3.
@benjaminboman_
Evaluate more
businesses than
you're used to.
This will help you get a feel for what is common
and unusual. When the time comes to deeply
investigate your target business, you'll have a
better feel of what to look out for.
@empireflippers
Develop a
3-person team to get
your time back.
A team of a marketer, customer service/logistics
person, and brand manager is the MVP lifestyle
eCommerce team and will help get your time
back.
@benjaminboman_
Don't downplay your
business flaws or
mistakes.
Knowing that you are weak in an area, say PPC,
can make you more attractive to buyers who
have access to these skill sets.
@benjaminboman_
A good operator
keeps 3 questions
front of mind.
What are we doing that can
be automated?
How can I apply processes to
this?
How can I better apply people?
1.
2.
3.
@benjaminboman_
Read the article or listen to
the podcast episode.


There's more

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Buying and Selling eCommerce Businesses Insights.pdf

  • 1. 5 KEY THINGS I LEARNED ABOUT BUYING AND SELLING ECOMMERCE WEBSITES @benjaminboman_
  • 2. from Greg Elfrink from Empire Flippers @benjaminboman_
  • 3. Use a 3-phase due diligence process. A quick checklist to knock out poor fit prospects A deep dive due-diligence checklist. Look at P&L, GA, etc Ask strategic questions, understand performance, mistakes, and issues 1. 2. 3. @benjaminboman_
  • 4. Evaluate more businesses than you're used to. This will help you get a feel for what is common and unusual. When the time comes to deeply investigate your target business, you'll have a better feel of what to look out for. @empireflippers
  • 5. Develop a 3-person team to get your time back. A team of a marketer, customer service/logistics person, and brand manager is the MVP lifestyle eCommerce team and will help get your time back. @benjaminboman_
  • 6. Don't downplay your business flaws or mistakes. Knowing that you are weak in an area, say PPC, can make you more attractive to buyers who have access to these skill sets. @benjaminboman_
  • 7. A good operator keeps 3 questions front of mind. What are we doing that can be automated? How can I apply processes to this? How can I better apply people? 1. 2. 3. @benjaminboman_
  • 8. Read the article or listen to the podcast episode. There's more