Wise Earth Technology has a complete information communication system for disaster communications. The $150 CrisisCommunicator takes care of most aspects of disaster communication; please see the slideshow for more details.
9. The CrisisCommunicator
• Who is it for?
▫ Disaster Response Teams
▫ Communities
▫ Response Coordinators
▫ Communication Operators
• What is it?
▫ iPad-like rugged device
▫ Creates Emergency Digital
Communication Network
▫ Disaster Management Communication
Information System (DMCIS)
▫ Solution when phones are down or
overloaded
▫ GPS-enabled for location awareness
▫ Like Enterprise Resource Management,
for a disaster Artist’s Impression
10. OUR Technology
Is
Easy and Reliable!
• Zero-Config Turnkey
Network
• Local copy of DB
• APRS for data exchange
• Sahana based DMCIS*
• Touchscreen data input
• Long Battery Life, and
versatile charging options
▫ Handcrank, solar panel, car
battery, etc.
*Disaster Management Communication Information System
11. Our System
Is
Ready for a Disaster!
• Rugged Device
• Live Map of Disaster Zone
• High Quality Components
• Open Source software stack
• Digital Radio Communication
(VHF Bands)
• Person Register for refugees, missing, and found
• Algorithms to re-unite families, solve supply and transport logistics
12. The Finances
Cost:$0.04M Cost:$0.12M Cost:$0.48M Cost:$0.66M Cost:$0.75M
Funds:$0.05M. Funds:$0.34M. Funds:$0.83M. Funds:$2.3M. Funds:$3.8M.
marketing
R&D
Income Distribuition
Other Invest
loans
Bootstrap
fund
Income
Private
placement
Social VC
funding
2014 2015 2016 2017 2018
13. Social Return on Investment
Social Activities:
• Training and simulations in communities.
• Localized employment from training and outreach.
• Disaster Contingency Fund >10% cash assets.
• Employees trained as disaster response personnel.
• Feedback improvements to FOSS* communities.
• Interoperability with other products to aid in disaster situation.
• Socially owned: Private Placement targeted to
stakeholder communities.
SROI Indicators:
• Follow-up surveys will assess the long-term skill retention.
▫ Percentage of population retaining viable skills.
• Size of the Disaster Contingency Fund and outlays. Ploughing back the Profit
▫ Financial Units
• The amount of local employment generated, both in terms of population and salary value.
▫ Population statistics and financial units.
• The growing size of our disaster response team.
*Free and Open Source Software
The Human Life is priceless; SROI indicators will be presented in natural units alongside
14. The Market
Aid for disaster
preparation grew from
US$4.4 million in 2004 to
US$454.6 million in 2009.
Increase OVER 80-fold in
just 6 years!!!
• India received US$639.4M from ’00-’09. (3rd largest recipient.)
• “Where can I buy it?” – Respondent
Marketing Strategy: combined push/pull
• “Push” advertising to Govt., aid agencies via contacts, presentations, and
targeted marketing.
• “Pull” from communities through training activities.
From the report by Kellet and Sparks, “Disaster Risk Reduction: Spending where it should count”, March 2012.
16. CrisisCommunicator in Action
• Refugee Center 1 enters details of refugees. Father Govind is missing his
daughter Devi.
▫ Information is automatically duplicated to all CrisisCommunicators.
▫ Refugee Center 1 also notes in system that they need food and medical supplies
for 10 people.
• Rescue Team finds a girl. Her name is Devi.
▫ CrisisCommunicator suggests that she might be Govind’s daughter!
• Assessment Team notes that a road is blocked, only small vehicles can
pass.
▫ All other devices are notified. Coordination center sees the note on their live map.
• Coordination Center receives a shipment of supplies, to send to refugee
centers.
▫ CrisisCommunicator charts optimum route, taking into account the road block.
▫ CrisisCommunicator also suggests best allocation of supplies to different need
centers.
• Vehicle is dispatched with appropriate supplies, and is guided by device.
• People living outside disaster zone want information about their relatives.
▫ A single CrisisCommunicator connected to the internet allows them to query the
17.
18. The Team
I wish I knew
what the others
are up to...
Linkesh Diwan
Nishtha Pallival
Aparna Ashok
Rahul Krishnan
At Wise Earth Technology, a team of
passionate youth with disaster
response experience, a desire for
Varrun Ramani service, the drive, the tools, and the
connections, will make this business a Renjith Mohan
