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A comparative analysis of the
Czech Republic and Ukraine
A presentation by East To West Marketing Inc.
Real Patients,
Real Patience
Thursday, 9 June, 16
UkraineCzech Republic
Brief Country Stats
Thursday, 9 June, 16
603,628 square km
Kyiv
Russia, Belarus, Slovakia,
Hungary, Romania, Moldova,
Black Sea and Sea of Azov
1991 from USSR
UkraineCzech Republic
78,866 square km
Prague
Poland, Germany, Austria,
and Slovakia
1990 from Czechoslovakia
Total Area
Capital City
Neighbours
Independence
Brief Country Stats
Thursday, 9 June, 16
Brief Country Stats
UkraineCzech Republic
Thursday, 9 June, 16
€126.8 billion/yr
45.6 million
63 male, 74 female
Ukrainian
Hryvnia
€ 1 = UAH 10.6
€218.6 billion/yr
10.5 million
74 male, 80 female
Czech
Czech Koruna
€ 1 = CZK 19
GDP
Population
Life Expectancy
Official Language
Currency
Currency Value
Brief Country Stats
UkraineCzech Republic
Thursday, 9 June, 16
Czech Republic
Healthcare Structure
Thursday, 9 June, 16
Czech Republic
Healthcare Structure
Thursday, 9 June, 16
Ukraine
Healthcare Structure
Thursday, 9 June, 16
Quick Healthcare Facts
UkraineCzech Republic
Thursday, 9 June, 16
‣ Public/Private system
‣ Tax supported
‣ Reforms target primary care
‣ Complex insurance, covers dental
and contraception in addition to
physicians
‣ Free basic coverage, but specialized
equipment and other costs extra
‣ 87% of hospital costs paid by
patients
‣ No health reforms in 20 years,
reforms promised for 2014
‣ Great reliance on hospitals instead
of primary providers
Quick Healthcare Facts
UkraineCzech Republic
Thursday, 9 June, 16
Quick Healthcare Facts
UkraineCzech Republic
Thursday, 9 June, 16
‣ April 2012 will bring drug coverage
reform
‣ New funding for Western European
drugs
‣ Achieved near-universal healthcare.
Citizens, workers and visitors
covered
‣ Insufficient financing segregates
population by income and location
‣ About 1% of population on private
health insurance
‣ 80% of medical services consumed
by top 20% of earners
‣ 18.5% do not have any access to
medical care
Quick Healthcare Facts
UkraineCzech Republic
Thursday, 9 June, 16
Insurance and Co-Payments
UkraineCzech Republic
Thursday, 9 June, 16
‣ 199 hospitals
‣ 176 health institutes (psychiatric
treatment, etc)
‣ 51 medical spas
- Full/partial/no coverage for spas,
depending on insurance plan
‣ Of all hospitals, 45% are local, 45%
are regional
‣ Private insurance provides quality
care to those who can afford it
‣ Low private insurance penetration
due to:
- lack of affordability
- lack of trust in the private
system
Insurance and Co-Payments
UkraineCzech Republic
Thursday, 9 June, 16
Czech Republic
Hospital Statistics
Thursday, 9 June, 16
Czech Republic
‣ Regional & Central Hospitals:
- account for 1,000 beds
- serve as centres for teaching/
training
- provide full range of services
- owned by the Ministry of Health
‣ A few small hospitals are privately
owned
‣ Hospitals increasingly run by managers
and economists
- previously run by senior
physicians
The “Na Homolce” hospital in Prague
Hospital Statistics
Thursday, 9 June, 16
Ukraine
Hospital Statistics
Thursday, 9 June, 16
‣ 3,258 hospitals (2001)
‣ Approximately 466,000 beds (2001)
‣ Lack of patient associations
‣ Largest private health fund dedicated
to HIV/AIDS
Ukraine
The “Oleksandrivs’ka” hospital in Kyiv
Hospital Statistics
Thursday, 9 June, 16
UkraineCzech Republic
Current Healthcare Challenges
Thursday, 9 June, 16
UkraineCzech Republic
1,264 cases overall
8.4 cases per 100,000 ppl
5 cases per 100,000 ppl
Health insurance seen as a tax
4% of Czechs experienced
bribery over a medical
examination
Average: €1,700 per month
Private pays double public
HIV/AIDS
Tuberculosis
Maternal Mortality
Financial
Corruption
Doctor Wages
1% prevalence, highest in Europe
41.8 cases per 100,000 ppl
5.5 cases per 100,000 ppl
87% of hospital costs covered by
patients
Bribery very prevalent
Average: €230 per month
Current Healthcare Challenges
Thursday, 9 June, 16
Ukraine
Current Healthcare Challenges
Thursday, 9 June, 16
Ukraine
‣ “Chernobyl Disaster” aftermath felt
very strongly
- Worst nuclear disaster of all
time
- Occurred in 1986
- Cancer rates in Ukraine 3 times
average
- Over 9 million people affected
by the disaster
- Newborn defects highest in
the world
- Effects will be felt for
thousands of generations
Current Healthcare Challenges
Thursday, 9 June, 16
Current Healthcare Challenges
UkraineCzech Republic
Thursday, 9 June, 16
‣ Healthcare is guaranteed by the
constitution, but lack of funding results
in lack of care for those unable to pay
- “Sink or Swim” system based on
income
‣ Extremely low wages limit staff’s
professional development
‣ Lack of university funding result in
shortage of qualified new staff
‣ A patient cannot know if:
- the service/procedure they are
receiving is properly priced
- cost and necessity information
is reliable
- non-performed procedures/
non-supplied drugs are billed
to their insurer
Current Healthcare Challenges
UkraineCzech Republic
Thursday, 9 June, 16
Getting Treated
UkraineCzech Republic
Thursday, 9 June, 16
‣ PHPs in regional policlinics
prescribe drugs, treat acute illnesses,
and in some cases provide patient
education
- All paperwork done by hand
‣ Prescriptions not needed for
pharmaceutical drugs
‣ Outpatient care provided by
primary care physicians or
specialists
‣ Specialist visits allowed without GP
referrals
‣ Physicians cannot refuse treatment
for essential or urgent care
‣ Publicly billed care must be
registered with a primary care
physician
Getting Treated
UkraineCzech Republic
Thursday, 9 June, 16
Ukraine
Patients and the Internet
Czech Republic
Thursday, 9 June, 16
‣ Prague Declaration created to
comply with EU’s goal of adopting
information technology in
healthcare
‣ E-Health documentation to replace
paperwork
‣ Electronic prescriptions to replace
paper for drugs
‣ Consolidation of ministry
information in e-databases
‣ Technology is hoped to improve:
- public awareness of the health
service system
- enable active involvement of
the patient
- to improve the quality, and
ability of education
Ukraine
Internet market
penetration too low
and expensive for
realistic IT
modernization
Patients and the Internet
Czech Republic
Thursday, 9 June, 16
Trivia Question 1
Thursday, 9 June, 16
The capital of Czech Republic is situated by a river.
Which one?
Trivia Question 1
Thursday, 9 June, 16
Answer 1
Thursday, 9 June, 16
The Vltava River
Answer 1
Thursday, 9 June, 16
Trivia Question 2
Thursday, 9 June, 16
What was Czech Republic called 25 years ago?
Trivia Question 2
Thursday, 9 June, 16
Answer 2
Thursday, 9 June, 16
Czechoslovakia
Answer 2
Thursday, 9 June, 16
Trivia Question 3
Thursday, 9 June, 16
The capital of Ukraine is situated by a river.
Which one?
Trivia Question 3
Thursday, 9 June, 16
Answer 3
Thursday, 9 June, 16
The Dnieper River
Answer 3
Thursday, 9 June, 16
Trivia Question 4
Thursday, 9 June, 16
If you plan to run a study in Ukraine,
which languages can you use?
Trivia Question 4
Thursday, 9 June, 16
Answer 4
Thursday, 9 June, 16
Ukrainian, Russian
Answer 4
Thursday, 9 June, 16
Trivia Question 5
Thursday, 9 June, 16
Trivia Question 5
All of the former Soviet block countries and most of
the East European countries used a system that was
providing more in-patient care, with a higher
emphasis on building the empire of hospital beds. A
typical hospitalization period in both CR and UKR
was 14-21 days. As opposed to the Bissmark
Healthcare System, what is this one called?
Thursday, 9 June, 16
Answer 5
Thursday, 9 June, 16
Answer 5
The Semashko Model
Nikolay Semashko was a Russian Commissar of Public
Health from 1918 to 1930, and a friend of Lenin.
He was one of the organizers of the healthcare:
centralized, integrated, hierarchically organized, and
wholly financed from general government revenues.
This system was used in all republics of the former
Soviet Union, and in all countries of East European
socialist block.
Thursday, 9 June, 16
Trivia Question 6
Thursday, 9 June, 16
Which of the two countries — Czech
Republic or Ukraine — changed from Latin
alphabet to Cyrillic for a brief period of time,
and then settled back to Latin?
Trivia Question 6
Thursday, 9 June, 16
Answer 6
Thursday, 9 June, 16
Czech Republic
Answer 6
Thursday, 9 June, 16
Trivia Question 7
Thursday, 9 June, 16
Which country is a more popular medical
tourism destination for patients from
Western Europe, Czech Republic or Ukraine?
Trivia Question 7
Thursday, 9 June, 16
Answer 7
Thursday, 9 June, 16
Czech Republic
Answer 7
Thursday, 9 June, 16
Researcher’s Notes
UkraineCzech Republic
Thursday, 9 June, 16
Kyiv
3 facilities in Kyiv
Kharkiv,
Dnipropetrovsk,
Odessa, Donetsk, Lviv
Prague
2 facilities in Prague
Brno, Ostrava, Liberec,
Plzen, Kladno
Best facilities
are located in
Focus Vision
Web Streaming
Available
Best Cities for
Doing Research
Researcher’s Notes
UkraineCzech Republic
Thursday, 9 June, 16
Researcher’s Notes
Thursday, 9 June, 16
Sample
‣ Low role of GPs in prescribing
‣ High role of pharmacists: can change prescription or sell any other drug
‣ Low role of nurses: mostly in charge of cleaning services
or organizing records
‣ Technical engineers are Lab directors are suspicious about market
research studies and rarely participate
Recruitment
‣ When interviewing specialists, do not tell them who else is participating
or they may quit if they know that SOMEONE they do not like TAKES
PART in your research
Researcher’s Notes
Thursday, 9 June, 16
Researcher’s Notes (continued)
Thursday, 9 June, 16
Methodologies that work
‣ CL,TDI, F2F, On-line questionnaires self completion,
ethnography research
‣ with physicians, pharmacists and patients
Methodologies that are difficult
‣ Diary studies/chart info collection (personal connections with physicians)
‣ Interviews with KOLs and MOH officials, Payor - TDI preferred
‣ Web-assisted telephone interviews
‣ Creative studies are not understood very well
‣ Physicians would be reluctant to play role games
‣ Mixing of senior and younger physicians is not always recommended
Researcher’s Notes (continued)
Thursday, 9 June, 16
EAST TO WEST MARKETING INC.
580, 101–1001 West Broadway
Vancouver, BC V6H 4E4, Canada
T +1 604 461 6651
F +1 604 461 6650
annavagramova@gmail.com
www.east-to-west.net
Thursday, 9 June, 16

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Czech Republic vs Ukraine Healthcare Comparison

  • 1. A comparative analysis of the Czech Republic and Ukraine A presentation by East To West Marketing Inc. Real Patients, Real Patience Thursday, 9 June, 16
  • 2. UkraineCzech Republic Brief Country Stats Thursday, 9 June, 16
  • 3. 603,628 square km Kyiv Russia, Belarus, Slovakia, Hungary, Romania, Moldova, Black Sea and Sea of Azov 1991 from USSR UkraineCzech Republic 78,866 square km Prague Poland, Germany, Austria, and Slovakia 1990 from Czechoslovakia Total Area Capital City Neighbours Independence Brief Country Stats Thursday, 9 June, 16
  • 4. Brief Country Stats UkraineCzech Republic Thursday, 9 June, 16
  • 5. €126.8 billion/yr 45.6 million 63 male, 74 female Ukrainian Hryvnia € 1 = UAH 10.6 €218.6 billion/yr 10.5 million 74 male, 80 female Czech Czech Koruna € 1 = CZK 19 GDP Population Life Expectancy Official Language Currency Currency Value Brief Country Stats UkraineCzech Republic Thursday, 9 June, 16
  • 9. Quick Healthcare Facts UkraineCzech Republic Thursday, 9 June, 16
  • 10. ‣ Public/Private system ‣ Tax supported ‣ Reforms target primary care ‣ Complex insurance, covers dental and contraception in addition to physicians ‣ Free basic coverage, but specialized equipment and other costs extra ‣ 87% of hospital costs paid by patients ‣ No health reforms in 20 years, reforms promised for 2014 ‣ Great reliance on hospitals instead of primary providers Quick Healthcare Facts UkraineCzech Republic Thursday, 9 June, 16
  • 11. Quick Healthcare Facts UkraineCzech Republic Thursday, 9 June, 16
  • 12. ‣ April 2012 will bring drug coverage reform ‣ New funding for Western European drugs ‣ Achieved near-universal healthcare. Citizens, workers and visitors covered ‣ Insufficient financing segregates population by income and location ‣ About 1% of population on private health insurance ‣ 80% of medical services consumed by top 20% of earners ‣ 18.5% do not have any access to medical care Quick Healthcare Facts UkraineCzech Republic Thursday, 9 June, 16
  • 13. Insurance and Co-Payments UkraineCzech Republic Thursday, 9 June, 16
  • 14. ‣ 199 hospitals ‣ 176 health institutes (psychiatric treatment, etc) ‣ 51 medical spas - Full/partial/no coverage for spas, depending on insurance plan ‣ Of all hospitals, 45% are local, 45% are regional ‣ Private insurance provides quality care to those who can afford it ‣ Low private insurance penetration due to: - lack of affordability - lack of trust in the private system Insurance and Co-Payments UkraineCzech Republic Thursday, 9 June, 16
  • 16. Czech Republic ‣ Regional & Central Hospitals: - account for 1,000 beds - serve as centres for teaching/ training - provide full range of services - owned by the Ministry of Health ‣ A few small hospitals are privately owned ‣ Hospitals increasingly run by managers and economists - previously run by senior physicians The “Na Homolce” hospital in Prague Hospital Statistics Thursday, 9 June, 16
  • 18. ‣ 3,258 hospitals (2001) ‣ Approximately 466,000 beds (2001) ‣ Lack of patient associations ‣ Largest private health fund dedicated to HIV/AIDS Ukraine The “Oleksandrivs’ka” hospital in Kyiv Hospital Statistics Thursday, 9 June, 16
  • 19. UkraineCzech Republic Current Healthcare Challenges Thursday, 9 June, 16
  • 20. UkraineCzech Republic 1,264 cases overall 8.4 cases per 100,000 ppl 5 cases per 100,000 ppl Health insurance seen as a tax 4% of Czechs experienced bribery over a medical examination Average: €1,700 per month Private pays double public HIV/AIDS Tuberculosis Maternal Mortality Financial Corruption Doctor Wages 1% prevalence, highest in Europe 41.8 cases per 100,000 ppl 5.5 cases per 100,000 ppl 87% of hospital costs covered by patients Bribery very prevalent Average: €230 per month Current Healthcare Challenges Thursday, 9 June, 16
  • 22. Ukraine ‣ “Chernobyl Disaster” aftermath felt very strongly - Worst nuclear disaster of all time - Occurred in 1986 - Cancer rates in Ukraine 3 times average - Over 9 million people affected by the disaster - Newborn defects highest in the world - Effects will be felt for thousands of generations Current Healthcare Challenges Thursday, 9 June, 16
  • 23. Current Healthcare Challenges UkraineCzech Republic Thursday, 9 June, 16
  • 24. ‣ Healthcare is guaranteed by the constitution, but lack of funding results in lack of care for those unable to pay - “Sink or Swim” system based on income ‣ Extremely low wages limit staff’s professional development ‣ Lack of university funding result in shortage of qualified new staff ‣ A patient cannot know if: - the service/procedure they are receiving is properly priced - cost and necessity information is reliable - non-performed procedures/ non-supplied drugs are billed to their insurer Current Healthcare Challenges UkraineCzech Republic Thursday, 9 June, 16
  • 26. ‣ PHPs in regional policlinics prescribe drugs, treat acute illnesses, and in some cases provide patient education - All paperwork done by hand ‣ Prescriptions not needed for pharmaceutical drugs ‣ Outpatient care provided by primary care physicians or specialists ‣ Specialist visits allowed without GP referrals ‣ Physicians cannot refuse treatment for essential or urgent care ‣ Publicly billed care must be registered with a primary care physician Getting Treated UkraineCzech Republic Thursday, 9 June, 16
  • 27. Ukraine Patients and the Internet Czech Republic Thursday, 9 June, 16
  • 28. ‣ Prague Declaration created to comply with EU’s goal of adopting information technology in healthcare ‣ E-Health documentation to replace paperwork ‣ Electronic prescriptions to replace paper for drugs ‣ Consolidation of ministry information in e-databases ‣ Technology is hoped to improve: - public awareness of the health service system - enable active involvement of the patient - to improve the quality, and ability of education Ukraine Internet market penetration too low and expensive for realistic IT modernization Patients and the Internet Czech Republic Thursday, 9 June, 16
  • 30. The capital of Czech Republic is situated by a river. Which one? Trivia Question 1 Thursday, 9 June, 16
  • 32. The Vltava River Answer 1 Thursday, 9 June, 16
  • 34. What was Czech Republic called 25 years ago? Trivia Question 2 Thursday, 9 June, 16
  • 38. The capital of Ukraine is situated by a river. Which one? Trivia Question 3 Thursday, 9 June, 16
  • 40. The Dnieper River Answer 3 Thursday, 9 June, 16
  • 42. If you plan to run a study in Ukraine, which languages can you use? Trivia Question 4 Thursday, 9 June, 16
  • 46. Trivia Question 5 All of the former Soviet block countries and most of the East European countries used a system that was providing more in-patient care, with a higher emphasis on building the empire of hospital beds. A typical hospitalization period in both CR and UKR was 14-21 days. As opposed to the Bissmark Healthcare System, what is this one called? Thursday, 9 June, 16
  • 48. Answer 5 The Semashko Model Nikolay Semashko was a Russian Commissar of Public Health from 1918 to 1930, and a friend of Lenin. He was one of the organizers of the healthcare: centralized, integrated, hierarchically organized, and wholly financed from general government revenues. This system was used in all republics of the former Soviet Union, and in all countries of East European socialist block. Thursday, 9 June, 16
  • 50. Which of the two countries — Czech Republic or Ukraine — changed from Latin alphabet to Cyrillic for a brief period of time, and then settled back to Latin? Trivia Question 6 Thursday, 9 June, 16
  • 54. Which country is a more popular medical tourism destination for patients from Western Europe, Czech Republic or Ukraine? Trivia Question 7 Thursday, 9 June, 16
  • 58. Kyiv 3 facilities in Kyiv Kharkiv, Dnipropetrovsk, Odessa, Donetsk, Lviv Prague 2 facilities in Prague Brno, Ostrava, Liberec, Plzen, Kladno Best facilities are located in Focus Vision Web Streaming Available Best Cities for Doing Research Researcher’s Notes UkraineCzech Republic Thursday, 9 June, 16
  • 60. Sample ‣ Low role of GPs in prescribing ‣ High role of pharmacists: can change prescription or sell any other drug ‣ Low role of nurses: mostly in charge of cleaning services or organizing records ‣ Technical engineers are Lab directors are suspicious about market research studies and rarely participate Recruitment ‣ When interviewing specialists, do not tell them who else is participating or they may quit if they know that SOMEONE they do not like TAKES PART in your research Researcher’s Notes Thursday, 9 June, 16
  • 62. Methodologies that work ‣ CL,TDI, F2F, On-line questionnaires self completion, ethnography research ‣ with physicians, pharmacists and patients Methodologies that are difficult ‣ Diary studies/chart info collection (personal connections with physicians) ‣ Interviews with KOLs and MOH officials, Payor - TDI preferred ‣ Web-assisted telephone interviews ‣ Creative studies are not understood very well ‣ Physicians would be reluctant to play role games ‣ Mixing of senior and younger physicians is not always recommended Researcher’s Notes (continued) Thursday, 9 June, 16
  • 63. EAST TO WEST MARKETING INC. 580, 101–1001 West Broadway Vancouver, BC V6H 4E4, Canada T +1 604 461 6651 F +1 604 461 6650 annavagramova@gmail.com www.east-to-west.net Thursday, 9 June, 16