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IAC/INTERACTIVE CORP.
CUSTOM ADVERTISING SOLUTIONS
23
Ford Edge Launch with Expedia
Custom integration with Expedia for the launch of Ford EDGE. The
concept provided Expedia bookers to get an ‘EDGE’ on their package
with courtesy activities sponsored by Ford EDGE.
24
Saab Carpool on Evite
Unique integration with Evite.com for a Saab awareness campaign.
The program was centered around carpooling functionality that was
built exclusively for Saab on Evite. The functionality allowed attendees
of an event to plan their carpool to the event and map directions.
25

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IAC portfolio

  • 2. Ford Edge Launch with Expedia Custom integration with Expedia for the launch of Ford EDGE. The concept provided Expedia bookers to get an ‘EDGE’ on their package with courtesy activities sponsored by Ford EDGE. 24
  • 3. Saab Carpool on Evite Unique integration with Evite.com for a Saab awareness campaign. The program was centered around carpooling functionality that was built exclusively for Saab on Evite. The functionality allowed attendees of an event to plan their carpool to the event and map directions. 25