1. Youtube marketing website
In this file, you can ref free useful materials about youtube marketing
website and other materials for video marketing such as video marketing
tips, video marketing tools, video marketing sites.
If you need top free materials below, please visit:
videomarketingaz.com
· Top 21 tips for video marketing
· Top 31 sites to upload your videos
· Top free 7 tools for video marketing
I. Video marketing content for you!
YouTube can be a valuable learning resource for web marketers.
Many top agencies and subject matter experts present free webinars and
tutorials there. Here are nine YouTube videos from the past year that can
help with your web marketing.
Tutorial: Branding Yourself
An excerpt from online learning resource Lynda.com, this tutorial
explores personal branding on the web. Lynda offers a free 7-day trial
during which you can watch the rest of the series.
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How to Check For Plagiarism
While created from the perspective of an affiliate marketer, this video by
the MoneyMakingDojo, a provider of marketing videos, describes how
Video marketing. Free pdf download examples Page 1
2. to search the web for people using your marketing content in an
unauthorized way.
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Google+ Local Tutorial
If you rely on walk-in traffic to a brick-and-mortar location, or you
simply have a regional business, adding your website to Google+ Local
is an important step in increasing your online visibility. LeapDog
Marketing, a North Carolina-based marketing firm, walks you through
the steps to getting your business listed online.
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The Positives of Negative Keywords in Google AdWords
Adster Creative, a Canada-based marketing agency, discusses the
positive impact of negative keywords on your AdWords account. By
utilizing negative keywords, you can exclude variations of searches from
showing your ads, such as someone searching for your product or
service with the word “free” or “cheap” in front of it.
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Optify Best Practices: Landing Pages
Optify, a digital marketing software company, presents a 40-minute
webinar on effective landing page design.
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Responsive Web Design Examples
Responsive Web Design blog is published by Foster Creative, a
marketing and design firm in Toronto. In this video, the author of that
blog share insights into three websites, and how they utilize responsive
Video marketing. Free pdf download examples Page 2
3. site design to maximize the user experience. Responsive design is a
technique that adjusts the appearance of your website based on what
device — i.e., smartphone, tablet, laptop — is being used to view it.
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Top 5 SEO 2012 Tips
Ray Higdon, marketing consultant, interviews five industry specialists
and presents what they deem to be the top five search engine
optimization tips of 2012.
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Email Copywriting Tips: 5 Proven Subject Line Formulas
Multiple Stream Media, a marketing and development firm, introduces
five ideas for writing great email marketing subject lines, designed to
boost the open rate of your campaigns.
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B-to-B Corporate Website Best Practices
Written and presented for business-to-business companies, eDynamic, a
digital marketing agency, offers insights into what makes a B-to-B
website great, specifically in how it provides for a compelling and
effective visitor experience.
Video marketing. Free pdf download examples Page 3
4. II. Video marketing tips
#1: Make your title count
Just like a headline to a blog post,
video titles can pull powerful
traffic. There are two main reasons
why the title is so important. One,
a great title can instantly grab a
viewer’s attention.
Two, when you use the appropriate keywords in your title, you are more
likely to show up on search engines when people are searching for your
topic. And remember Google owns YouTube, so there’s a story
connection between video and searching.
#2: Provide excellent content
Take some time to think about your ideal viewer. What do you know
that they’ll find valuable? What can you teach them? “How-to” videos
are extremely successful because not only do they offer great value to
your viewer, but also you’re able to showcase your knowledge and skill,
thus positioning yourself as an expert. This is key as you continue to
grow your brand.
#3: Include your URL in your video
When you edit your video, take advantage of the different editing
features. One easy feature is to add a text box to your video. This is
where you can display your website address and it’s a great way to get
exposure.
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5. Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she
used a text box in her video to display key information, including her
website URL at the end of her video. Smart move!
#4: Take advantage of video’s branding opportunities
For branding purposes, have your company logo displayed prominently
somewhere on the screen. You can do this at all times, or during key
times in your video.
In the image below, notice how the company logo is displayed in the
upper-left corner. You can display your logo throughout your video or
only at key times.
#5: Always provide an HTML link
When you post on YouTube, you have the option to write a short
description of your video. Always start with the link you want to drive
your viewers to so you don’t miss this key opportunity.
Here’s a snapshot of the description boxes from one of my YouTube
videos. Notice the placement of my website URL (it’s the first thing
you want to put in the box!) and the keywords I used in my title as well
as the description.
#6: Go beyond YouTube
Most people post their videos on YouTube. In addition to this, make
sure to always embed your video on your own website. This will
increase the amount of time people spend on your website and help grow
a captive audience.
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6. Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
Video marketing. Free pdf download examples Page 6
7. Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
Video marketing. Free pdf download examples Page 6