1. Back to School COOL Quiz, powered by Tutor Doctor
Recap: August 2010
2. AUGUST 2010
The “Back to School COOL Quiz was played at the following events in August!
Where the game couldn’t be played (not age appropriate),Tutor Doctor materials were distributed
Regal Cinemas Free Family Film Series – August 3,4,5,10,11,12,17,18,19,24,25,and 26. (materials only)
July 31st – Grand Opening of Short Pump Kroger – Glen Allen, VA
August 1st and 15th – Richmond Flying Squirrels Home Game – Richmond, VA
August 8th – Carytown Watermelon Festival – Richmond, VA
August 10th – Jonas Concert Ticket Giveaway at American Family Fitness Midlothian, VA
August 11th - Mommy and Me at Willow Lawn - Richmond, VA (materials only)
August 20th – J.B Fisher Elementary School Event – Richmond, VA (materials only – event was scripted by client)
August 21st – Back to School Event at Short Pump Town Center –Richmond, VA
August 31st – Chesterfield County Fair – Richmond, VA
3. •56 (:30) Branding focused “Tutor Doctor”
Commercials, August 1-August 31, 2010
•84 (:60) Advertorials, August 1-August 31,
2010
Bonused: 103 Spots
TOTAL FOR CAMPAIGN: 243 Spots
•Tutor Doctor Tile Ad on RadioDisney.com
live August 1-August 31, 2010.