1. Mastering Emerging Markets
Agnès Canonica, CMP, CMM
01Mar13

3. RUSSIA

4. RUSSIA
• Spans over 8 time zones!
• Language barriers
• Visas
• Logistics support
• Cultural expectations
• February 2014 – Winter Olympics in Sochi

5. RUSSIA

6. White nights in St. Petersburg

7. St Petersburg
• 342 bridges throughout the city
• Sits on the shore of the Baltic City
• Population: 5 M (Oct 2012)
• Home of the hermitage Museum
• White nights: May - July

8. MDE in St. Petersburg
Victoria, Yulia, Evgeniya, Lilia, Dina

9. ASIA
• Very large & diverse continent
• Many languages
• Japan, South Korea, Malaysia, Indonesia
& Singapore in forefront of medical trials &
innovation – mature regulatory landscape
• GCP is country specific

10. Singapore

11. Marina Bay Sands Hotel

12. CHINA
• Mandarin & Cantonese
• Chinese New Year
• Challenges with clinical trials

14. BRAZIL
The entire planet will be watching:
June 2013 – Confederations Cup
July 2013 – World Youth Day
June 2014 – World Cup
August 2016 – Summer Olympics

15. Centro de Operações Rio
http://www.centrodeoperacoes.rio.gov.br/

16. Regulations & Compliance
• CONEP:
http://www.conselho.saude.gov.br/Web_comissoes/conep/index.html
• ANVISA:
http://anvisa.gov.br/eng/index.htm

17. A Few Last Words…
“It is not the strongest of the species that
survives, nor the most intelligent that survives.
It is the one that is the most adaptable to
change.”
- Charles Darwin

18. So don’t be left out in the cold

19. Contact info:
Agnès Canonica, CMP, CMM
General Manager - Americas
E-mail: agnes.canonica@md-events.com
Phone: (610) 825-2660