RULES FOR CONTENT WRITING
Good quality content writing is a
vital component of your website.
It can add much value to your
digital presence and help you
convert your clients.
KEEP IT SIMPLE AND SHORT
USE STRONG WORDS
Keep your web text straightforward. To get your
point across you need to make it in as few words
Include words that pack a punch!!!
MAKE IT SEO FRIENDLY
Stay informal without resorting to an excess of
To maximize search engine hits, phrase your web
content to sound like a web search.
DON’T STUFF IT WITH KEYWORDS
USE PLAIN ENGLISH
If you stuff a lot of keywords into your copy you’ll
negatively impact the readability of your content.
Understand your audience and use the language
HYPERLINK TO YOUR SOURCES
KEEP IT SHORT FOR WEB CONTENT
When you reference from your blog content,
make sure you hyperlink back to it.
A five-line paragraph is great, but a three-line
paragraph is even better.
USE MATCHING IMAGES
KEEP YOUR READERS HAPPY
Web content works best in conjunction with the
visual elements on the page.
Know your audience and sew your content
according to what they need to read and think
“Content is King”, and this is rightly so.
Without quality content, your website
would be a void with much left to be
Presented By: ARISTA INFOTECH