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Several years ago, it was super easy to put together a good list of subscribers fast. Most likely because electronic messaging was a new thing still to most people, so they easily offered their email address in return for a cheap report and regular updates
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Discover the single biggest mistake people make when starting list building
1. Discover the single biggest mistake people make when starting list
building
Several years ago, it was super easy to put together a good list of subscribers
fast. Most likely because electronic messaging was a new thing still to most
people, so they easily offered their email address in return for a cheap report
and regular updates.
That’s not how it is nowadays.
A big problem is, there are still information documents that demonstrate list-
building strategies from that are outdated now. Even a few new documents
triumph this rehashed garbage, simply because the product creator hasn’t built
a subscriber list in the last decade.
This is why list builders today are producing a large quantity of problems for
themselves. And one of the biggest mistakes they’re making is to offer more
outdated information in exchange for contact details.
The name “lead magnet” should be your first reason that you can’t offer a load
of rubbish. This isn’t the time to be satisfied with some RR offering that hasn’t
been of any real use ever.
Forget about using that resell rights report that was discredited long ago. And
don’t even think about offering something value-less just because you’re giving
it away for free.
Be sure of this, if you offer any of these daft things then you’ll be the one
looking at tiny double-digit subscriber quantities while wishing about five and
six-figure lists.
So, let me tell you the whole truth about creating a lead magnet that really
pulls in precisely targeted subscribers and gets them eager to join your
subscribers list (and see your offers).
Take a gander at these few ideas...
Tip 1: Give Email Opt-Ins What They Want
Don’t guess what your target market wants. Instead, put your shoulder to the
wheel and do some market research.
2. A good method to do this is to go to websites like Amazon.com and
Clickbank.com, check out what’s selling like mad in your marketplace, and then
create something almost identical to offer to your prospects. It’s a reasonable
guess if your market is already offering money to grab a specific type of book –
such as a power-lifting book or a graphics editing guide, for example — then
they’ll snap it up when you offer it in exchange for their email.
Tip 2: Produce Something People Will Refer To More Than Once
The more often an opt-in uses your lead magnet product, the more they’ll take
notice of your face, affiliate links and calls to action. This is the value of why
you’ll want to produce a resource or tool that they’ll use frequently. Examples
include:
• Useful equipment list.
• A noddy guide.
• An app or another piece of software.
So maybe you had an ebook in mind. No problem. Just be sure this document
or report has included something people will refer to often. For example, if it’s
a weight loss report, then you might include meal plans and recipes.
Next tip…
Tip 3: Give It Value
The 1st tip was to make your product desirable. Now, this final tip is to be sure
your offer is perceived as being valuable also. Consider it as something that
you should be able to happily charge money for — $17, $27, $97 or more.
As you can imagine, a lot of list builders make the mistake of using a low-value
product as an ethical bribe. They think that since they’re giving it away, then
the ebook itself shouldn’t be worth much. You must do just the opposite.
Make the product desirable and astonish your new sign-ups. Show them that
your free offers that are even better than what others are selling. This not only
boosts your opt-in rate, it will raise your funnel conversion rate too as
subscribers rush to buy what you’re selling.
3. Last Word…
A quality giveaway needs to live up to its name so that it attracts opt-ins. But
your ethical bribe also needs to be working hard for you to convert these
subscribers to grab their credit cards. If you use the tips above, you’ll be well
on your way to creating free products that builds massive lists.
Of course, what you’ve learned so far is just the tip of the list-building iceberg.
If you want to know what the best email marketers in the world do to build
big, responsive lists, then you’re going to want to look into our E-Marketers
Club. Check it out right now so that you too can discover these list building
secrets for yourself.
Thank you for reading this info-doc.
You can get more information about affiliate marketing, email marketing and
list building at:
https://StevenLucasMarketing.com
https://sloby.com
https://discover-im.com