Alberto Cipolla (eMBA)

Milan Area, Italy Italy

Head of Customer Lifecycle Marketing Acquisition - Global at RS Components

Logistics / Supply Chain

• Sales and Marketing professional grown through different Sales and Marketing B2B roles. Currently in the senior leadership team of the marketing function for EMEA and APAC I am accountable for the delivery of strategic projects designed to achieve awareness in specific markets, increase the customer base and the turnover coming from newly acquired clients. • Knowledge, understanding and usage of the digital business and related IT tools achieved through a strong combination of literature (MBA & Economics degree) merged with hands on different sales & marketing projects with a sturdy focus in delivering online sales (eProcurement projects, eMail marketing, SEO, SEM). • International