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2. Mobile Marketing
Mobile marketing is a process that involves
usage of mobile platforms such as smart
phones, tablets and cellular phones as a medium
to reach customers.
5. India mobile market grew by 24 percent in Q1 2013: IDC
Over 771 million mobile phone users in India
More than three-quarters (77%) of mobile users
use their smart-phones and tablets for searching
and social networking
79% of small businesses feel that mobile
websites boost customer engagement