1. Patient’s Wallet
Smart contracts
Digitize communication
Visibility & control
Consent
Machine Learning / AI
Buy & sell insights
Incentives/ economic agents
Autonomous Agents
New business models
New wellness apps
SSI
Identity
NFT
Access
NFT
Consent
Heath
Token
Payment
Heath
Token
Incentive
Consultant
Health
records
MedicalIoT
Identity (e.g., MRI)
Test results
Pharma
Health
insights
Public
Passport
Driving license
NHS ID etc.
GP
Health
records
Innovator
Wellness services
Payer
Insurer/Gov.
Valuetransfer
Data
2. Source, Andy Martin
Research
Distribution /
Wellness
DeFi Marketplace
Servicelayer replaces commercial
banks to createcredit
Smartcontract
DAO aggregates (small)
investorsFiat on/offramp
App
Join ClinicalTrial
App
Buy Service
Clinicaltrial
Diagnose&
monitor
App
Buy / Sell Data
Health
Token $
$
Service fees
NFT value NFT value
DAO is automated “shareholders meeting” for a
networked business
Key Tokens 2
7-Jun-22
3. Every company was able to digitise their data
on the worldwide web
Web 1
Web 2 Oligarchy of platforms monetises the
unsuspecting consumer with “free services”
Web 3 User digitizes their value in a new digital
economy using smart contracts and tokens
4. Source, Andy Martin
Interoperability depends on 3 Governance levels
4
Governance
Apps.
•Trading
•Regulation
•Payments
•Global trade
•Trade finance
•Provenance
•Patient ID
•Clinical trials
•Supply chain
Business
networks
DAO
Wallet Access
Internet
of ledgers
$ X-chain
+
+
Finance
Supply chain
Health
NFT Value
Utility
SSI Security
7-Jun-22
5. Source, Andy Martin
Collateral
Earn
= + + +
+
Asset
NFT
Value
Utility
User
SSI
Community
DAO
Funding
DeFi
Trade
$
Govern
Virtual
economy
The DAO Tokenomics Equation
7-Jun-22
6. Source, Andy Martin
The DAO Tokenomics Equation
6
Key: † Regulated in the “As Is” world
Collateral
• Yield
• Rent
Community
• Innovators
• Users
Earn
• Creativity
• Behaviour
Value
• Access
• Incentive
= + + +
+
Asset
• Derivative
• AI-generated
Funding
• Gamified
• Composable
User
• Anon.
• KYC†
Govern
• Marketplace
• Library
NFT Utility
SSI DAO
DeFi
$
… or real-world
abstraction†
Digitally
native
Virtual
economy
Trade
• Buy-sell
• Lend-borrow
Govern
• Marketplace
• Library
7-Jun-22
7. Source, Andy Martin
DAO’s Business model has 3 parts
• Economic model, incentives,
disincentives& behaviour
changes
• Governance model, how
decisionsare made on-chain via
tokens & voting or off-chain &
guiding principlesof fair,
democratic & open
• Commercialmodel, of
monetisation & fees
Business model
Providers
Benefits
Incentive
Behaviours
Openness
Commercial
Co-opetition
Govern
Decentralise
Monetise
Funding
Democracy
Token
liquidity
7
7-Jun-22