1. Audience Profile
Genre: Indie
For Music Promo Package

2. Age: 16 – 25 years
Gender: Male and Female
Education: Moderately educated
Occupation: Student or new to career (starting
out)
Annual Income: Low/Medium
Disposable Income: Low/Medium

3. Psychographics
Explorers: Seeking discovery
Strugglers: Seeking escape from their world
Hedonists: People who want to have a good
time
Demographics: D/E

4. Interests
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