FA27

1. Anna Tamura Digital Design
Assignment 4
Designing a logo in Illustrator,
applied as “wearable promotion”

2. Anna Tamura Digital Design
Rectangle Tool

3. Anna Tamura Digital Design
Fill Color and Stroke Color

4. Anna Tamura Digital Design
Selection Tool

5. Anna Tamura Digital Design
Direct Selection Tool

6. Anna Tamura Digital Design
Eraser Tool

7. Anna Tamura Digital Design
Line Tool

8. Anna Tamura Digital Design
Text Tool and Text on a Path
Anna
Anna

9. Anna Tamura Digital Design
Blob Brush Tool

10. Anna Tamura Digital Design
Image Trace Tool

11. Anna Tamura Digital Design
Curvature Tool

12. Anna Tamura Digital Design
Add Anchor Point Tool

13. Anna Tamura Digital Design
Effect: Round the Corner

14. Anna Tamura Digital Design
Effect: 3D - Extrude and Bevel

15. Anna Tamura Digital Design
Effect: Stylize - Outer Glow

16. Anna Tamura Digital Design
Invert Colors

17. Anna Tamura Digital Design
Effect: Warp - Twist

18. Anna Tamura Digital Design
Live Bucket Tool

19. Anna Tamura Digital Design
Words to Create Organizational Name
WeChat
Wikipedia
Reddit
Disability
Representation
Antidiscrimination

20. Anna Tamura Digital Design
Created Organizational Name
Disability + Chat = disabilichat
New name sounds hip whilst keeping topic
obvious; suggests a conversational platform for
disabled community

21. Anna Tamura Digital Design
Reference Images

22. Anna Tamura Digital Design
Logo Sketches

23. Anna Tamura Digital Design
Logo, Version 1
• Too many elements
• Not inclusive enough as it
paints disabled people
under one image of
wheelchair

24. Anna Tamura Digital Design
Logo, Version 2
• More inclusive than last
• But too minimalist and
unremarkable /
unimpressionable

25. Anna Tamura Digital Design
Final Logo
• Scribbled element to
represent disability
whilst still being inclusive
of disabled people who
don’t “look disabled”
• Speaking into the world
• Not too minimalist and
not too much

26. Anna Tamura Digital Design
Logo with Color
• Yellow represents the
color of friendship
• Blue represents the color
of peace
• No effects on colors
make it visually friendly
to those on spectrum

27. Anna Tamura Digital Design
Logo with Typography
• Used Tahoma font
because it is dyslexia
friendly

28. Anna Tamura Digital Design
Front of T-Shirt

29. Anna Tamura Digital Design
Back of T-Shirt